County profile · Minnesota
Becker County, MN market data
How Becker County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 35,497
- +0.9% since 2020
- Households
- 14,410
- Median household income
- $71,388
- +18.4% vs. 2015–2019, before inflation
- Median home value
- $291,000
- Jobs located here
- 13,787
- Highest market score
- 77
- Fast food and sandwich shops, #179 of 2,222 scored counties
A site report maps the competitors on map listings around any address in Becker County by name and distance, and the households and spending within reach. Or open the report at the center of Becker County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Becker County has an estimated 35,497 people and 14,410 households. Between 2020 and 2025, the population of Becker County grew 0.9%, slower than the U.S. (+3.1%). Median household income in Becker County is $71,388, 12% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 18.4%, before inflation.
Relative to the U.S., household spending in Becker County runs highest on vehicle maintenance and repairs (an index of 129, where 100 is the U.S. average) and lowest on child care and other personal services (68).
Of the business types scored in Becker County, fast food and sandwich shops (77), car washes and detailers (72) and restaurants and cafes (68) have the highest Groundwork market scores. For fast food and sandwich shops, that ranks #179 of 2,222 scored counties.
Becker County is part of the Detroit Lakes area. Against the U.S., map listings per household run highest for pet grooming and boarding businesses (92% above the U.S. rate) and lowest for fast food and sandwich shops (48% below the U.S. rate).
All 56 business types in Becker County
Highest Groundwork market score first. Each score compares Becker County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Fast food and sandwich shops | 77 | #179 of 2,222 | 10 | 6.9 | $5.5M | 179 | 18 |
| Car washes and detailing | 72 | #182 of 1,451 | 6 | 4.2 | $3M | 117 | Under 3 |
| Restaurants and cafes | 68 | #455 of 2,405 | 120 | 83.3 | $455K | 123 | 41 |
| Child care and preschools | 67 | #336 of 1,611 | 5 | 3.5 | $1.1M | 113 | 3 |
| Bakeries and dessert shops | 66 | #361 of 1,889 | 9 | 6.2 | $6.1M | 146 | Under 3 |
| Dentists and orthodontists | 65 | #396 of 1,886 | 9 | 6.2 | $2.2M | 226 | 13 |
| Barbershops | 64 | #359 of 1,356 | 5 | 3.5 | $2.8M | 148 | Under 3 |
| Sit-down restaurants | 64 | #566 of 2,405 | 62 | 43.0 | $881K | 133 | 21 |
| Doctors, dentists and clinics | 63 | #632 of 2,394 | 87 | 60.4 | $230K | 151 | 27 |
| Gas stations | 62 | #666 of 2,358 | 18 | 12.5 | $2.5M | 105 | 17 |
| Hair salons | 61 | #644 of 2,339 | 30 | 20.8 | $465K | 108 | 5 |
| Pizza | 60 | #659 of 2,090 | 13 | 9.0 | $4.2M | 83 | 18 |
| Grocery stores | 59 | #699 of 2,070 | 7 | 4.9 | $12.2M | 132 | 7 |
| Funeral homes | 57 | #546 of 1,472 | 5 | 3.5 | $477K | 70 | Under 3 |
| Martial arts and dance studios | 56 | #492 of 1,334 | 6 | 4.2 | $2.1M | 102 | Under 3 |
| Auto repair and car care | 56 | #932 of 2,401 | 62 | 43.0 | $286K | 107 | 25 |
| Nail salons | 55 | #535 of 1,328 | 7 | 4.9 | $2M | 119 | Under 3 |
| Grocery and convenience stores | 55 | #988 of 2,402 | 32 | 22.2 | $2.7M | 79 | 8 |
| Convenience stores | 54 | #986 of 2,261 | 14 | 9.7 | $6.1M | 78 | Under 3 |
| Clothing, shoes and laundry | 51 | #1,113 of 2,210 | 29 | 20.1 | $958K | 109 | 8 |
| Salons, barbers and spas | 51 | #1,114 of 2,385 | 58 | 40.2 | $241K | 113 | 11 |
| Gyms, studios and classes | 50 | #1,074 of 2,088 | 26 | 18.0 | $477K | 72 | 3 |
| Coffee shops and cafes | 49 | #1,055 of 2,063 | 15 | 10.4 | $3.6M | 98 | Under 3 |
| Veterinarians | 48 | #798 of 1,485 | 7 | 4.9 | $1.7M | 62 | 3 |
| Spas and skin care | 47 | #989 of 1,769 | 13 | 9.0 | $1.1M | 123 | 4 |
| Clothing and shoe stores | 47 | #1,163 of 2,087 | 24 | 16.7 | $1.2M | 91 | 8 |
| Collision repair and body shops | 46 | #752 of 1,327 | 6 | 4.2 | $3M | 96 | 8 |
| Auto repair shops | 46 | #1,397 of 2,378 | 43 | 29.8 | $413K | 93 | 21 |
| Chiropractors | 43 | #925 of 1,490 | 9 | 6.2 | $2.2M | 93 | 9 |
| Gyms | 42 | #1,209 of 1,792 | 19 | 13.2 | $652K | 50 | 3 |
| Physical therapy | 41 | #965 of 1,422 | 12 | 8.3 | $1.7M | 69 | Under 3 |
| Roofing and gutters | 40 | #820 of 1,177 | 6 | 4.2 | $6.4M | 76 | 3 |
| Pet businesses | 40 | #1,545 of 2,200 | 27 | 18.7 | $437K | 50 | 6 |
| Pet grooming and boarding | 35 | #1,086 of 1,461 | 10 | 6.9 | $1.2M | 46 | 3 |
| Lawn, cleaning and pest control | 35 | #1,438 of 1,771 | 16 | 11.1 | $1.1M | 65 | 16 |
| Insurance agencies | 33 | #1,700 of 2,272 | 20 | 13.9 | $1.4M | 109 | 23 |
| Real estate | 33 | #1,969 of 2,229 | 40 | 27.8 | Index only | 115 | 26 |
| Landscaping and lawn care | 30 | #1,280 of 1,493 | 11 | 7.6 | $1.6M | 54 | 13 |
| Real estate agents and brokers | 30 | #2,019 of 2,176 | 35 | 24.3 | Index only | 104 | 18 |
| HVAC and plumbing | 26 | #1,571 of 1,707 | 15 | 10.4 | $2.6M | 54 | 16 |
| Home repair trades | 24 | #1,950 of 2,057 | 27 | 18.7 | $1.4M | 58 | 35 |
| Electricians | 23 | #1,069 of 1,160 | 6 | 4.2 | $6.4M | 53 | 16 |
| House cleaning | Not scored | Not scored | 4 | 2.8 | $4.4M | 68 | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 3 | 2.1 | Index only | 170 | Under 3 |
| Pet stores | Not scored | Not scored | 3 | 2.1 | $3.9M | 87 | Under 3 |
| Primary care and pediatrics | Not scored | Not scored | 3 | 2.1 | $6.7M | 374 | 5 |
| Tire shops | Not scored | Not scored | 3 | 2.1 | $5.9M | 236 | Under 3 |
| Property management | Not scored | Not scored | 2 | 1.4 | Index only | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 1 | 0.7 | $27.8M | Too few | Under 3 |
| Laundromats | Not scored | Not scored | 1 | 0.7 | $27.8M | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 0.7 | $17.7M | Too few | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 1 | 0.7 | $20M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 0.7 | $17.4M | Too few | 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.7 | $20M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 0.7 | $12.4M | Too few | 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Becker County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $17.7M | $1,231 | 129 |
| Gasoline and other fuels | $44.9M | $3,118 | 120 |
| Food away from home | $54.6M | $3,789 | 93 |
| Groceries | $85.7M | $5,946 | 94 |
| Personal care products and services | $14M | $968 | 96 |
| Child care and other personal services | $5.7M | $393 | 68 |
| Memberships, classes and admissions | $12.4M | $860 | 87 |
| Medical and dental services | $20M | $1,388 | 108 |
| Pets | $11.8M | $819 | 90 |
| Clothing, shoes and related services | $27.8M | $1,929 | 94 |
| Vehicle insurance | $27.3M | $1,893 | 97 |
| Home repairs, maintenance and insurance | $38.3M | $2,661 | 88 |
| Lawn care, cleaning and other household services | $17.4M | $1,208 | 85 |
| Rent and homeowner costs | $198.6M | $13,783 | 83 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Becker County
- Population, 2025 estimate
- 35,497+0.9% since 2020
- Households
- 14,410
- Median age
- 43.7
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.2
- Land area
- 1,315 sq. mi.
- People per square mile
- 27
- Median household income
- $71,388+18.4% vs. 2015–2019, before inflation
- Average household income
- $100,022
- Median home value
- $291,000
- Jobs located here
- 13,787
- Daytime population
- 33,123Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Becker County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Becker County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Becker County, MN growing?
Population estimates put Becker County at 35,497 people in 2025, up 0.9% since 2020, slower than the U.S. (+3.1%). It has 14,410 households. Median household income rose 18.4% from the 2015–2019 survey, before inflation.
How much do households in Becker County, MN spend?
Households in Becker County spend about $198.6M a year on rent and homeowner costs, $85.7M on groceries and $54.6M on food away from home. Set against the U.S., households in Becker County spend the most on vehicle maintenance and repairs (an index of 129, where 100 is the U.S. average) and the least on child care and other personal services (68).
Which business types have the highest market scores in Becker County, MN?
The highest Groundwork market scores in Becker County are for fast food and sandwich shops (77), car washes and detailers (72) and restaurants and cafes (68). Becker County ranks #179 of 2,222 scored counties for fast food and sandwich shops.
How does Becker County, MN compare with the U.S.?
The median household income in Becker County is $71,388 a year, 12% below the U.S. median of $80,734. The population rose 0.9% from 2020 to 2025, against +3.1% for the U.S. The median home value is $291,000, against $332,700 for the U.S. For its number of households, Becker County has the most map listings, relative to the U.S., for pet grooming and boarding businesses (92% above the U.S. rate) and the fewest for fast food and sandwich shops (48% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 42 of the 56 business types have a score in Becker County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Becker County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Minnesota · Every U.S. market · How we measure
Screening a site or an acquisition in Becker County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Becker County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.