Groundwork

Fitness and classes · Metro area · Michigan

Martial arts and dance studios in the Battle Creek, MI metro area

The martial arts and dance studios in the Battle Creek, MI metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 52 out of 100: Upper middle

Ranked #166 of 387 scored metro areas
#11 of 15 scored metro areas based in Michigan

Listings
20
2 chain locations (10%)
Official establishments
7
Businesses with payroll, 2023
Household spending a year
$40.2M
On memberships, classes and admissions · $754 a household
Spending per listing
$2M
In line with the U.S.
Listings per 10k households
3.8
22% below the U.S.
Population, 2025
133,408
−0.6% since 2020

See the martial arts and dance studios around any address in the Battle Creek metro area

The site report maps the martial arts and dance studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Battle Creek metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $754 per household (23% below the U.S. average), households in the Battle Creek metro area spend about $40.2M a year on memberships, classes and admissions. Spread across 20 martial arts and dance studios, that is $2M per studio, in line with the U.S. figure of $2M. The spending figure covers all memberships, classes and admissions, not only martial arts and dance studios.

There are 20 martial arts and dance studios on map listings in the Battle Creek metro area as of September 2026. Of those, 2 are chain locations, or 10%, against 7% across the U.S. Per 10,000 households, that is 3.8, 22% below the U.S. rate of 4.9.

Official counts show 7 businesses with payroll classed as sports, recreation and fine arts instruction in the Battle Creek metro area in 2023. That is one for every 7,619 households, against one for every 3,473 across the U.S.

Population estimates put the population change in the Battle Creek metro area from 2020 to 2025 at −0.6%, against +3.1% for the U.S. The Groundwork market score for martial arts and dance studios in the Battle Creek metro area is 52 (upper middle), #166 of 387 scored metro areas and #11 of 15 scored metro areas based in Michigan.

How the Battle Creek metro area compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the martial arts and dance studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Martial arts and dance studios in Battle Creek, MI metro area compared with Michigan and the U.S.
MeasureBattle Creek metro areaMichiganU.S.
Listings per 10k households3.84.04.9
Spending per listing$2M$2.3M$2M
Households per official establishment7,6195,6463,473
Official establishment growth, 2019–2023n/a+11.6%+11.1%
Population growth, 2020–2025−0.6%+0.6%+3.1%
Spending per household on memberships, classes and admissions$754$902$983
Median household income$63,177$72,875$80,734
Groundwork market score5262

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7
Employees, 2023
110
Annual payroll, 2023
$1.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
202 chain locations
Listings at the U.S. rate for this spending
20The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as sports, recreation and fine arts instruction in the Battle Creek metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Battle Creek metro area

Population, 2025 estimate
133,408−0.6% since 2020
Households
53,333
Median age
40.7
Homes lived in by their owners
73%
Vehicles per household
1.7
Land area
706 sq. mi.
People per square mile
189
Median household income
$63,177+30.0% vs. 2015–2019, before inflation
Average household income
$83,388
Median home value
$162,800
Jobs located here
51,778
Daytime population
134,519Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Battle Creek metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the martial arts and dance studios on map listings by name and distance.

Or open the report at the center of the Battle Creek metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Martial arts and dance studios across Michigan

Every Michigan market ranked →

The highest-scoring metro areas in Michigan for martial arts and dance studios, numbered among those based in Michigan, with the Battle Creek metro area marked.

Top metro areas in Michigan

Metro areas in Michigan ranked for martial arts and dance studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Muskegon-Norton Shores, MI68203.0$2.5M+1.8%#48 of 387
2Niles, MI67193.0$2.8M−1.3%#51 of 387
3Traverse City, MI67253.8$2.5M+2.2%#53 of 387
4Jackson, MI66182.9$2.8M−0.4%#56 of 387
5Monroe, MI66264.1$2.2M+0.7%#58 of 387
6Grand Rapids-Wyoming-Kentwood, MI651774.0$2.4M+2.8%#63 of 387
7Detroit-Warren-Dearborn, MI627404.2$2.3M+0.1%#82 of 387
8Bay City, MI56153.3$2.2M−1.6%#129 of 387
9Lansing-East Lansing, MI54924.7$1.8M+1.4%#150 of 387
10Ann Arbor, MI53755.0$2.3M−0.4%#151 of 387
11Battle Creek, MI52203.8$2M−0.6%#166 of 387

Other business types in the Battle Creek metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many martial arts and dance studios are in the Battle Creek, MI metro area?

As of September 2026, map listings count 20 martial arts and dance studios in the Battle Creek metro area. 2 of them (10%) are chain locations. The listings count martial arts and dance studios. Official counts show 7 businesses with payroll classed as sports, recreation and fine arts instruction in 2023.

How much do households in the Battle Creek, MI metro area spend on memberships, classes and admissions?

About $40.2M a year, or $754 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 20 martial arts and dance studios on map listings, it comes to $2M per studio. That spending covers all memberships, classes and admissions, which martial arts and dance studios share with other businesses in the trade. It is estimated from the incomes of the 53,333 households in the Battle Creek metro area and national spending patterns by income.

How does the Battle Creek, MI metro area compare with the U.S. for martial arts and dance studios?

The Battle Creek metro area has 3.8 martial arts and dance studios per 10,000 households, 22% below the U.S. rate of 4.9. Spending per studio is $2M, in line with the U.S. figure of $2M. The count on map listings matches the U.S. ratio of martial arts and dance studios to household spending. There is one business with payroll in the industry for every 7,619 households, against one for every 3,473 across the U.S.

How fast is the Battle Creek, MI metro area growing?

Population estimates put the Battle Creek metro area at 133,408 people in 2025, down 0.6% since 2020, against +3.1% for the U.S. It has 53,333 households. The median household income in the Battle Creek metro area is $63,177 a year, 22% below the U.S. median of $80,734. That rose 30.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Battle Creek metro area scores 52 for martial arts and dance studios (upper middle), #166 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Battle Creek metro area. It maps the martial arts and dance studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for martial arts and dance studios · All 56 business types in the Battle Creek metro area

Screening a site or an acquisition in the Battle Creek metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Battle Creek metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.