Groundwork

Pets · County · Iowa

Pet businesses in Benton County, IA

Competitor counts, household spending and official business counts for pet businesses in Benton County, IA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 69 out of 100: Upper middle

Ranked #332 of 2,200 scored counties
#3 of 71 scored counties in Iowa

Listings
12
0 chain locations (0%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$9.1M
On pets · $893 a household
Spending per listing
$759K
14% below the U.S.
Listings per 10k households
11.8
13% above the U.S.
Population, 2025
26,004
+1.8% since 2020

See the pet businesses around any address in Benton County

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Benton County spend about $9.1M a year on pets, or $893 per household, 2% below the U.S. average. Spread across 12 pet businesses, that is $759K per business, 14% below the U.S. figure of $878K.

Benton County has 12 pet businesses on map listings as of September 2026. None of them are chain locations, against 17% across the U.S. That comes to 11.8 for every 10,000 households, 13% above the U.S. rate of 10.4.

In 2023, official counts showed 3 businesses with payroll in Benton County classed as pet care, veterinarians and pet stores. That is one for every 3,401 households, against one for every 1,852 across the U.S. Official counts list 14 one-person businesses without payroll.

Population estimates show Benton County grew 1.8% from 2020 to 2025, slower than the U.S. (+3.1%). The Groundwork market score for pet businesses in Benton County is 69 (upper middle), #332 of 2,200 scored counties and #3 of 71 scored counties in Iowa. That puts it in the top quarter of counties.

How Benton County compares

The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Benton County, IA compared with Iowa and the U.S.
MeasureBenton CountyIowaU.S.
Listings per 10k households11.812.910.4
Spending per listing$759K$654K$878K
Households per official establishment3,4011,5421,852
Official establishment growth, 2019–2023n/a+13.4%+11.4%
Population growth, 2020–2025+1.8%+1.5%+3.1%
Spending per household on pets$893$843$909
Median household income$86,962$75,059$80,734
Groundwork market score6926

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5 → 3
Employees, 2023
11
Annual payroll, 2023
$393K
One-person businesses, 2023
14Businesses with no payroll
Map listings, September 2026
120 chain locations
Listings at the U.S. rate for this spending
10The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Benton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Benton County

Population, 2025 estimate
26,004+1.8% since 2020
Households
10,202
Median age
43.4
Homes lived in by their owners
85%
Vehicles per household
2.4
Land area
716 sq. mi.
People per square mile
36
Median household income
$86,962+28.4% vs. 2015–2019, before inflation
Average household income
$101,158
Median home value
$208,200
Jobs located here
5,505
Daytime population
17,562Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Benton County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across Iowa

Every Iowa market ranked →

The highest-scoring counties in Iowa for pet businesses, numbered among those based in Iowa, with Benton County marked.

Top counties in Iowa

Counties in Iowa ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Dallas County, IA82388.9$1.2M+17.8%#47 of 2,200
2Johnson County, IA73568.8$993K+4.6%#195 of 2,200
3Benton County, IA691211.8$759K+1.8%#332 of 2,200
4Woodbury County, IA66256.1$1.3M+0.7%#415 of 2,200
5Delaware County, IA6268.1$1M+1.3%#572 of 2,200
6Polk County, IA6222310.9$841K+4.8%#577 of 2,200
7Warren County, IA622612.6$755K+9.0%#588 of 2,200
8Buena Vista County, IA6068.0$1M−1.7%#649 of 2,200
9Pottawattamie County, IA604010.6$770K−0.7%#666 of 2,200
10Tama County, IA5857.4$1M−1.5%#714 of 2,200

Other business types in Benton County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in Benton County, IA?

Map listings as of September 2026 show 12 pet businesses in Benton County. None of them are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 3 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts also show 14 one-person businesses without payroll.

How much do households in Benton County, IA spend on pets?

About $9.1M a year, or $893 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 12 pet businesses on map listings, it comes to $759K per business. It is estimated from the incomes of the 10,202 households in Benton County and national spending patterns by income.

How does Benton County, IA compare with the U.S. for pet businesses?

Benton County has 11.8 pet businesses per 10,000 households, 13% above the U.S. rate of 10.4. Spending per business is $759K, 14% below the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, Benton County would have about 10, against 12 on map listings. There is one business with payroll in the industry for every 3,401 households, against one for every 1,852 across the U.S.

How fast is Benton County, IA growing?

Population estimates put Benton County at 26,004 people in 2025, up 1.8% since 2020, slower than the U.S. (+3.1%). It has 10,202 households. Median household income in Benton County is $86,962, 8% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Benton County scores 69 for pet businesses (upper middle), #332 of 2,200 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Benton County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in Benton County

Screening a site or an acquisition in Benton County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.