Groundwork

Pets · County · North Carolina

Pet stores in Craven County, NC

How Craven County, NC compares with other counties and the U.S. for pet stores: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 47 out of 100: Lower middle

Ranked #533 of 974 scored counties
#33 of 52 scored counties in North Carolina

Listings
8
4 chain locations (50%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$34.6M
On pets · $807 a household
Spending per listing
$4.3M
4% below the U.S.
Listings per 10k households
1.9
5% below the U.S.
Population, 2025
105,025
+3.5% since 2020

See the pet stores around any address in Craven County

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Craven County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $807 per household (11% below the U.S. average), households in Craven County spend about $34.6M a year on pets. Spread across 8 pet stores, that is $4.3M per store, 4% below the U.S. figure of $4.5M. The spending figure covers all pets, not only pet stores.

There are 8 pet stores on map listings in Craven County as of September 2026. Of those, 4 are chain locations, or 50%, against 38% across the U.S. That comes to 1.9 for every 10,000 households, 5% below the U.S. rate of 2.0.

The official count of businesses with payroll classed as pet and pet supplies stores in Craven County was 5 in 2023. That is one for every 8,574 households, against one for every 13,024 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $281K has gone to businesses classed as pet and pet supplies stores in Craven County.

Population estimates put the population change in Craven County from 2020 to 2025 at +3.5%, in step with the U.S. (+3.1%). The Groundwork market score for pet stores in Craven County is 47 (lower middle), #533 of 974 scored counties and #33 of 52 scored counties in North Carolina.

How Craven County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in Craven County, NC compared with North Carolina and the U.S.
MeasureCraven CountyNorth CarolinaU.S.
Listings per 10k households1.92.02.0
Spending per listing$4.3M$4.6M$4.5M
Households per official establishment8,57412,70713,024
Official establishment growth, 2019–2023n/a+9.8%−1.6%
Population growth, 2020–2025+3.5%+7.2%+3.1%
Spending per household on pets$807$899$909
Median household income$65,873$72,388$80,734
Groundwork market score4758

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 5
Employees, 2023
46
Annual payroll, 2023
$1.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
84 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$281K

SBA-backed loans to businesses classed as pet and pet supplies stores in Craven County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Craven County

Population, 2025 estimate
105,025+3.5% since 2020
Households
42,871
Median age
40.9
Homes lived in by their owners
68%
Vehicles per household
1.9
Land area
707 sq. mi.
People per square mile
145
Median household income
$65,873+25.0% vs. 2015–2019, before inflation
Average household income
$85,440
Median home value
$231,600
Jobs located here
35,530
Daytime population
98,317Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Craven County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of Craven County. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet stores across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for pet stores, numbered among those based in North Carolina, with Craven County marked.

Top counties in North Carolina

Counties in North Carolina ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Union County, NC84172.0$5.5M+11.7%#28 of 974
2Durham County, NC83141.0$10M+7.7%#31 of 974
3Johnston County, NC82172.0$4.7M+17.9%#43 of 974
4Pitt County, NC7591.2$6.5M+5.4%#95 of 974
5Orange County, NC75132.3$4.7M+6.1%#107 of 974
6Wake County, NC741052.3$5M+11.2%#115 of 974
7Chatham County, NC7392.7$4M+11.0%#132 of 974
8Cabarrus County, NC72111.3$7.7M+9.9%#134 of 974
9Harnett County, NC71102.0$4.3M+12.3%#159 of 974
10Guilford County, NC70371.7$5.2M+4.4%#169 of 974
33Craven County, NC4781.9$4.3M+3.5%#533 of 974

Other business types in Craven County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet stores are in Craven County, NC?

As of September 2026, map listings count 8 pet stores in Craven County. 4 of them (50%) are chain locations. The listings count pet stores. Official counts show 5 businesses with payroll classed as pet and pet supplies stores in 2023.

How much do households in Craven County, NC spend on pets?

About $34.6M a year, or $807 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 8 pet stores on map listings, it comes to $4.3M per store. That spending covers all pets, which pet stores share with other businesses in the trade. It is estimated from the incomes of the 42,871 households in Craven County and national spending patterns by income.

How does Craven County, NC compare with the U.S. for pet stores?

Craven County has 1.9 pet stores per 10,000 households, 5% below the U.S. rate of 2.0. Spending per store is $4.3M, 4% below the U.S. figure of $4.5M. The count on map listings matches the U.S. ratio of pet stores to household spending. There is one business with payroll in the industry for every 8,574 households, against one for every 13,024 across the U.S.

How fast is Craven County, NC growing?

Population estimates put Craven County at 105,025 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 42,871 households. The median household income in Craven County is $65,873 a year, 18% below the U.S. median of $80,734. That rose 25.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Craven County scores 47 for pet stores (lower middle), #533 of 974 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Craven County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in Craven County

Screening a site or an acquisition in Craven County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Craven County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.