Groundwork

Real estate · Small-town market · Wisconsin

Mortgage brokers and lenders in the Menomonie, WI area

How the Menomonie, WI area compares with other small-town markets and the U.S. for mortgage brokers and lenders: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has none.

Listings
0
None on the map
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$241.1M
On rent and homeowner costs · $13,824 a household
Housing spending per listing (U.S. = 100)
n/a
Listings per 10k households
0.0
Population, 2025
46,223
+1.7% since 2020

See the mortgage brokers and lenders around any address in the Menomonie area

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Menomonie area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on rent and homeowner costs in the Menomonie area comes to about $241.1M a year: $13,824 per household, 17% below the U.S. average. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in.

Map listings as of September 2026 show no mortgage brokers and lenders in the Menomonie area. At the national ratio of mortgage brokers and lenders to household spending, the Menomonie area would have about 6, against none on map listings.

Official counts don’t publish a figure for mortgage brokers and real estate lenders in the Menomonie area, since they leave out counts under 3.

Population estimates show the Menomonie area grew 1.7% from 2020 to 2025, slower than the U.S. (+3.1%). With no mortgage brokers and lenders on map listings, the Menomonie area isn’t given a market score for them.

How the Menomonie area compares

The same measures for Wisconsin and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Menomonie, WI area compared with Wisconsin and the U.S.
MeasureMenomonie areaWisconsinU.S.
Listings per 10k households0.02.84.3
Housing spending per listing (U.S. = 100)n/a130100
Households per official establishmentn/a11,9784,897
Official establishment growth, 2019–2023n/a−2.8%+9.5%
Population growth, 2020–2025+1.7%+1.3%+3.1%
Spending per household on rent and homeowner costs$13,824$14,211$16,661
Median household income$74,824$77,485$80,734
Groundwork market scoreNot scored58

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
0
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in the Menomonie area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Menomonie area

Population, 2025 estimate
46,223+1.7% since 2020
Households
17,440
Median age
38.2
Homes lived in by their owners
67%
Vehicles per household
2.1
Land area
850 sq. mi.
People per square mile
54
Median household income
$74,824+27.3% vs. 2015–2019, before inflation
Average household income
$92,785
Median home value
$243,200
Jobs located here
19,544
Daytime population
43,071Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Menomonie area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of the Menomonie area. Signed out, you see a blurred preview; on an account, each report is one action.

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Mortgage brokers and lenders across Wisconsin

Every Wisconsin market ranked →

The highest-scoring small-town markets in Wisconsin for mortgage brokers and lenders, numbered among those based in Wisconsin, with the Menomonie area marked.

Top small-town markets in Wisconsin

Small-town markets in Wisconsin ranked for mortgage brokers and lenders by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Beaver Dam, WI6151.4253−0.3%#42 of 177
2Watertown-Fort Atkinson, WI5982.3159+0.3%#52 of 177
3Baraboo, WI5872.5144+1.3%#59 of 177
4Wisconsin Rapids-Marshfield, WI5292.8122−0.2%#87 of 177
5Whitewater-Elkhorn, WI44163.7101+0.8%#112 of 177
Menomonie, WINot scored00.0n/a+1.7%

Other business types in the Menomonie area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many mortgage brokers and lenders are in the Menomonie, WI area?

There are no mortgage brokers and lenders on map listings in the Menomonie area as of September 2026. The listings count mortgage brokers and mortgage lenders. No official count is published for mortgage brokers and real estate lenders in the Menomonie area: counts under 3 are left out.

How much do households in the Menomonie, WI area spend on rent and homeowner costs?

About $241.1M a year, or $13,824 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in. It is estimated from the incomes of the 17,440 households in the Menomonie area and national spending patterns by income.

How does the Menomonie, WI area compare with the U.S. for mortgage brokers and lenders?

The Menomonie area has no mortgage brokers and lenders on map listings. At the U.S. ratio of mortgage brokers and lenders to household spending, the Menomonie area would have about 6, against none on map listings.

How fast is the Menomonie, WI area growing?

Population estimates put the Menomonie area at 46,223 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 17,440 households. Median household income in the Menomonie area is $74,824, 7% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Menomonie area has no market score for mortgage brokers and lenders, having none on map listings.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Menomonie area. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in the Menomonie area

Screening a site or an acquisition in the Menomonie area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Menomonie area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.