Groundwork

County profile · Kentucky

Hart County, KY market data

Population, household spending and competition for 56 business types in Hart County, each scored against other counties.

Population, 2025
20,117
+4.3% since 2020
Households
7,376
Median household income
$52,285
+36.2% vs. 2015–2019, before inflation
Median home value
$146,000
Jobs located here
5,154
Highest market score
73
Restaurants and cafes, #291 of 2,405 scored counties

A site report maps the competitors on map listings around any address in Hart County by name and distance, and the households and spending within reach. Or open the report at the center of Hart County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 20,117 people live in Hart County, in 7,376 households. Population estimates show Hart County grew 4.3% from 2020 to 2025, faster than the U.S. (+3.1%). The median household income in Hart County is $52,285 a year, 35% below the U.S. median of $80,734. That rose 36.2% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Hart County spend the most on vehicle insurance (an index of 131, where 100 is the U.S. average) and the least on memberships, classes and admissions (51).

The highest Groundwork market scores in Hart County are for restaurants and cafes (73), real estate businesses (72) and insurance agencies (72). Hart County ranks #291 of 2,405 scored counties for restaurants and cafes.

For its number of households, Hart County has the most map listings, relative to the U.S., for gas stations (2.7 times the U.S. rate) and the fewest for medical and dental practices (66% below the U.S. rate).

All 56 business types in Hart County

Highest Groundwork market score first. Each score compares Hart County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Hart County, KY, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes73#291 of 2,4053750.2$606K16413
Real estate72#161 of 2,229810.8Index only2783
Insurance agencies72#420 of 2,2721114.9$1.7M1375
Real estate agents and brokers71#169 of 2,17656.8Index only3533
Fast food and sandwich shops66#510 of 2,22268.1$3.7M1239
Salons, barbers and spas64#484 of 2,3851317.6$419K197Under 3
Doctors, dentists and clinics64#567 of 2,3942128.5$328K21511
Sit-down restaurants59#770 of 2,4052432.5$935K141Under 3
Convenience stores58#822 of 2,26156.8$7.9M100Under 3
Pet businesses52#996 of 2,20079.5$747K85Under 3
Pizza51#991 of 2,09068.1$3.7M749
Hair salons51#1,112 of 2,3391114.9$495K115Under 3
Auto repair and car care47#1,358 of 2,4013648.8$183K685
Auto repair shops47#1,364 of 2,3782229.8$300K673
Home repair trades36#1,669 of 2,0571013.6$1.8M7212
Gas stations36#1,771 of 2,3582229.8$997K4211
Grocery and convenience stores33#1,867 of 2,4022027.1$2M586
Grocery stores25#1,786 of 2,0701216.3$3.3M354
Roofing and gutters17#1,136 of 1,17779.5$2.5M303
Car washes and detailingNot scoredNot scored45.4$1.7M66Under 3
Clothing, shoes and laundryNot scoredNot scored45.4$2.9M327Under 3
Dentists and orthodontistsNot scoredNot scored45.4$1.7M1754
Child care and preschoolsNot scoredNot scored34.1$763K76Under 3
Coffee shops and cafesNot scoredNot scored34.1$7.5M202Under 3
Funeral homesNot scoredNot scored34.1$334K494
Optometrists and eye careNot scoredNot scored34.1$2.3M73Under 3
Physical therapyNot scoredNot scored34.1$2.3M963
Property managementNot scoredNot scored34.1Index only58Under 3
VeterinariansNot scoredNot scored34.1$1.7M64Under 3
Bakeries and dessert shopsNot scoredNot scored22.7$11.2MToo fewUnder 3
Collision repair and body shopsNot scoredNot scored22.7$3.3MToo fewUnder 3
HVAC and plumbingNot scoredNot scored22.7$8.8MToo few9
Lawn, cleaning and pest controlNot scoredNot scored22.7$4.6MToo fewUnder 3
Primary care and pediatricsNot scoredNot scored22.7$3.4MToo few4
Tire shopsNot scoredNot scored22.7$3.3MToo fewUnder 3
BarbershopsNot scoredNot scored11.4$5.4MToo fewUnder 3
ChiropractorsNot scoredNot scored11.4$6.9MToo fewUnder 3
Clothing and shoe storesNot scoredNot scored11.4$11.5MToo fewUnder 3
ElectriciansNot scoredNot scored11.4$17.6MToo fewUnder 3
Landscaping and lawn careNot scoredNot scored11.4$9.1MToo fewUnder 3
LaundromatsNot scoredNot scored11.4$11.5MToo fewUnder 3
Nail salonsNot scoredNot scored11.4$5.4MToo fewUnder 3
Pest controlNot scoredNot scored11.4$9.1MToo fewUnder 3
Pet grooming and boardingNot scoredNot scored11.4$5.2MToo fewUnder 3
Pet storesNot scoredNot scored11.4$5.2MToo fewUnder 3
Dry cleanersNot scoredNot scored00.0None listedNone listedUnder 3
GymsNot scoredNot scored00.0None listedNone listedUnder 3
Gyms, studios and classesNot scoredNot scored00.0None listedNone listedUnder 3
Home inspectorsNot scoredNot scored00.0None listedNone listedUnder 3
House cleaningNot scoredNot scored00.0None listedNone listedUnder 3
Martial arts and dance studiosNot scoredNot scored00.0None listedNone listedUnder 3
Mortgage brokers and lendersNot scoredNot scored00.0None listedNone listedUnder 3
Oil change and quick lubeNot scoredNot scored00.0None listedNone listedUnder 3
Spas and skin careNot scoredNot scored00.0None listedNone listedUnder 3
Urgent care and walk-in clinicsNot scoredNot scored00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studiosNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Hart County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Hart County, KY by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$6.6M$89593
Gasoline and other fuels$21.9M$2,972115
Food away from home$22.4M$3,04275
Groceries$39.4M$5,34185
Personal care products and services$5.4M$73873
Child care and other personal services$2.3M$31053
Memberships, classes and admissions$3.7M$50051
Medical and dental services$6.9M$93473
Pets$5.2M$70978
Clothing, shoes and related services$11.5M$1,56276
Vehicle insurance$18.9M$2,560131
Home repairs, maintenance and insurance$17.6M$2,38279
Lawn care, cleaning and other household services$9.1M$1,23888
Rent and homeowner costs$96.2M$13,04978

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Hart County

Population, 2025 estimate
20,117+4.3% since 2020
Households
7,376
Median age
40.7
Homes lived in by their owners
72%
Vehicles per household
1.9
Land area
413 sq. mi.
People per square mile
48
Median household income
$52,285+36.2% vs. 2015–2019, before inflation
Average household income
$68,216
Median home value
$146,000
Jobs located here
5,154
Daytime population
18,179Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hart County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Hart County. Signed out, you see a blurred preview; on an account, each report is one action.

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Questions

How fast is Hart County, KY growing?

Population estimates put Hart County at 20,117 people in 2025, up 4.3% since 2020, faster than the U.S. (+3.1%). It has 7,376 households. Against the 2015–2019 survey, median household income rose 36.2%, before inflation.

How much do households in Hart County, KY spend?

Households in Hart County spend about $96.2M a year on rent and homeowner costs, $39.4M on groceries and $22.4M on food away from home. Relative to the U.S., household spending in Hart County runs highest on vehicle insurance (an index of 131, where 100 is the U.S. average) and lowest on memberships, classes and admissions (51).

Which business types have the highest market scores in Hart County, KY?

Of the business types scored in Hart County, restaurants and cafes (73), real estate businesses (72) and insurance agencies (72) have the highest Groundwork market scores. For restaurants and cafes, that ranks #291 of 2,405 scored counties.

How does Hart County, KY compare with the U.S.?

Median household income in Hart County is $52,285, 35% below the U.S. median of $80,734. The population rose 4.3% from 2020 to 2025, against +3.1% for the U.S. The median home value is $146,000, against $332,700 for the U.S. Against the U.S., map listings per household run highest for gas stations (2.7 times the U.S. rate) and lowest for medical and dental practices (66% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 19 of the 56 business types have a score in Hart County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hart County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Kentucky · Every U.S. market · How we measure

Screening a site or an acquisition in Hart County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hart County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.