Groundwork

County profile · Montana

Wheatland County, MT market data

Population, household spending and competition for 56 business types in Wheatland County, each scored against other counties.

Population, 2025
2,100
+1.2% since 2020
Households
883
Median household income
$49,489
Median home value
$180,800
Jobs located here
615
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Wheatland County by name and distance, and the households and spending within reach. Or open the report at the center of Wheatland County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 2,100 people live in Wheatland County, in 883 households. Population estimates show Wheatland County grew 1.2% from 2020 to 2025, slower than the U.S. (+3.1%). The median household income in Wheatland County is $49,489 a year, 39% below the U.S. median of $80,734.

Set against the U.S., households in Wheatland County spend the most on vehicle maintenance and repairs (an index of 143, where 100 is the U.S. average) and the least on clothing, shoes and related services (73).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

For its number of households, Wheatland County has the most map listings, relative to the U.S., for sit-down restaurants (2.2 times the U.S. rate) and the fewest for restaurants and cafes (96% above the U.S. rate).

All 56 business types in Wheatland County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Wheatland County, MT, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes19215.2$146K395
Sit-down restaurants12135.9$232K35Under 3
Auto repair and car care668.0$201K75Under 3
Auto repair shops334.0$402K90Under 3
Coffee shops and cafes334.0$926K25Under 3
Gas stations334.0$1.1M444
Grocery and convenience stores334.0$1.6M46Under 3
Doctors, dentists and clinics222.7$474KToo fewUnder 3
Grocery stores222.7$2.3MToo fewUnder 3
Insurance agencies222.7$1.1MToo few3
Pizza222.7$1.4MToo fewUnder 3
Child care and preschools111.3$437KToo fewUnder 3
Convenience stores111.3$4.7MToo fewUnder 3
Dentists and orthodontists111.3$948KToo fewUnder 3
Funeral homes111.3$154KToo fewUnder 3
Hair salons111.3$719KToo fewUnder 3
Pet businesses111.3$679KToo few3
Real estate111.3Index onlyToo fewUnder 3
Real estate agents and brokers111.3Index onlyToo fewUnder 3
Salons, barbers and spas111.3$719KToo fewUnder 3
Tire shops111.3$1.2MToo fewUnder 3
Veterinarians111.3$679KToo few3
Bakeries and dessert shops00.0None listedNone listedUnder 3
Barbershops00.0None listedNone listedUnder 3
Car washes and detailing00.0None listedNone listedUnder 3
Chiropractors00.0None listedNone listedUnder 3
Clothing and shoe stores00.0None listedNone listedUnder 3
Clothing, shoes and laundry00.0None listedNone listedUnder 3
Collision repair and body shops00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Electricians00.0None listedNone listedUnder 3
Fast food and sandwich shops00.0None listedNone listedUnder 3
Gyms00.0None listedNone listedUnder 3
Gyms, studios and classes00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
Home repair trades00.0None listedNone listedUnder 3
House cleaning00.0None listedNone listedUnder 3
HVAC and plumbing00.0None listedNone listedUnder 3
Landscaping and lawn care00.0None listedNone listedUnder 3
Laundromats00.0None listedNone listedUnder 3
Lawn, cleaning and pest control00.0None listedNone listedUnder 3
Martial arts and dance studios00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Nail salons00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Optometrists and eye care00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet grooming and boarding00.0None listedNone listedUnder 3
Pet stores00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Primary care and pediatrics00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Spas and skin care00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Wheatland County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Wheatland County, MT by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$1.2M$1,365143
Gasoline and other fuels$3.2M$3,599139
Food away from home$2.8M$3,14777
Groceries$4.7M$5,26783
Personal care products and services$719K$81481
Child care and other personal services$437K$49585
Memberships, classes and admissions$658K$74576
Medical and dental services$948K$1,07483
Pets$679K$76985
Clothing, shoes and related services$1.3M$1,49773
Vehicle insurance$2.2M$2,526129
Home repairs, maintenance and insurance$2M$2,28276
Lawn care, cleaning and other household services$958K$1,08577
Rent and homeowner costs$13.4M$15,17491

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Wheatland County

Population, 2025 estimate
2,100+1.2% since 2020
Households
883
Median age
43.6
Homes lived in by their owners
76%
Vehicles per household
2.6
Land area
1,423 sq. mi.
People per square mile
1
Median household income
$49,489
Average household income
$65,328
Median home value
$180,800
Jobs located here
615
Daytime population
2,016Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Wheatland County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Wheatland County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Wheatland County, MT growing?

Population estimates put Wheatland County at 2,100 people in 2025, up 1.2% since 2020, slower than the U.S. (+3.1%). It has 883 households.

How much do households in Wheatland County, MT spend?

Households in Wheatland County spend about $13.4M a year on rent and homeowner costs, $4.7M on groceries and $3.2M on gasoline and other fuels. Relative to the U.S., household spending in Wheatland County runs highest on vehicle maintenance and repairs (an index of 143, where 100 is the U.S. average) and lowest on clothing, shoes and related services (73).

Which business types have the highest market scores in Wheatland County, MT?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Wheatland County, MT compare with the U.S.?

Median household income in Wheatland County is $49,489, 39% below the U.S. median of $80,734. The population rose 1.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $180,800, against $332,700 for the U.S. Against the U.S., map listings per household run highest for sit-down restaurants (2.2 times the U.S. rate) and lowest for restaurants and cafes (96% above the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Wheatland County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Montana · Every U.S. market · How we measure

Screening a site or an acquisition in Wheatland County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Wheatland County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.