Groundwork

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Insurance agencies in Reynolds County, MO

Competitor counts, household spending and official business counts for insurance agencies in Reynolds County, MO, set against other counties and the U.S.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
2
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$4.2M
On vehicle insurance · $1,800 a household
Spending per listing
$2.1M
Too few listings to compare
Listings per 10k households
8.6
Too few listings to compare
Population, 2025
5,992
−1.4% since 2020

See the insurance agencies around any address in Reynolds County

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Reynolds County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,800 per household (8% below the U.S. average), households in Reynolds County spend about $4.2M a year on vehicle insurance. Spread across 2 insurance agencies, that is $2.1M per agency.

There are 2 insurance agencies on map listings in Reynolds County as of September 2026. That is 8.6 per 10,000 households.

Official counts don’t publish a figure for insurance agencies and brokerages in Reynolds County, since they leave out counts under 3.

Population estimates put the population change in Reynolds County from 2020 to 2025 at −1.4%, against +3.1% for the U.S. Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Reynolds County compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Reynolds County, MO compared with Missouri and the U.S.
MeasureReynolds CountyMissouriU.S.
Listings per 10k households8.620.115.6
Spending per listing$2.1M$810K$1.3M
Households per official establishmentn/a753966
Official establishment growth, 2019–2023n/a−1.3%−1.0%
Population growth, 2020–2025−1.4%+1.9%+3.1%
Spending per household on vehicle insurance$1,800$1,625$1,957
Median household income$45,028$70,702$80,734
Groundwork market scoreNot scored19

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as insurance agencies and brokerages in Reynolds County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Reynolds County

Population, 2025 estimate
5,992−1.4% since 2020
Households
2,335
Median age
47.4
Homes lived in by their owners
80%
Vehicles per household
2.1
Land area
809 sq. mi.
People per square mile
7
Median household income
$45,028
Average household income
$60,500
Median home value
$151,700
Jobs located here
1,671
Daytime population
5,691Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Reynolds County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of Reynolds County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Insurance agencies across Missouri

Every Missouri market ranked →

The highest-scoring counties in Missouri for insurance agencies, numbered among those based in Missouri, with Reynolds County marked.

Top counties in Missouri

Counties in Missouri ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Washington County, MO6677.8$2.2M+1.6%#584 of 2,272
2Lincoln County, MO623013.1$1.5M+11.4%#736 of 2,272
3McDonald County, MO601011.7$1.5M+3.1%#786 of 2,272
4Andrew County, MO59710.0$1.9M+0.7%#802 of 2,272
5Dallas County, MO57811.8$1.6M+5.2%#881 of 2,272
6Crawford County, MO561010.4$1.7M−0.4%#909 of 2,272
7Newton County, MO552712.2$1.5M+6.1%#961 of 2,272
8Pulaski County, MO531911.3$1.5M+0.8%#1,019 of 2,272
9Ray County, MO531415.4$1.2M+1.1%#1,029 of 2,272
10Ste. Genevieve County, MO521014.0$1.5M+1.1%#1,044 of 2,272
Reynolds County, MONot scored28.6$2.1M−1.4%

Other business types in Reynolds County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many insurance agencies are in Reynolds County, MO?

As of September 2026, map listings count 2 insurance agencies in Reynolds County. The listings count insurance agencies. No official count is published for insurance agencies and brokerages in Reynolds County: counts under 3 are left out.

How much do households in Reynolds County, MO spend on vehicle insurance?

About $4.2M a year, or $1,800 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 2 insurance agencies on map listings, it comes to $2.1M per agency. It is estimated from the incomes of the 2,335 households in Reynolds County and national spending patterns by income.

How does Reynolds County, MO compare with the U.S. for insurance agencies?

Reynolds County has 2 insurance agencies on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of insurance agencies to household spending, Reynolds County would have about 3, against 2 on map listings.

How fast is Reynolds County, MO growing?

Population estimates put Reynolds County at 5,992 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 2,335 households. Median household income in Reynolds County is $45,028, 44% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Reynolds County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in Reynolds County

Screening a site or an acquisition in Reynolds County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Reynolds County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.