Groundwork

County profile · Louisiana

Vernon Parish, LA market data

Population, household spending and competition for 56 business types in Vernon Parish, each scored against other counties.

Population, 2025
45,091
−7.3% since 2020
Households
18,300
Median household income
$57,270
+16.5% vs. 2015–2019, before inflation
Median home value
$156,000
Jobs located here
11,403
Highest market score
63
Insurance agencies, #680 of 2,272 scored counties

A site report maps the competitors on map listings around any address in Vernon Parish by name and distance, and the households and spending within reach. Or open the report at the center of Vernon Parish. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 45,091 people live in Vernon Parish, in 18,300 households. Population estimates put the population change in Vernon Parish from 2020 to 2025 at −7.3%, against +3.1% for the U.S. The median household income in Vernon Parish is $57,270 a year, 29% below the U.S. median of $80,734. That rose 16.5% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Vernon Parish spend the most on vehicle insurance (an index of 120, where 100 is the U.S. average) and the least on memberships, classes and admissions (55).

The highest Groundwork market scores in Vernon Parish are for insurance agencies (63), real estate agents and brokers (59) and clothing and shoe stores (56). Vernon Parish ranks #680 of 2,272 scored counties for insurance agencies.

For its number of households, Vernon Parish has the most map listings, relative to the U.S., for convenience stores (98% above the U.S. rate) and the fewest for real estate agents and brokers (70% below the U.S. rate).

All 56 business types in Vernon Parish

Highest Groundwork market score first. Each score compares Vernon Parish with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Vernon Parish, LA, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Insurance agencies63#680 of 2,272168.7$2.7M21413
Real estate agents and brokers59#579 of 2,176179.3Index only2666
Clothing and shoe stores56#808 of 2,087147.7$2.1M1683
Real estate55#807 of 2,2292413.1Index only23712
Clothing, shoes and laundry53#986 of 2,210189.8$1.7M1896
Home repair trades52#931 of 2,057189.8$2.5M1048
Veterinarians51#708 of 1,48552.7$2.8M1014
Auto repair shops51#1,129 of 2,3782614.2$583K13114
Dentists and orthodontists50#919 of 1,88652.7$3.6M361Under 3
Sit-down restaurants49#1,207 of 2,4057541.0$783K11816
Gas stations48#1,246 of 2,358179.3$3M12422
Restaurants and cafes48#1,260 of 2,40513976.0$422K11450
Pet businesses47#1,239 of 2,2002111.5$656K754
Doctors, dentists and clinics47#1,315 of 2,3947038.3$254K16624
Bakeries and dessert shops45#1,105 of 1,889126.6$4.9M1187
Pizza45#1,219 of 2,090126.6$4.9M9626
Auto repair and car care45#1,410 of 2,4015329.0$286K10619
Hair salons45#1,420 of 2,3393016.4$472K1105
Primary care and pediatrics44#1,028 of 1,65684.4$2.2M12516
HVAC and plumbing43#1,104 of 1,707126.6$3.8M804
Coffee shops and cafes42#1,301 of 2,063147.7$4.2M1137
Fast food and sandwich shops39#1,520 of 2,2222212.0$2.7M8726
Grocery and convenience stores39#1,644 of 2,4024725.7$2.1M635
Spas and skin care38#1,309 of 1,769105.5$1.4M162Under 3
Optometrists and eye care35#995 of 1,30252.7$3.6M113Under 3
Salons, barbers and spas35#1,947 of 2,3856535.5$218K1028
Martial arts and dance studios29#1,150 of 1,33452.7$2M97Under 3
Tire shops28#1,272 of 1,53094.9$1.7M673
Convenience stores28#1,861 of 2,2612915.8$3.5M444
Grocery stores26#1,740 of 2,070137.1$7.8M83Under 3
Car washes and detailing24#1,314 of 1,45173.8$2.2M86Under 3
Funeral homes23#1,346 of 1,47252.7$421K62Under 3
Pet grooming and boarding22#1,334 of 1,46194.9$1.5M60Under 3
Gyms, studios and classes17#1,993 of 2,088189.8$546K82Under 3
Nail salons13#1,281 of 1,328116.0$1.3M77Under 3
Barbershops9#1,311 of 1,356137.1$1.1M58Under 3
Gyms9#1,753 of 1,792137.1$756K58Under 3
Child care and preschoolsNot scoredNot scored42.2$1.5M154Under 3
Lawn, cleaning and pest controlNot scoredNot scored42.2$5.9M3529
Physical therapyNot scoredNot scored42.2$4.4M1855
Property managementNot scoredNot scored42.2Index only1113
Roofing and guttersNot scoredNot scored42.2$11.4M134Under 3
ChiropractorsNot scoredNot scored31.6$5.9M247Under 3
Collision repair and body shopsNot scoredNot scored31.6$5.1M164Under 3
Mortgage brokers and lendersNot scoredNot scored31.6Index only211Under 3
Oil change and quick lubeNot scoredNot scored31.6$5.1M37Under 3
ElectriciansNot scoredNot scored21.1$22.7MToo few4
LaundromatsNot scoredNot scored21.1$14.9MToo fewUnder 3
Pest controlNot scoredNot scored21.1$11.8MToo fewUnder 3
Pet storesNot scoredNot scored21.1$6.9MToo fewUnder 3
Dry cleanersNot scoredNot scored10.5$29.9MToo few3
House cleaningNot scoredNot scored10.5$23.6MToo few4
Landscaping and lawn careNot scoredNot scored10.5$23.6MToo few5
Home inspectorsNot scoredNot scored00.0None listedNone listedUnder 3
Urgent care and walk-in clinicsNot scoredNot scored00.0None listedNone listed3
Yoga, Pilates and fitness studiosNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Vernon Parish

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Vernon Parish, LA by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$15.2M$82886
Gasoline and other fuels$50.2M$2,742106
Food away from home$58.7M$3,20979
Groceries$100.8M$5,50687
Personal care products and services$14.2M$77377
Child care and other personal services$6.2M$33758
Memberships, classes and admissions$9.8M$53755
Medical and dental services$17.8M$97075
Pets$13.8M$75383
Clothing, shoes and related services$29.9M$1,63379
Vehicle insurance$43M$2,352120
Home repairs, maintenance and insurance$45.5M$2,48582
Lawn care, cleaning and other household services$23.6M$1,29191
Rent and homeowner costs$246.5M$13,47081

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Vernon Parish

Population, 2025 estimate
45,091−7.3% since 2020
Households
18,300
Median age
35.5
Homes lived in by their owners
56%
Vehicles per household
1.8
Land area
1,327 sq. mi.
People per square mile
36
Median household income
$57,270+16.5% vs. 2015–2019, before inflation
Average household income
$74,627
Median home value
$156,000
Jobs located here
11,403
Daytime population
43,022Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Vernon Parish?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Vernon Parish. Signed out, you see a blurred preview; on an account, each report is one action.

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Questions

How fast is Vernon Parish, LA growing?

Population estimates put Vernon Parish at 45,091 people in 2025, down 7.3% since 2020, against +3.1% for the U.S. It has 18,300 households. Against the 2015–2019 survey, median household income rose 16.5%, before inflation.

How much do households in Vernon Parish, LA spend?

Households in Vernon Parish spend about $246.5M a year on rent and homeowner costs, $100.8M on groceries and $58.7M on food away from home. Relative to the U.S., household spending in Vernon Parish runs highest on vehicle insurance (an index of 120, where 100 is the U.S. average) and lowest on memberships, classes and admissions (55).

Which business types have the highest market scores in Vernon Parish, LA?

Of the business types scored in Vernon Parish, insurance agencies (63), real estate agents and brokers (59) and clothing and shoe stores (56) have the highest Groundwork market scores. For insurance agencies, that ranks #680 of 2,272 scored counties.

How does Vernon Parish, LA compare with the U.S.?

Median household income in Vernon Parish is $57,270, 29% below the U.S. median of $80,734. The population fell 7.3% from 2020 to 2025, against +3.1% for the U.S. The median home value is $156,000, against $332,700 for the U.S. Against the U.S., map listings per household run highest for convenience stores (98% above the U.S. rate) and lowest for real estate agents and brokers (70% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 37 of the 56 business types have a score in Vernon Parish, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Vernon Parish. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Vernon Parish?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Vernon Parish. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.