Groundwork

Pets · County · Michigan

Pet businesses in Benzie County, MI

The pet businesses in Benzie County, MI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #1,345 of 2,200 scored counties
#35 of 72 scored counties in Michigan

Listings
12
1 chain location (8%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$6.4M
On pets · $824 a household
Spending per listing
$529K
40% below the U.S.
Listings per 10k households
15.6
50% above the U.S.
Population, 2025
18,568
+3.1% since 2020

See the pet businesses around any address in Benzie County

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Benzie County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on pets in Benzie County comes to about $6.4M a year: $824 per household, 9% below the U.S. average. That is about $529K of household spending for each business on map listings, 40% below the U.S. figure of $878K.

There are 12 pet businesses on map listings in Benzie County as of September 2026. One of them (8%) is a chain location, against 17% across the U.S. That comes to 15.6 for every 10,000 households, 50% above the U.S. rate of 10.4.

The official count of businesses with payroll classed as pet care, veterinarians and pet stores in Benzie County was 4 in 2023. That is one for every 1,927 households, against one for every 1,852 across the U.S. Official counts also show 17 one-person businesses without payroll.

Population estimates put the population change in Benzie County from 2020 to 2025 at +3.1%, in step with the U.S. (+3.1%). Benzie County scores 45 (lower middle) on the Groundwork market score for pet businesses, ranking #1,345 of 2,200 scored counties and #35 of 72 scored counties in Michigan.

How Benzie County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Benzie County, MI compared with Michigan and the U.S.
MeasureBenzie CountyMichiganU.S.
Listings per 10k households15.610.410.4
Spending per listing$529K$814K$878K
Households per official establishment1,9272,0451,852
Official establishment growth, 2019–2023n/a+13.8%+11.4%
Population growth, 2020–2025+3.1%+0.6%+3.1%
Spending per household on pets$824$843$909
Median household income$74,834$72,875$80,734
Groundwork market score4550

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3 → 4
Employees, 2023
20
Annual payroll, 2023
$1.2M
One-person businesses, 2023
17Businesses with no payroll
Map listings, September 2026
121 chain location
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Benzie County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Benzie County

Population, 2025 estimate
18,568+3.1% since 2020
Households
7,708
Median age
50.0
Homes lived in by their owners
88%
Vehicles per household
2.0
Land area
320 sq. mi.
People per square mile
57
Median household income
$74,834+29.1% vs. 2015–2019, before inflation
Average household income
$98,649
Median home value
$285,700
Jobs located here
3,869
Daytime population
15,392Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Benzie County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of Benzie County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for pet businesses, numbered among those based in Michigan, with Benzie County marked.

Top counties in Michigan

Counties in Michigan ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Ottawa County, MI721059.4$999K+3.9%#222 of 2,200
2Leelanau County, MI721010.4$970K+3.0%#225 of 2,200
3Manistee County, MI7087.6$1M+2.3%#275 of 2,200
4Macomb County, MI703138.7$987K+0.7%#277 of 2,200
5Wayne County, MI683885.5$1.4M−1.1%#337 of 2,200
6Clinton County, MI683310.4$895K+1.6%#352 of 2,200
7Branch County, MI67158.9$835K+2.5%#396 of 2,200
8Monroe County, MI66629.8$876K+0.7%#433 of 2,200
9Oakland County, MI6556510.7$960K+1.2%#466 of 2,200
10Kent County, MI6326710.4$865K+2.5%#545 of 2,200
35Benzie County, MI451215.6$529K+3.1%#1,345 of 2,200

Other business types in Benzie County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in Benzie County, MI?

As of September 2026, map listings count 12 pet businesses in Benzie County. One of them (8%) is a chain location. The listings count vets, groomers, boarding and pet stores. Official counts show 4 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Another 17 one-person businesses have no payroll, by official counts.

How much do households in Benzie County, MI spend on pets?

About $6.4M a year, or $824 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 12 pet businesses on map listings, it comes to $529K per business. It is estimated from the incomes of the 7,708 households in Benzie County and national spending patterns by income.

How does Benzie County, MI compare with the U.S. for pet businesses?

Benzie County has 15.6 pet businesses per 10,000 households, 50% above the U.S. rate of 10.4. Spending per business is $529K, 40% below the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, Benzie County would have about 7, against 12 on map listings. There is one business with payroll in the industry for every 1,927 households, against one for every 1,852 across the U.S.

How fast is Benzie County, MI growing?

Population estimates put Benzie County at 18,568 people in 2025, up 3.1% since 2020, in step with the U.S. (+3.1%). It has 7,708 households. Median household income in Benzie County is $74,834, 7% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Benzie County scores 45 for pet businesses (lower middle), #1,345 of 2,200 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Benzie County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in Benzie County

Screening a site or an acquisition in Benzie County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Benzie County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.