Fitness and classes · Small-town market · North Carolina
Martial arts and dance studios in the Shelby-Kings Mountain, NC area
The martial arts and dance studios in the Shelby-Kings Mountain, NC area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 39 out of 100: Lower middle
Ranked #266 of 378 scored small-town markets
#13 of 21 scored small-town markets based in North Carolina
- Listings
- 15
- 1 chain location (7%)
- Official establishments
- 9
- Businesses with payroll, 2023
- Household spending a year
- $21.9M
- On memberships, classes and admissions · $564 a household
- Spending per listing
- $1.5M
- 28% below the U.S.
- Listings per 10k households
- 3.9
- 20% below the U.S.
- Population, 2025
- 103,325
- +3.4% since 2020
See the martial arts and dance studios around any address in the Shelby-Kings Mountain area
The site report maps the martial arts and dance studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Shelby-Kings Mountain area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on memberships, classes and admissions in the Shelby-Kings Mountain area comes to about $21.9M a year: $564 per household, 43% below the U.S. average. That is about $1.5M of household spending for each studio on map listings, 28% below the U.S. figure of $2M. The spending figure covers all memberships, classes and admissions, not only martial arts and dance studios.
The Shelby-Kings Mountain area has 15 martial arts and dance studios on map listings as of September 2026. One of them (7%) is a chain location, against 7% across the U.S. That is 3.9 per 10,000 households, 20% below the U.S. rate of 4.9.
Official counts show 9 businesses with payroll classed as sports, recreation and fine arts instruction in the Shelby-Kings Mountain area in 2023. That is one for every 4,317 households, against one for every 3,473 across the U.S.
Population estimates put the population change in the Shelby-Kings Mountain area from 2020 to 2025 at +3.4%, in step with the U.S. (+3.1%). For martial arts and dance studios, the Shelby-Kings Mountain area has a Groundwork market score of 39 (lower middle): #266 of 378 scored small-town markets and #13 of 21 scored small-town markets based in North Carolina.
How the Shelby-Kings Mountain area compares
The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the martial arts and dance studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Shelby-Kings Mountain area | North Carolina | U.S. |
|---|---|---|---|
| Listings per 10k households | 3.9 | 4.7 | 4.9 |
| Spending per listing | $1.5M | $1.6M | $2M |
| Households per official establishment | 4,317 | 3,753 | 3,473 |
| Official establishment growth, 2019–2023 | n/a | +9.1% | +11.1% |
| Population growth, 2020–2025 | +3.4% | +7.2% | +3.1% |
| Spending per household on memberships, classes and admissions | $564 | $743 | $983 |
| Median household income | $58,534 | $72,388 | $80,734 |
| Groundwork market score | 39 | 38 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 9
- Employees, 2023
- 29
- Annual payroll, 2023
- $402K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 151 chain location
- Listings at the U.S. rate for this spending
- 11The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as sports, recreation and fine arts instruction in the Shelby-Kings Mountain area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Shelby-Kings Mountain area
- Population, 2025 estimate
- 103,325+3.4% since 2020
- Households
- 38,850
- Median age
- 41.3
- Homes lived in by their owners
- 71%
- Vehicles per household
- 2.1
- Land area
- 464 sq. mi.
- People per square mile
- 218
- Median household income
- $58,534+38.6% vs. 2015–2019, before inflation
- Average household income
- $76,018
- Median home value
- $200,000
- Jobs located here
- 34,727
- Daytime population
- 92,263Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Shelby-Kings Mountain area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the martial arts and dance studios on map listings by name and distance.
Or open the report at the center of the Shelby-Kings Mountain area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardMartial arts and dance studios across North Carolina
Every North Carolina market ranked →The highest-scoring small-town markets in North Carolina for martial arts and dance studios, numbered among those based in North Carolina, with the Shelby-Kings Mountain area marked.
Top small-town markets in North Carolina
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Anderson Creek, NC | 73 | 14 | 2.8 | $2.3M | +12.3% | #36 of 378 |
| 2Forest City, NC | 55 | 6 | 2.3 | $2.3M | +2.1% | #148 of 378 |
| 3Lumberton, NC | 53 | 9 | 2.1 | $2.1M | +3.4% | #162 of 378 |
| 4Albemarle, NC | 52 | 9 | 3.6 | $1.7M | +9.8% | #179 of 378 |
| 5Mount Airy, NC | 49 | 8 | 2.7 | $2M | +1.3% | #198 of 378 |
| 6Brevard, NC | 49 | 5 | 3.4 | $1.9M | +2.9% | #200 of 378 |
| 7Kill Devil Hills, NC | 49 | 9 | 5.3 | $1.6M | +3.3% | #204 of 378 |
| 8Morehead City, NC | 45 | 17 | 5.3 | $1.4M | +4.1% | #231 of 378 |
| 9Wilson, NC | 45 | 14 | 4.2 | $1.3M | +1.7% | #232 of 378 |
| 10Sanford, NC | 43 | 15 | 6.0 | $1M | +10.8% | #245 of 378 |
| 13Shelby-Kings Mountain, NC | 39 | 15 | 3.9 | $1.5M | +3.4% | #266 of 378 |
Other business types in the Shelby-Kings Mountain area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes52
- Gyms67
- Yoga, Pilates and fitness studios
- Martial arts and dance studios39
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many martial arts and dance studios are in the Shelby-Kings Mountain, NC area?
Map listings as of September 2026 show 15 martial arts and dance studios in the Shelby-Kings Mountain area. One of them (7%) is a chain location. The listings count martial arts and dance studios. Official counts show 9 businesses with payroll classed as sports, recreation and fine arts instruction in 2023.
How much do households in the Shelby-Kings Mountain, NC area spend on memberships, classes and admissions?
About $21.9M a year, or $564 per household. That is 43% below the U.S. average (an index of 57, where 100 is the U.S. average). Spread across the 15 martial arts and dance studios on map listings, it comes to $1.5M per studio. That spending covers all memberships, classes and admissions, which martial arts and dance studios share with other businesses in the trade. It is estimated from the incomes of the 38,850 households in the Shelby-Kings Mountain area and national spending patterns by income.
How does the Shelby-Kings Mountain, NC area compare with the U.S. for martial arts and dance studios?
The Shelby-Kings Mountain area has 3.9 martial arts and dance studios per 10,000 households, 20% below the U.S. rate of 4.9. Spending per studio is $1.5M, 28% below the U.S. figure of $2M. At the U.S. ratio of martial arts and dance studios to household spending, the Shelby-Kings Mountain area would have about 11, against 15 on map listings. There is one business with payroll in the industry for every 4,317 households, against one for every 3,473 across the U.S.
How fast is the Shelby-Kings Mountain, NC area growing?
Population estimates put the Shelby-Kings Mountain area at 103,325 people in 2025, up 3.4% since 2020, in step with the U.S. (+3.1%). It has 38,850 households. The median household income in the Shelby-Kings Mountain area is $58,534 a year, 27% below the U.S. median of $80,734. That rose 38.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Shelby-Kings Mountain area scores 39 for martial arts and dance studios (lower middle), #266 of 378 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Shelby-Kings Mountain area. It maps the martial arts and dance studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for martial arts and dance studios · All 56 business types in the Shelby-Kings Mountain area
Screening a site or an acquisition in the Shelby-Kings Mountain area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Shelby-Kings Mountain area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.