Groundwork

Food and drink · County · North Carolina

Pizza places in Lincoln County, NC

Competitor counts, household spending and official business counts for pizza places in Lincoln County, NC, set against other counties and the U.S.

Groundwork market score · out of 100

Score 67 out of 100: Upper middle

Ranked #425 of 2,090 scored counties
#20 of 83 scored counties in North Carolina

Listings
33
27 chain locations (82%)
Official establishments
65
All limited-service restaurants · +6.6% since 2019
Household spending a year
$146.4M
On food away from home · $3,976 a household
Spending per listing
$4.4M
13% below the U.S.
Listings per 10k households
9.0
13% above the U.S.
Population, 2025
98,654
+13.2% since 2020

See the pizza places around any address in Lincoln County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lincoln County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on food away from home in Lincoln County comes to about $146.4M a year: $3,976 per household, 2% below the U.S. average. Spread across 33 pizza places, that is $4.4M per pizza place, 13% below the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

Lincoln County has 33 pizza places on map listings as of September 2026. Chain locations make up 82% of them, against 58% across the U.S. Per 10,000 households, that is 9.0, 13% above the U.S. rate of 8.0.

In 2023, official counts showed 65 businesses with payroll in Lincoln County classed as limited-service restaurants, up 6.6% from 2019. That is one for every 566 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Another 10 one-person businesses have no payroll, by official counts.

Population estimates show Lincoln County grew 13.2% from 2020 to 2025, faster than the U.S. (+3.1%). For pizza places, Lincoln County has a Groundwork market score of 67 (upper middle): #425 of 2,090 scored counties and #20 of 83 scored counties in North Carolina. That puts it in the top quarter of counties.

How Lincoln County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in Lincoln County, NC compared with North Carolina and the U.S.
MeasureLincoln CountyNorth CarolinaU.S.
Listings per 10k households9.07.48.0
Spending per listing$4.4M$5.1M$5.1M
Households per official establishment (all limited-service restaurants)566504478
Official establishment growth, 2019–2023+6.6%+4.7%+6.1%
Population growth, 2020–2025+13.2%+7.2%+3.1%
Spending per household on food away from home$3,976$3,776$4,070
Median household income$80,016$72,388$80,734
Groundwork market score6753

Official counts and lending

Businesses

Official establishments, 2019 to 2023
61 → 65All limited-service restaurants · +6.6% over the period
Employees, 2023
1,564
Annual payroll, 2023
$27.9M
One-person businesses, 2023
10All limited-service restaurants with no payroll
Map listings, September 2026
3327 chain locations
Listings at the U.S. rate for this spending
29The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as limited-service restaurants in Lincoln County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in Lincoln County

Population, 2025 estimate
98,654+13.2% since 2020
Households
36,811
Median age
44.7
Homes lived in by their owners
79%
Vehicles per household
2.2
Land area
296 sq. mi.
People per square mile
313
Median household income
$80,016+39.1% vs. 2015–2019, before inflation
Average household income
$108,694
Median home value
$321,000
Jobs located here
27,413
Daytime population
76,555Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Lincoln County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of Lincoln County. Signed out, you see a blurred preview; on an account, each report is one action.

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Pizza across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for pizza places, numbered among those based in North Carolina, with Lincoln County marked.

Top counties in North Carolina

Counties in North Carolina ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Union County, NC85607.1$6.4M+11.7%#43 of 2,090
2Davie County, NC83105.8$6.6M+6.9%#52 of 2,090
3Orange County, NC82335.8$7.6M+6.1%#55 of 2,090
4Chatham County, NC81288.5$5.3M+11.0%#76 of 2,090
5Hoke County, NC79115.7$6.1M+9.0%#109 of 2,090
6Yadkin County, NC7674.7$7.3M+2.9%#151 of 2,090
7Durham County, NC75795.6$7.4M+7.7%#165 of 2,090
8Henderson County, NC75295.7$6.4M+5.0%#171 of 2,090
9Pender County, NC75166.3$6.2M+19.0%#172 of 2,090
10Stokes County, NC7394.6$7M+3.5%#214 of 2,090
20Lincoln County, NC67339.0$4.4M+13.2%#425 of 2,090

Other business types in Lincoln County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in Lincoln County, NC?

Map listings as of September 2026 show 33 pizza places in Lincoln County. 27 of them (82%) are chain locations. The listings count pizza restaurants. Official counts show 65 businesses with payroll classed as limited-service restaurants in 2023, up 6.6% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts list 10 one-person businesses without payroll.

How much do households in Lincoln County, NC spend on food away from home?

About $146.4M a year, or $3,976 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 33 pizza places on map listings, it comes to $4.4M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 36,811 households in Lincoln County and national spending patterns by income.

How does Lincoln County, NC compare with the U.S. for pizza places?

Lincoln County has 9.0 pizza places per 10,000 households, 13% above the U.S. rate of 8.0. Spending per pizza place is $4.4M, 13% below the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, Lincoln County would have about 29, against 33 on map listings. There is one business with payroll in the industry for every 566 households, against one for every 478 across the U.S. The official count rose 6.6% from 2019 to 2023, against +6.1% for the U.S.

How fast is Lincoln County, NC growing?

Population estimates put Lincoln County at 98,654 people in 2025, up 13.2% since 2020, faster than the U.S. (+3.1%). It has 36,811 households. Median household income in Lincoln County is $80,016, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 39.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lincoln County scores 67 for pizza places (upper middle), #425 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Lincoln County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in Lincoln County

Screening a site or an acquisition in Lincoln County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Lincoln County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.