County profile · Minnesota
Redwood County, MN market data
Population, household spending and competition for 56 business types in Redwood County, each scored against other counties.
- Population, 2025
- 15,265
- −1.0% since 2020
- Households
- 6,293
- Median household income
- $67,866
- +22.5% vs. 2015–2019, before inflation
- Median home value
- $158,200
- Jobs located here
- 6,441
- Highest market score
- 73
- Doctors, dentists and clinics, #247 of 2,394 scored counties
A site report maps the competitors on map listings around any address in Redwood County by name and distance, and the households and spending within reach. Or open the report at the center of Redwood County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 15,265 people live in Redwood County, in 6,293 households. Population estimates show Redwood County declined 1.0% from 2020 to 2025, against +3.1% for the U.S. The median household income in Redwood County is $67,866 a year, 16% below the U.S. median of $80,734. That rose 22.5% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Redwood County spend the most on vehicle maintenance and repairs (an index of 117, where 100 is the U.S. average) and the least on child care and other personal services (59).
The highest Groundwork market scores in Redwood County are for medical and dental practices (73), restaurants and cafes (60) and pet businesses (55). Redwood County ranks #247 of 2,394 scored counties for medical and dental practices.
For its number of households, Redwood County has the most map listings, relative to the U.S., for gas stations (2.3 times the U.S. rate) and the fewest for medical and dental practices (70% below the U.S. rate).
All 56 business types in Redwood County
Highest Groundwork market score first. Each score compares Redwood County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Doctors, dentists and clinics | 73 | #247 of 2,394 | 16 | 25.4 | $510K | 334 | 7 |
| Restaurants and cafes | 60 | #761 of 2,405 | 51 | 81.0 | $436K | 118 | 17 |
| Pet businesses | 55 | #853 of 2,200 | 5 | 7.9 | $958K | 109 | Under 3 |
| Clothing, shoes and laundry | 53 | #991 of 2,210 | 8 | 12.7 | $1.4M | 161 | Under 3 |
| Clothing and shoe stores | 52 | #960 of 2,087 | 6 | 9.5 | $1.9M | 149 | Under 3 |
| Salons, barbers and spas | 48 | #1,260 of 2,385 | 21 | 33.4 | $272K | 128 | 5 |
| Sit-down restaurants | 45 | #1,399 of 2,405 | 28 | 44.5 | $794K | 120 | 12 |
| Coffee shops and cafes | 39 | #1,423 of 2,063 | 6 | 9.5 | $3.7M | 100 | Under 3 |
| Spas and skin care | 37 | #1,358 of 1,769 | 6 | 9.5 | $952K | 109 | Under 3 |
| Gyms, studios and classes | 37 | #1,579 of 2,088 | 8 | 12.7 | $588K | 89 | Under 3 |
| Real estate | 37 | #1,768 of 2,229 | 11 | 17.5 | Index only | 173 | 11 |
| Auto repair and car care | 36 | #1,795 of 2,401 | 28 | 44.5 | $253K | 94 | 16 |
| Real estate agents and brokers | 34 | #1,884 of 2,176 | 10 | 15.9 | Index only | 151 | 7 |
| Hair salons | 33 | #1,936 of 2,339 | 14 | 22.2 | $408K | 95 | 5 |
| Tire shops | 31 | #1,237 of 1,530 | 6 | 9.5 | $1.2M | 47 | Under 3 |
| Convenience stores | 29 | #1,829 of 2,261 | 9 | 14.3 | $4M | 51 | Under 3 |
| Grocery and convenience stores | 27 | #2,045 of 2,402 | 20 | 31.8 | $1.8M | 53 | 5 |
| Gas stations | 27 | #2,063 of 2,358 | 16 | 25.4 | $1.1M | 48 | 9 |
| Auto repair shops | 27 | #2,108 of 2,378 | 20 | 31.8 | $354K | 80 | 16 |
| Chiropractors | 26 | #1,344 of 1,490 | 5 | 7.9 | $1.6M | 68 | 4 |
| Grocery stores | 17 | #1,926 of 2,070 | 9 | 14.3 | $4M | 43 | 5 |
| HVAC and plumbing | 15 | #1,681 of 1,707 | 5 | 7.9 | $3.1M | 66 | 12 |
| Home repair trades | 15 | #2,035 of 2,057 | 10 | 15.9 | $1.6M | 64 | 17 |
| Insurance agencies | 13 | #2,211 of 2,272 | 14 | 22.2 | $793K | 63 | 14 |
| Collision repair and body shops | Not scored | Not scored | 4 | 6.4 | $1.8M | 57 | 5 |
| Electricians | Not scored | Not scored | 4 | 6.4 | $3.9M | 32 | 5 |
| Fast food and sandwich shops | Not scored | Not scored | 4 | 6.4 | $5.6M | 182 | 4 |
| Gyms | Not scored | Not scored | 4 | 6.4 | $1.2M | 90 | Under 3 |
| Child care and preschools | Not scored | Not scored | 3 | 4.8 | $717K | 72 | 4 |
| Dentists and orthodontists | Not scored | Not scored | 3 | 4.8 | $2.7M | 276 | 3 |
| Funeral homes | Not scored | Not scored | 3 | 4.8 | $381K | 56 | 3 |
| Lawn, cleaning and pest control | Not scored | Not scored | 3 | 4.8 | $2.4M | 141 | 6 |
| Martial arts and dance studios | Not scored | Not scored | 3 | 4.8 | $1.6M | 78 | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 3 | 4.8 | $2.7M | 87 | Under 3 |
| Pizza | Not scored | Not scored | 3 | 4.8 | $7.4M | 146 | 4 |
| Bakeries and dessert shops | Not scored | Not scored | 2 | 3.2 | $11.1M | Too few | Under 3 |
| Landscaping and lawn care | Not scored | Not scored | 2 | 3.2 | $3.6M | Too few | 6 |
| Pet grooming and boarding | Not scored | Not scored | 2 | 3.2 | $2.4M | Too few | Under 3 |
| Barbershops | Not scored | Not scored | 1 | 1.6 | $5.7M | Too few | Under 3 |
| Car washes and detailing | Not scored | Not scored | 1 | 1.6 | $7.1M | Too few | Under 3 |
| Laundromats | Not scored | Not scored | 1 | 1.6 | $11.4M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 1.6 | $7.1M | Too few | Under 3 |
| Primary care and pediatrics | Not scored | Not scored | 1 | 1.6 | $8.2M | Too few | Under 3 |
| Property management | Not scored | Not scored | 1 | 1.6 | Index only | Too few | Under 3 |
| Roofing and gutters | Not scored | Not scored | 1 | 1.6 | $15.6M | Too few | Under 3 |
| Veterinarians | Not scored | Not scored | 1 | 1.6 | $4.8M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 1.6 | $4.7M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| House cleaning | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Nail salons | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pet stores | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Physical therapy | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Redwood County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $7.1M | $1,125 | 117 |
| Gasoline and other fuels | $18.3M | $2,908 | 112 |
| Food away from home | $22.2M | $3,534 | 87 |
| Groceries | $36M | $5,724 | 91 |
| Personal care products and services | $5.7M | $907 | 90 |
| Child care and other personal services | $2.1M | $342 | 59 |
| Memberships, classes and admissions | $4.7M | $747 | 76 |
| Medical and dental services | $8.2M | $1,296 | 101 |
| Pets | $4.8M | $761 | 84 |
| Clothing, shoes and related services | $11.4M | $1,804 | 88 |
| Vehicle insurance | $11.1M | $1,764 | 90 |
| Home repairs, maintenance and insurance | $15.6M | $2,480 | 82 |
| Lawn care, cleaning and other household services | $7.1M | $1,131 | 80 |
| Rent and homeowner costs | $82.4M | $13,098 | 79 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Redwood County
- Population, 2025 estimate
- 15,265−1.0% since 2020
- Households
- 6,293
- Median age
- 41.8
- Homes lived in by their owners
- 78%
- Vehicles per household
- 2.0
- Land area
- 879 sq. mi.
- People per square mile
- 17
- Median household income
- $67,866+22.5% vs. 2015–2019, before inflation
- Average household income
- $84,682
- Median home value
- $158,200
- Jobs located here
- 6,441
- Daytime population
- 14,542Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Redwood County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Redwood County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Minnesota 8
- Renville County, MN14,558 people
- Lyon County, MN25,503 people
- Brown County, MN25,800 people
- Cottonwood County, MN11,458 people
- Yellow Medicine County, MN9,451 people
- Murray County, MN8,097 people
- Chippewa County, MN12,377 people
- Watonwan County, MN11,205 people
Questions
How fast is Redwood County, MN growing?
Population estimates put Redwood County at 15,265 people in 2025, down 1.0% since 2020, against +3.1% for the U.S. It has 6,293 households. Against the 2015–2019 survey, median household income rose 22.5%, before inflation.
How much do households in Redwood County, MN spend?
Households in Redwood County spend about $82.4M a year on rent and homeowner costs, $36M on groceries and $22.2M on food away from home. Relative to the U.S., household spending in Redwood County runs highest on vehicle maintenance and repairs (an index of 117, where 100 is the U.S. average) and lowest on child care and other personal services (59).
Which business types have the highest market scores in Redwood County, MN?
Of the business types scored in Redwood County, medical and dental practices (73), restaurants and cafes (60) and pet businesses (55) have the highest Groundwork market scores. For medical and dental practices, that ranks #247 of 2,394 scored counties.
How does Redwood County, MN compare with the U.S.?
Median household income in Redwood County is $67,866, 16% below the U.S. median of $80,734. The population fell 1.0% from 2020 to 2025, against +3.1% for the U.S. The median home value is $158,200, against $332,700 for the U.S. Against the U.S., map listings per household run highest for gas stations (2.3 times the U.S. rate) and lowest for medical and dental practices (70% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 24 of the 56 business types have a score in Redwood County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Redwood County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Redwood County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Redwood County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.