Beauty and personal care · Small-town market · Georgia
Nail salons in the Milledgeville, GA area
How the Milledgeville, GA area compares with other small-town markets and the U.S. for nail salons: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 19 out of 100: Low
Ranked #358 of 387 scored small-town markets
#18 of 22 scored small-town markets based in Georgia
- Listings
- 16
- 7 chain locations (44%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $12.8M
- On personal care products and services · $772 a household
- Spending per listing
- $800K
- 52% below the U.S.
- Listings per 10k households
- 9.6
- 60% above the U.S.
- Population, 2025
- 44,029
- +0.6% since 2020
See the nail salons around any address in the Milledgeville area
The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Milledgeville area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for nail salons in the Milledgeville area is 19 (low), #358 of 387 scored small-town markets and #18 of 22 scored small-town markets based in Georgia. That puts it in the bottom quarter of small-town markets.
Households in the Milledgeville area spend about $12.8M a year on personal care products and services, or $772 per household, 23% below the U.S. average. Spread across 16 nail salons, that is $800K per salon, 52% below the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.
The Milledgeville area has 16 nail salons on map listings as of September 2026. 7 of them (44%) are chain locations, against 27% across the U.S. Per 10,000 households, that is 9.6, 60% above the U.S. rate of 6.0.
The official count of businesses with payroll classed as nail salons in the Milledgeville area was 4 in 2023. That is one for every 4,146 households, against one for every 3,754 across the U.S. Between 2020 and 2025, the population of the Milledgeville area grew 0.6%, slower than the U.S. (+3.1%).
How the Milledgeville area compares
The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Milledgeville area | Georgia | U.S. |
|---|---|---|---|
| Listings per 10k households | 9.6 | 7.4 | 6.0 |
| Spending per listing | $800K | $1.3M | $1.7M |
| Households per official establishment | 4,146 | 4,810 | 3,754 |
| Official establishment growth, 2019–2023 | n/a | +39.5% | +23.2% |
| Population growth, 2020–2025 | +0.6% | +5.3% | +3.1% |
| Spending per household on personal care products and services | $772 | $926 | $1,005 |
| Median household income | $54,403 | $77,353 | $80,734 |
| Groundwork market score | 19 | 32 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4
- Employees, 2023
- 7
- Annual payroll, 2023
- $297K
- One-person businesses, 2023
- 68Businesses with no payroll
- Map listings, September 2026
- 167 chain locations
- Listings at the U.S. rate for this spending
- 8The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as nail salons in the Milledgeville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Milledgeville area
- Population, 2025 estimate
- 44,029+0.6% since 2020
- Households
- 16,582
- Median age
- 39.1
- Homes lived in by their owners
- 61%
- Vehicles per household
- 1.8
- Land area
- 259 sq. mi.
- People per square mile
- 169
- Median household income
- $54,403
- Average household income
- $84,691
- Median home value
- $181,900
- Jobs located here
- 15,797
- Daytime population
- 42,811Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Milledgeville area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.
Or open the report at the center of the Milledgeville area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardNail salons across Georgia
Every Georgia market ranked →The highest-scoring small-town markets in Georgia for nail salons, numbered among those based in Georgia, with the Milledgeville area marked.
Top small-town markets in Georgia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Statesboro, GA | 55 | 17 | 4.9 | $1.6M | +8.0% | #168 of 387 |
| 2Kingsland, GA | 53 | 9 | 4.1 | $2.1M | +9.5% | #181 of 387 |
| 3Jefferson, GA | 51 | 23 | 8.1 | $1.2M | +29.3% | #204 of 387 |
| 4LaGrange, GA-AL | 48 | 20 | 5.0 | $1.6M | +3.0% | #220 of 387 |
| 5Thomasville, GA | 48 | 16 | 5.6 | $1.4M | +1.3% | #221 of 387 |
| 6Cornelia, GA | 46 | 11 | 6.6 | $1.3M | +9.3% | #226 of 387 |
| 7Cedartown, GA | 43 | 9 | 5.7 | $1.4M | +6.0% | #246 of 387 |
| 8Thomaston, GA | 42 | 5 | 4.7 | $1.6M | +2.7% | #253 of 387 |
| 9Tifton, GA | 37 | 11 | 5.8 | $1.3M | +1.7% | #286 of 387 |
| 10Calhoun, GA | 36 | 14 | 6.6 | $1.3M | +6.9% | #292 of 387 |
| 18Milledgeville, GA | 19 | 16 | 9.6 | $800K | +0.6% | #358 of 387 |
Other business types in the Milledgeville area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas23
- Hair salons31
- Barbershops26
- Nail salons19
- Spas and skin care30
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many nail salons are in the Milledgeville, GA area?
Map listings as of September 2026 show 16 nail salons in the Milledgeville area. 7 of them (44%) are chain locations. The listings count nail salons. Official counts show 4 businesses with payroll classed as nail salons in 2023. Official counts also show 68 one-person businesses without payroll.
How much do households in the Milledgeville, GA area spend on personal care products and services?
About $12.8M a year, or $772 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 16 nail salons on map listings, it comes to $800K per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 16,582 households in the Milledgeville area and national spending patterns by income.
How does the Milledgeville, GA area compare with the U.S. for nail salons?
The Milledgeville area has 9.6 nail salons per 10,000 households, 60% above the U.S. rate of 6.0. Spending per salon is $800K, 52% below the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, the Milledgeville area would have about 8, against 16 on map listings. There is one business with payroll in the industry for every 4,146 households, against one for every 3,754 across the U.S.
How fast is the Milledgeville, GA area growing?
Population estimates put the Milledgeville area at 44,029 people in 2025, up 0.6% since 2020, slower than the U.S. (+3.1%). It has 16,582 households. Median household income in the Milledgeville area is $54,403, 33% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Milledgeville area scores 19 for nail salons (low), #358 of 387 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Milledgeville area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for nail salons · All 56 business types in the Milledgeville area
Screening a site or an acquisition in the Milledgeville area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Milledgeville area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.