Groundwork

County profile · Kentucky

Wolfe County, KY market data

Population, household spending and competition for 56 business types in Wolfe County, each scored against other counties.

Population, 2025
6,298
−4.0% since 2020
Households
2,673
Median household income
$30,417
Median home value
$75,800
Jobs located here
1,389
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Wolfe County by name and distance, and the households and spending within reach. Or open the report at the center of Wolfe County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 6,298 people live in Wolfe County, in 2,673 households. Population estimates put the population change in Wolfe County from 2020 to 2025 at −4.0%, against +3.1% for the U.S. The median household income in Wolfe County is $30,417 a year, 62% below the U.S. median of $80,734.

Set against the U.S., households in Wolfe County spend the most on vehicle insurance (an index of 120, where 100 is the U.S. average) and the least on memberships, classes and admissions (32).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

For its number of households, Wolfe County has the most map listings, relative to the U.S., for grocery and convenience stores (2.2 times the U.S. rate) and the fewest for medical and dental practices (51% below the U.S. rate).

All 56 business types in Wolfe County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Wolfe County, KY, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes2282.3$287K779
Sit-down restaurants1556.1$421K635
Doctors, dentists and clinics1141.2$185K1226
Grocery and convenience stores1141.2$1.1M33Under 3
Gas stations829.9$922K394
Auto repair and car care622.4$354K1323
Auto repair shops518.7$425K96Under 3
Convenience stores518.7$2.5M31Under 3
Grocery stores518.7$2.5M27Under 3
Hair salons518.7$312K72Under 3
Salons, barbers and spas518.7$312K147Under 3
Pizza415.0$1.6M31Under 3
Clothing, shoes and laundry311.2$1.2M132Under 3
Gyms, studios and classes311.2$277K42Under 3
Child care and preschools27.5$292KToo fewUnder 3
Clothing and shoe stores27.5$1.7MToo fewUnder 3
Fast food and sandwich shops27.5$3.2MToo fewUnder 3
Funeral homes27.5$173KToo fewUnder 3
Insurance agencies27.5$3.1MToo fewUnder 3
Primary care and pediatrics27.5$1MToo few6
Bakeries and dessert shops13.7$6.3MToo fewUnder 3
Coffee shops and cafes13.7$6.3MToo fewUnder 3
Gyms13.7$832KToo fewUnder 3
House cleaning13.7$2.7MToo fewUnder 3
Lawn, cleaning and pest control13.7$2.7MToo fewUnder 3
Martial arts and dance studios13.7$832KToo fewUnder 3
Yoga, Pilates and fitness studios13.7$832KToo fewUnder 3
Barbershops00.0None listedNone listedUnder 3
Car washes and detailing00.0None listedNone listedUnder 3
Chiropractors00.0None listedNone listedUnder 3
Collision repair and body shops00.0None listedNone listedUnder 3
Dentists and orthodontists00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Electricians00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
Home repair trades00.0None listedNone listedUnder 3
HVAC and plumbing00.0None listedNone listedUnder 3
Landscaping and lawn care00.0None listedNone listedUnder 3
Laundromats00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Nail salons00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Optometrists and eye care00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet businesses00.0None listedNone listedUnder 3
Pet grooming and boarding00.0None listedNone listedUnder 3
Pet stores00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Real estate00.0None listedNone listedUnder 3
Real estate agents and brokers00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Spas and skin care00.0None listedNone listedUnder 3
Tire shops00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Veterinarians00.0None listedNone listedUnder 3

Household spending in Wolfe County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Wolfe County, KY by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$2.1M$79583
Gasoline and other fuels$7.4M$2,759106
Food away from home$6.3M$2,36458
Groceries$12.4M$4,63373
Personal care products and services$1.6M$58358
Child care and other personal services$583K$21838
Memberships, classes and admissions$832K$31132
Medical and dental services$2M$76359
Pets$1.5M$55761
Clothing, shoes and related services$3.5M$1,30463
Vehicle insurance$6.3M$2,339120
Home repairs, maintenance and insurance$5.1M$1,92164
Lawn care, cleaning and other household services$2.7M$1,01572
Rent and homeowner costs$29.7M$11,09567

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Wolfe County

Population, 2025 estimate
6,298−4.0% since 2020
Households
2,673
Median age
41.1
Homes lived in by their owners
74%
Vehicles per household
1.8
Land area
222 sq. mi.
People per square mile
29
Median household income
$30,417
Average household income
$43,486
Median home value
$75,800
Jobs located here
1,389
Daytime population
6,192Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Wolfe County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Wolfe County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Wolfe County, KY growing?

Population estimates put Wolfe County at 6,298 people in 2025, down 4.0% since 2020, against +3.1% for the U.S. It has 2,673 households.

How much do households in Wolfe County, KY spend?

Households in Wolfe County spend about $29.7M a year on rent and homeowner costs, $12.4M on groceries and $7.4M on gasoline and other fuels. Relative to the U.S., household spending in Wolfe County runs highest on vehicle insurance (an index of 120, where 100 is the U.S. average) and lowest on memberships, classes and admissions (32).

Which business types have the highest market scores in Wolfe County, KY?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Wolfe County, KY compare with the U.S.?

Median household income in Wolfe County is $30,417, 62% below the U.S. median of $80,734. The population fell 4.0% from 2020 to 2025, against +3.1% for the U.S. The median home value is $75,800, against $332,700 for the U.S. Against the U.S., map listings per household run highest for grocery and convenience stores (2.2 times the U.S. rate) and lowest for medical and dental practices (51% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Wolfe County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Kentucky · Every U.S. market · How we measure

Screening a site or an acquisition in Wolfe County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Wolfe County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.