Groundwork

County profile · Minnesota

Red Lake County, MN market data

Population, household spending and competition for 56 business types in Red Lake County, each scored against other counties.

Population, 2025
3,940
+0.1% since 2020
Households
1,671
Median household income
$77,188
Median home value
$162,000
Jobs located here
1,100
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Red Lake County by name and distance, and the households and spending within reach. Or open the report at the center of Red Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 3,940 people live in Red Lake County, in 1,671 households. Population estimates put the population change in Red Lake County from 2020 to 2025 at +0.1%, slower than the U.S. (+3.1%). The median household income in Red Lake County is $77,188 a year, 4% below the U.S. median of $80,734.

Set against the U.S., households in Red Lake County spend the most on vehicle maintenance and repairs (an index of 138, where 100 is the U.S. average) and the least on child care and other personal services (65).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

For its number of households, Red Lake County has the most map listings, relative to the U.S., for sit-down restaurants (2% below the U.S. rate) and the fewest for restaurants and cafes (13% below the U.S. rate).

All 56 business types in Red Lake County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Red Lake County, MN, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes1695.8$396K1076
Sit-down restaurants1059.8$633K953
Doctors, dentists and clinics953.9$254K167Under 3
Grocery and convenience stores635.9$1.7M49Under 3
Auto repair and car care423.9$551K205Under 3
Gas stations423.9$1.4M593
Auto repair shops318.0$734K165Under 3
Convenience stores318.0$3.3M42Under 3
Grocery stores318.0$3.3M36Under 3
Coffee shops and cafes212.0$3.2MToo fewUnder 3
Hair salons212.0$808KToo fewUnder 3
Home repair trades212.0$2.2MToo fewUnder 3
Physical therapy212.0$1.1MToo fewUnder 3
Salons, barbers and spas212.0$808KToo fewUnder 3
Tire shops212.0$1.1MToo fewUnder 3
Clothing, shoes and laundry16.0$3.2MToo fewUnder 3
Dentists and orthodontists16.0$2.3MToo fewUnder 3
Electricians16.0$4.3MToo fewUnder 3
HVAC and plumbing16.0$4.3MToo fewUnder 3
Insurance agencies16.0$3.4MToo fewUnder 3
Laundromats16.0$3.2MToo fewUnder 3
Pet businesses16.0$1.4MToo fewUnder 3
Pizza16.0$6.3MToo few3
Veterinarians16.0$1.4MToo fewUnder 3
Bakeries and dessert shops00.0None listedNone listedUnder 3
Barbershops00.0None listedNone listedUnder 3
Car washes and detailing00.0None listedNone listedUnder 3
Child care and preschools00.0None listedNone listedUnder 3
Chiropractors00.0None listedNone listedUnder 3
Clothing and shoe stores00.0None listedNone listedUnder 3
Collision repair and body shops00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Fast food and sandwich shops00.0None listedNone listed3
Funeral homes00.0None listedNone listedUnder 3
Gyms00.0None listedNone listedUnder 3
Gyms, studios and classes00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
House cleaning00.0None listedNone listedUnder 3
Landscaping and lawn care00.0None listedNone listedUnder 3
Lawn, cleaning and pest control00.0None listedNone listedUnder 3
Martial arts and dance studios00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Nail salons00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Optometrists and eye care00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet grooming and boarding00.0None listedNone listedUnder 3
Pet stores00.0None listedNone listedUnder 3
Primary care and pediatrics00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Real estate00.0None listedNone listedUnder 3
Real estate agents and brokers00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Spas and skin care00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Red Lake County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Red Lake County, MN by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$2.2M$1,318138
Gasoline and other fuels$5.6M$3,374130
Food away from home$6.3M$3,79193
Groceries$10M$5,98995
Personal care products and services$1.6M$96896
Child care and other personal services$627K$37565
Memberships, classes and admissions$1.4M$82183
Medical and dental services$2.3M$1,369106
Pets$1.4M$81990
Clothing, shoes and related services$3.2M$1,89992
Vehicle insurance$3.4M$2,044104
Home repairs, maintenance and insurance$4.3M$2,60386
Lawn care, cleaning and other household services$2M$1,19184
Rent and homeowner costs$22.9M$13,71082

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Red Lake County

Population, 2025 estimate
3,940+0.1% since 2020
Households
1,671
Median age
43.5
Homes lived in by their owners
83%
Vehicles per household
2.3
Land area
432 sq. mi.
People per square mile
9
Median household income
$77,188
Average household income
$89,569
Median home value
$162,000
Jobs located here
1,100
Daytime population
2,956Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Red Lake County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Red Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Red Lake County, MN growing?

Population estimates put Red Lake County at 3,940 people in 2025, up 0.1% since 2020, slower than the U.S. (+3.1%). It has 1,671 households.

How much do households in Red Lake County, MN spend?

Households in Red Lake County spend about $22.9M a year on rent and homeowner costs, $10M on groceries and $6.3M on food away from home. Relative to the U.S., household spending in Red Lake County runs highest on vehicle maintenance and repairs (an index of 138, where 100 is the U.S. average) and lowest on child care and other personal services (65).

Which business types have the highest market scores in Red Lake County, MN?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Red Lake County, MN compare with the U.S.?

Median household income in Red Lake County is $77,188, 4% below the U.S. median of $80,734. The population rose 0.1% from 2020 to 2025, against +3.1% for the U.S. The median home value is $162,000, against $332,700 for the U.S. Against the U.S., map listings per household run highest for sit-down restaurants (2% below the U.S. rate) and lowest for restaurants and cafes (13% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Red Lake County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Minnesota · Every U.S. market · How we measure

Screening a site or an acquisition in Red Lake County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Red Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.