County profile · Iowa
Jones County, IA market data
How Jones County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 21,253
- +2.9% since 2020
- Households
- 8,198
- Median household income
- $73,531
- +27.8% vs. 2015–2019, before inflation
- Median home value
- $184,800
- Jobs located here
- 6,134
- Highest market score
- 84
- Fast food and sandwich shops, #71 of 2,222 scored counties
A site report maps the competitors on map listings around any address in Jones County by name and distance, and the households and spending within reach. Or open the report at the center of Jones County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Jones County has an estimated 21,253 people and 8,198 households. Population estimates put the population change in Jones County from 2020 to 2025 at +2.9%, in step with the U.S. (+3.1%). Median household income in Jones County is $73,531, 9% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.8%, before inflation.
Relative to the U.S., household spending in Jones County runs highest on vehicle maintenance and repairs (an index of 124, where 100 is the U.S. average) and lowest on child care and other personal services (63).
Of the business types scored in Jones County, fast food and sandwich shops (84); bakeries and dessert shops (74); and clothing, shoe and laundry businesses (72) have the highest Groundwork market scores. For fast food and sandwich shops, that ranks #71 of 2,222 scored counties.
Jones County is part of the Cedar Rapids metro area. Against the U.S., map listings per household run highest for pet grooming and boarding businesses (3.4 times the U.S. rate) and lowest for real estate businesses (62% below the U.S. rate).
All 56 business types in Jones County
Highest Groundwork market score first. Each score compares Jones County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Fast food and sandwich shops | 84 | #71 of 2,222 | 6 | 7.3 | $5.1M | 168 | 5 |
| Bakeries and dessert shops | 74 | #184 of 1,889 | 5 | 6.1 | $6.1M | 148 | 3 |
| Clothing, shoes and laundry | 72 | #315 of 2,210 | 9 | 11.0 | $1.7M | 195 | Under 3 |
| Clothing and shoe stores | 70 | #378 of 2,087 | 7 | 8.5 | $2.2M | 174 | Under 3 |
| Dentists and orthodontists | 67 | #345 of 1,886 | 7 | 8.5 | $1.6M | 163 | 6 |
| Restaurants and cafes | 67 | #491 of 2,405 | 69 | 84.2 | $445K | 120 | 29 |
| Salons, barbers and spas | 65 | #475 of 2,385 | 30 | 36.6 | $262K | 123 | 4 |
| Grocery and convenience stores | 65 | #602 of 2,402 | 16 | 19.5 | $3M | 90 | 4 |
| Real estate | 64 | #409 of 2,229 | 12 | 14.6 | Index only | 215 | 6 |
| Gyms, studios and classes | 64 | #462 of 2,088 | 9 | 11.0 | $732K | 110 | Under 3 |
| Hair salons | 64 | #497 of 2,339 | 15 | 18.3 | $524K | 122 | 4 |
| Lawn, cleaning and pest control | 56 | #646 of 1,771 | 6 | 7.3 | $1.6M | 97 | 8 |
| Real estate agents and brokers | 55 | #781 of 2,176 | 11 | 13.4 | Index only | 186 | 6 |
| Spas and skin care | 53 | #779 of 1,769 | 8 | 9.8 | $982K | 112 | Under 3 |
| Auto repair shops | 53 | #1,052 of 2,378 | 20 | 24.4 | $486K | 109 | 17 |
| Pizza | 52 | #966 of 2,090 | 14 | 17.1 | $2.2M | 43 | 5 |
| Gas stations | 51 | #1,134 of 2,358 | 14 | 17.1 | $1.8M | 75 | 11 |
| Auto repair and car care | 51 | #1,190 of 2,401 | 37 | 45.1 | $263K | 98 | 17 |
| Sit-down restaurants | 50 | #1,159 of 2,405 | 39 | 47.6 | $787K | 119 | 21 |
| Doctors, dentists and clinics | 50 | #1,203 of 2,394 | 88 | 107.3 | $128K | 84 | 15 |
| Grocery stores | 46 | #1,155 of 2,070 | 7 | 8.5 | $7M | 75 | 4 |
| Landscaping and lawn care | 43 | #929 of 1,493 | 6 | 7.3 | $1.6M | 55 | 4 |
| Home repair trades | 42 | #1,396 of 2,057 | 9 | 11.0 | $2.4M | 98 | 23 |
| Chiropractors | 41 | #991 of 1,490 | 6 | 7.3 | $1.9M | 78 | 5 |
| Insurance agencies | 33 | #1,714 of 2,272 | 13 | 15.9 | $1.2M | 93 | 13 |
| Child care and preschools | 30 | #1,346 of 1,611 | 8 | 9.8 | $374K | 37 | 5 |
| HVAC and plumbing | 27 | #1,550 of 1,707 | 7 | 8.5 | $3.1M | 64 | 13 |
| Pet businesses | 25 | #2,021 of 2,200 | 18 | 22.0 | $368K | 42 | 11 |
| Pet grooming and boarding | 21 | #1,353 of 1,461 | 10 | 12.2 | $663K | 26 | 6 |
| Coffee shops and cafes | Not scored | Not scored | 4 | 4.9 | $7.7M | 207 | 3 |
| Convenience stores | Not scored | Not scored | 4 | 4.9 | $12.2M | 155 | Under 3 |
| Funeral homes | Not scored | Not scored | 4 | 4.9 | $358K | 53 | Under 3 |
| Gyms | Not scored | Not scored | 4 | 4.9 | $1.6M | 126 | Under 3 |
| Veterinarians | Not scored | Not scored | 4 | 4.9 | $1.7M | 61 | 5 |
| Barbershops | Not scored | Not scored | 3 | 3.7 | $2.6M | 139 | Under 3 |
| Collision repair and body shops | Not scored | Not scored | 3 | 3.7 | $3.2M | 105 | 5 |
| Martial arts and dance studios | Not scored | Not scored | 3 | 3.7 | $2.2M | 109 | Under 3 |
| Nail salons | Not scored | Not scored | 3 | 3.7 | $2.6M | 157 | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 3 | 3.7 | $3.7M | 119 | Under 3 |
| Physical therapy | Not scored | Not scored | 3 | 3.7 | $3.7M | 156 | Under 3 |
| Tire shops | Not scored | Not scored | 3 | 3.7 | $3.2M | 129 | Under 3 |
| Car washes and detailing | Not scored | Not scored | 2 | 2.4 | $4.9M | Too few | Under 3 |
| Electricians | Not scored | Not scored | 2 | 2.4 | $10.7M | Too few | 10 |
| Pet stores | Not scored | Not scored | 2 | 2.4 | $3.3M | Too few | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 2 | 2.4 | $3.3M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 1 | 1.2 | Index only | Too few | Under 3 |
| Laundromats | Not scored | Not scored | 1 | 1.2 | $15.4M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| House cleaning | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 4 |
| Mortgage brokers and lenders | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Pest control | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Primary care and pediatrics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 4 |
| Property management | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Roofing and gutters | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Jones County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $9.7M | $1,186 | 124 |
| Gasoline and other fuels | $25M | $3,048 | 117 |
| Food away from home | $30.7M | $3,745 | 92 |
| Groceries | $48.7M | $5,942 | 94 |
| Personal care products and services | $7.9M | $958 | 95 |
| Child care and other personal services | $3M | $365 | 63 |
| Memberships, classes and admissions | $6.6M | $803 | 82 |
| Medical and dental services | $11.2M | $1,369 | 106 |
| Pets | $6.6M | $809 | 89 |
| Clothing, shoes and related services | $15.4M | $1,884 | 92 |
| Vehicle insurance | $15.2M | $1,851 | 95 |
| Home repairs, maintenance and insurance | $21.4M | $2,606 | 86 |
| Lawn care, cleaning and other household services | $9.7M | $1,186 | 84 |
| Rent and homeowner costs | $111.6M | $13,618 | 82 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Jones County
- Population, 2025 estimate
- 21,253+2.9% since 2020
- Households
- 8,198
- Median age
- 43.0
- Homes lived in by their owners
- 81%
- Vehicles per household
- 2.0
- Land area
- 576 sq. mi.
- People per square mile
- 36
- Median household income
- $73,531+27.8% vs. 2015–2019, before inflation
- Average household income
- $87,904
- Median home value
- $184,800
- Jobs located here
- 6,134
- Daytime population
- 17,027Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Jones County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Jones County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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- Jackson County, IA19,390 people
- Dubuque County, IA99,030 people
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- Buchanan County, IA20,694 people
Questions
How fast is Jones County, IA growing?
Population estimates put Jones County at 21,253 people in 2025, up 2.9% since 2020, in step with the U.S. (+3.1%). It has 8,198 households. Median household income rose 27.8% from the 2015–2019 survey, before inflation.
How much do households in Jones County, IA spend?
Households in Jones County spend about $111.6M a year on rent and homeowner costs, $48.7M on groceries and $30.7M on food away from home. Set against the U.S., households in Jones County spend the most on vehicle maintenance and repairs (an index of 124, where 100 is the U.S. average) and the least on child care and other personal services (63).
Which business types have the highest market scores in Jones County, IA?
The highest Groundwork market scores in Jones County are for fast food and sandwich shops (84); bakeries and dessert shops (74); and clothing, shoe and laundry businesses (72). Jones County ranks #71 of 2,222 scored counties for fast food and sandwich shops.
How does Jones County, IA compare with the U.S.?
The median household income in Jones County is $73,531 a year, 9% below the U.S. median of $80,734. The population rose 2.9% from 2020 to 2025, against +3.1% for the U.S. The median home value is $184,800, against $332,700 for the U.S. For its number of households, Jones County has the most map listings, relative to the U.S., for pet grooming and boarding businesses (3.4 times the U.S. rate) and the fewest for real estate businesses (62% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 29 of the 56 business types have a score in Jones County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Jones County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Jones County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Jones County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.