Groundwork

Real estate · County · California

Real estate agents and brokers in Riverside County, CA

Competitor counts, household spending and official business counts for real estate agents and brokers in Riverside County, CA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #1,343 of 2,176 scored counties
#27 of 55 scored counties in California

Listings
2,909
101 chain locations (3%)
Official establishments
1,169
+19.9% since 2019
Household spending a year
$14.8B
On rent and homeowner costs · $19,117 a household
Housing spending per listing (U.S. = 100)
93
7% below the U.S.
Listings per 10k households
37.5
23% above the U.S.
Population, 2025
2,544,916
+5.0% since 2020

See the real estate agents and brokers around any address in Riverside County

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Riverside County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 2,909 real estate agents and brokers in Riverside County. Chain locations make up 3% of them, against 4% across the U.S. That is 37.5 per 10,000 households, 23% above the U.S. rate of 30.6.

At $19,117 per household (15% above the U.S. average), households in Riverside County spend about $14.8B a year on rent and homeowner costs. Housing spending per office is 7% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in.

In 2023, official counts showed 1,169 businesses with payroll in Riverside County classed as offices of real estate agents and brokers, up 19.9% from 2019. That is one for every 663 households, against one for every 788 across the U.S. Since fiscal 2022, 19 SBA-backed loans worth $9.7M have gone to businesses classed as offices of real estate agents and brokers in Riverside County.

Between 2020 and 2025, the population of Riverside County grew 5.0%, faster than the U.S. (+3.1%). The Groundwork market score for real estate agents and brokers in Riverside County is 45 (lower middle), #1,343 of 2,176 scored counties and #27 of 55 scored counties in California.

How Riverside County compares

The same measures for California and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Riverside County, CA compared with California and the U.S.
MeasureRiverside CountyCaliforniaU.S.
Listings per 10k households37.538.030.6
Housing spending per listing (U.S. = 100)9396100
Households per official establishment663601788
Official establishment growth, 2019–2023+19.9%+17.3%+20.1%
Population growth, 2020–2025+5.0%−0.4%+3.1%
Spending per household on rent and homeowner costs$19,117$19,977$16,661
Median household income$93,074$99,122$80,734
Groundwork market score4537

Official counts and lending

Businesses

Official establishments, 2019 to 2023
975 → 1,169+19.9% over the period
Employees, 2023
2,180
Annual payroll, 2023
$150.3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
2,909101 chain locations
Listings at the U.S. rate for this spending
2,719The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
19
Amount
$9.7M

SBA-backed loans to businesses classed as offices of real estate agents and brokers in Riverside County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Riverside County

Population, 2025 estimate
2,544,916+5.0% since 2020
Households
775,335
Median age
38.0
Homes lived in by their owners
69%
Vehicles per household
2.2
Land area
7,209 sq. mi.
People per square mile
344
Median household income
$93,074+38.9% vs. 2015–2019, before inflation
Average household income
$118,893
Median home value
$557,300
Jobs located here
814,658
Daytime population
2,232,472Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Riverside County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of Riverside County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Real estate agents and brokers across California

Every California market ranked →

The highest-scoring counties in California for real estate agents and brokers, numbered among those based in California, with Riverside County marked.

Top counties in California

Counties in California ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Yuba County, CA88238.0397+8.2%#2 of 2,176
2Kings County, CA706414.5214+1.0%#213 of 2,176
3Colusa County, CA69810.6299−0.1%#236 of 2,176
4Merced County, CA6915818.4166+5.1%#253 of 2,176
5Glenn County, CA651414.3212−2.6%#354 of 2,176
6Madera County, CA6510523.1140+7.4%#370 of 2,176
7Tulare County, CA6227018.9167+2.4%#484 of 2,176
8Inyo County, CA611214.9215−4.4%#511 of 2,176
9Tehama County, CA614719.0160−1.7%#528 of 2,176
10Kern County, CA6057220.1156+2.3%#565 of 2,176
27Riverside County, CA452,90937.593+5.0%#1,343 of 2,176

Other business types in Riverside County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in Riverside County, CA?

Riverside County has 2,909 real estate agents and brokers on map listings as of September 2026. 101 of them (3%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 1,169 businesses with payroll classed as offices of real estate agents and brokers in 2023, up 19.9% from 2019.

How much do households in Riverside County, CA spend on rent and homeowner costs?

About $14.8B a year, or $19,117 per household. That is 15% above the U.S. average (an index of 115, where 100 is the U.S. average). For the 2,909 real estate agents and brokers on map listings, housing spending per office is 7% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in. It is estimated from the incomes of the 775,335 households in Riverside County and national spending patterns by income.

How does Riverside County, CA compare with the U.S. for real estate agents and brokers?

Riverside County has 37.5 real estate agents and brokers per 10,000 households, 23% above the U.S. rate of 30.6. The index of housing spending per office is 93, where 100 is the U.S. At the national ratio of real estate agents and brokers to household spending, Riverside County would have about 2,719, against 2,909 on map listings. There is one business with payroll in the industry for every 663 households, against one for every 788 across the U.S. The official count rose 19.9% from 2019 to 2023, against +20.1% for the U.S.

How fast is Riverside County, CA growing?

Population estimates put Riverside County at 2,544,916 people in 2025, up 5.0% since 2020, faster than the U.S. (+3.1%). It has 775,335 households. The median household income in Riverside County is $93,074 a year, 15% above the U.S. median of $80,734. That rose 38.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Riverside County scores 45 for real estate agents and brokers (lower middle), #1,343 of 2,176 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Riverside County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in Riverside County

Screening a site or an acquisition in Riverside County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Riverside County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.