Groundwork

Pets · County · North Carolina

Pet businesses in Wilkes County, NC

Competitor counts, household spending and official business counts for pet businesses in Wilkes County, NC, set against other counties and the U.S.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #1,331 of 2,200 scored counties
#66 of 85 scored counties in North Carolina

Listings
29
3 chain locations (10%)
Official establishments
10
Businesses with payroll, 2023
Household spending a year
$18.8M
On pets · $695 a household
Spending per listing
$649K
26% below the U.S.
Listings per 10k households
10.7
3% above the U.S.
Population, 2025
66,233
+0.6% since 2020

See the pet businesses around any address in Wilkes County

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wilkes County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 29 pet businesses in Wilkes County. Chain locations make up 10% of them, against 17% across the U.S. Per 10,000 households, that is 10.7, 3% above the U.S. rate of 10.4.

Households in Wilkes County spend about $18.8M a year on pets, or $695 per household, 24% below the U.S. average. Spread across 29 pet businesses, that is $649K per business, 26% below the U.S. figure of $878K.

In 2023, official counts showed 10 businesses with payroll in Wilkes County classed as pet care, veterinarians and pet stores. That is one for every 2,711 households, against one for every 1,852 across the U.S. Another 31 one-person businesses have no payroll, by official counts.

Population estimates put the population change in Wilkes County from 2020 to 2025 at +0.6%, slower than the U.S. (+3.1%). For pet businesses, Wilkes County has a Groundwork market score of 45 (lower middle): #1,331 of 2,200 scored counties and #66 of 85 scored counties in North Carolina.

How Wilkes County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Wilkes County, NC compared with North Carolina and the U.S.
MeasureWilkes CountyNorth CarolinaU.S.
Listings per 10k households10.711.010.4
Spending per listing$649K$817K$878K
Households per official establishment2,7111,7191,852
Official establishment growth, 2019–2023n/a+15.0%+11.4%
Population growth, 2020–2025+0.6%+7.2%+3.1%
Spending per household on pets$695$899$909
Median household income$51,721$72,388$80,734
Groundwork market score4559

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5 → 10
Employees, 2023
60
Annual payroll, 2023
$2M
One-person businesses, 2023
31Businesses with no payroll
Map listings, September 2026
293 chain locations
Listings at the U.S. rate for this spending
21The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Wilkes County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Wilkes County

Population, 2025 estimate
66,233+0.6% since 2020
Households
27,107
Median age
45.5
Homes lived in by their owners
74%
Vehicles per household
2.1
Land area
754 sq. mi.
People per square mile
87
Median household income
$51,721+17.3% vs. 2015–2019, before inflation
Average household income
$66,361
Median home value
$168,800
Jobs located here
19,607
Daytime population
59,600Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Wilkes County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of Wilkes County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for pet businesses, numbered among those based in North Carolina, with Wilkes County marked.

Top counties in North Carolina

Counties in North Carolina ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Harnett County, NC84448.8$967K+12.3%#40 of 2,200
2Wayne County, NC78336.9$1.1M+3.8%#106 of 2,200
3Franklin County, NC78279.5$916K+18.8%#111 of 2,200
4Currituck County, NC781815.2$681K+16.7%#113 of 2,200
5Durham County, NC771138.0$1.2M+7.7%#116 of 2,200
6Duplin County, NC77146.7$1.1M+6.0%#118 of 2,200
7Hoke County, NC772010.4$787K+9.0%#129 of 2,200
8Nash County, NC75297.5$1.1M+3.9%#158 of 2,200
9Johnston County, NC759310.9$867K+17.9%#166 of 2,200
10Mecklenburg County, NC7448910.5$977K+10.5%#180 of 2,200
66Wilkes County, NC452910.7$649K+0.6%#1,331 of 2,200

Other business types in Wilkes County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in Wilkes County, NC?

There are 29 pet businesses on map listings in Wilkes County as of September 2026. 3 of them (10%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 10 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts list 31 one-person businesses without payroll.

How much do households in Wilkes County, NC spend on pets?

About $18.8M a year, or $695 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 29 pet businesses on map listings, it comes to $649K per business. It is estimated from the incomes of the 27,107 households in Wilkes County and national spending patterns by income.

How does Wilkes County, NC compare with the U.S. for pet businesses?

Wilkes County has 10.7 pet businesses per 10,000 households, 3% above the U.S. rate of 10.4. Spending per business is $649K, 26% below the U.S. figure of $878K. At the national ratio of pet businesses to household spending, Wilkes County would have about 21, against 29 on map listings. There is one business with payroll in the industry for every 2,711 households, against one for every 1,852 across the U.S.

How fast is Wilkes County, NC growing?

Population estimates put Wilkes County at 66,233 people in 2025, up 0.6% since 2020, slower than the U.S. (+3.1%). It has 27,107 households. The median household income in Wilkes County is $51,721 a year, 36% below the U.S. median of $80,734. That rose 17.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wilkes County scores 45 for pet businesses (lower middle), #1,331 of 2,200 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Wilkes County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in Wilkes County

Screening a site or an acquisition in Wilkes County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Wilkes County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.