Groundwork

Pets · County · Florida

Pet businesses in Marion County, FL

Competitor counts, household spending and official business counts for pet businesses in Marion County, FL, set against other counties and the U.S.

Groundwork market score · out of 100

Score 38 out of 100: Lower middle

Ranked #1,618 of 2,200 scored counties
#53 of 61 scored counties in Florida

Listings
247
28 chain locations (11%)
Official establishments
145
+22.9% since 2019
Household spending a year
$128.5M
On pets · $780 a household
Spending per listing
$520K
41% below the U.S.
Listings per 10k households
15.0
44% above the U.S.
Population, 2025
442,660
+17.3% since 2020

See the pet businesses around any address in Marion County

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Marion County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on pets in Marion County comes to about $128.5M a year: $780 per household, 14% below the U.S. average. That is about $520K of household spending for each business on map listings, 41% below the U.S. figure of $878K.

Marion County has 247 pet businesses on map listings as of September 2026. Of those, 28 are chain locations, or 11%, against 17% across the U.S. That is 15.0 per 10,000 households, 44% above the U.S. rate of 10.4.

The official count of businesses with payroll classed as pet care, veterinarians and pet stores in Marion County was 145 in 2023, up 22.9% from 2019. That is one for every 1,137 households, against one for every 1,852 across the U.S. Another 356 one-person businesses have no payroll, by official counts. Since fiscal 2022, 10 SBA-backed loans worth $3.4M have gone to businesses classed as pet care, veterinarians and pet stores in Marion County.

Between 2020 and 2025, the population of Marion County grew 17.3%, faster than the U.S. (+3.1%). For pet businesses, Marion County has a Groundwork market score of 38 (lower middle): #1,618 of 2,200 scored counties and #53 of 61 scored counties in Florida.

How Marion County compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Marion County, FL compared with Florida and the U.S.
MeasureMarion CountyFloridaU.S.
Listings per 10k households15.011.410.4
Spending per listing$520K$801K$878K
Households per official establishment1,1371,6261,852
Official establishment growth, 2019–2023+22.9%+14.7%+11.4%
Population growth, 2020–2025+17.3%+8.7%+3.1%
Spending per household on pets$780$915$909
Median household income$61,010$74,568$80,734
Groundwork market score3854

Official counts and lending

Businesses

Official establishments, 2019 to 2023
118 → 145+22.9% over the period
Employees, 2023
988
Annual payroll, 2023
$47.9M
One-person businesses, 2023
356Businesses with no payroll
Map listings, September 2026
24728 chain locations
Listings at the U.S. rate for this spending
146The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
10
Amount
$3.4M

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Marion County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Marion County

Population, 2025 estimate
442,660+17.3% since 2020
Households
164,881
Median age
46.5
Homes lived in by their owners
77%
Vehicles per household
1.7
Land area
1,588 sq. mi.
People per square mile
252
Median household income
$61,010+34.5% vs. 2015–2019, before inflation
Average household income
$79,982
Median home value
$243,100
Jobs located here
117,529
Daytime population
371,865Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Marion County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of Marion County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across Florida

Every Florida market ranked →

The highest-scoring counties in Florida for pet businesses, numbered among those based in Florida, with Marion County marked.

Top counties in Florida

Counties in Florida ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sumter County, FL85547.7$1.2M+21.1%#26 of 2,200
2Polk County, FL812297.9$1M+19.8%#62 of 2,200
3Jefferson County, FL7958.7$939K+11.1%#91 of 2,200
4St. Lucie County, FL7714610.6$809K+21.4%#126 of 2,200
5Santa Rosa County, FL779112.5$794K+11.7%#127 of 2,200
6Hendry County, FL76128.5$926K+21.5%#145 of 2,200
7Gulf County, FL75610.1$826K+11.7%#167 of 2,200
8Orange County, FL735179.8$971K+6.7%#197 of 2,200
9Osceola County, FL731409.8$874K+23.2%#201 of 2,200
10Hillsborough County, FL7260810.4$918K+7.4%#228 of 2,200
53Marion County, FL3824715.0$520K+17.3%#1,618 of 2,200

Other business types in Marion County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in Marion County, FL?

Map listings as of September 2026 show 247 pet businesses in Marion County. 28 of them (11%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 145 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, up 22.9% from 2019. Official counts list 356 one-person businesses without payroll.

How much do households in Marion County, FL spend on pets?

About $128.5M a year, or $780 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 247 pet businesses on map listings, it comes to $520K per business. It is estimated from the incomes of the 164,881 households in Marion County and national spending patterns by income.

How does Marion County, FL compare with the U.S. for pet businesses?

Marion County has 15.0 pet businesses per 10,000 households, 44% above the U.S. rate of 10.4. Spending per business is $520K, 41% below the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, Marion County would have about 146, against 247 on map listings. There is one business with payroll in the industry for every 1,137 households, against one for every 1,852 across the U.S. The official count rose 22.9% from 2019 to 2023, against +11.4% for the U.S.

How fast is Marion County, FL growing?

Population estimates put Marion County at 442,660 people in 2025, up 17.3% since 2020, faster than the U.S. (+3.1%). It has 164,881 households. Median household income in Marion County is $61,010, 24% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 34.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Marion County scores 38 for pet businesses (lower middle), #1,618 of 2,200 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Marion County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in Marion County

Screening a site or an acquisition in Marion County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Marion County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.