Auto · County · Kentucky
Insurance agencies in Henderson County, KY
How Henderson County, KY compares with other counties and the U.S. for insurance agencies: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 42 out of 100: Lower middle
Ranked #1,385 of 2,272 scored counties
#78 of 84 scored counties in Kentucky
- Listings
- 28
- 10 chain locations (36%)
- Official establishments
- 23
- +9.5% since 2019
- Household spending a year
- $43.2M
- On vehicle insurance · $2,332 a household
- Spending per listing
- $1.5M
- 23% above the U.S.
- Listings per 10k households
- 15.1
- 3% below the U.S.
- Population, 2025
- 44,255
- −0.9% since 2020
See the insurance agencies around any address in Henderson County
The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Henderson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 28 insurance agencies in Henderson County. Chain locations make up 36% of them, against 21% across the U.S. That comes to 15.1 for every 10,000 households, 3% below the U.S. rate of 15.6.
Household spending on vehicle insurance in Henderson County comes to about $43.2M a year: $2,332 per household, 19% above the U.S. average. Spread across 28 insurance agencies, that is $1.5M per agency, 23% above the U.S. figure of $1.3M.
Official counts show 23 businesses with payroll classed as insurance agencies and brokerages in Henderson County in 2023, up 9.5% from 2019. That is one for every 805 households, against one for every 966 across the U.S.
Between 2020 and 2025, the population of Henderson County declined 0.9%, against +3.1% for the U.S. The Groundwork market score for insurance agencies in Henderson County is 42 (lower middle), #1,385 of 2,272 scored counties and #78 of 84 scored counties in Kentucky.
How Henderson County compares
The same measures for Kentucky and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Henderson County | Kentucky | U.S. |
|---|---|---|---|
| Listings per 10k households | 15.1 | 14.9 | 15.6 |
| Spending per listing | $1.5M | $1.7M | $1.3M |
| Households per official establishment | 805 | 1,025 | 966 |
| Official establishment growth, 2019–2023 | +9.5% | −1.8% | −1.0% |
| Population growth, 2020–2025 | −0.9% | +2.2% | +3.1% |
| Spending per household on vehicle insurance | $2,332 | $2,467 | $1,957 |
| Median household income | $58,851 | $63,726 | $80,734 |
| Groundwork market score | 42 | 67 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 21 → 23+9.5% over the period
- Employees, 2023
- 88
- Annual payroll, 2023
- $4.5M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 2810 chain locations
- Listings at the U.S. rate for this spending
- 34The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as insurance agencies and brokerages in Henderson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Henderson County
- Population, 2025 estimate
- 44,255−0.9% since 2020
- Households
- 18,522
- Median age
- 41.9
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.7
- Land area
- 436 sq. mi.
- People per square mile
- 101
- Median household income
- $58,851+20.3% vs. 2015–2019, before inflation
- Average household income
- $76,123
- Median home value
- $171,900
- Jobs located here
- 18,213
- Daytime population
- 42,177Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Henderson County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.
Or open the report at the center of Henderson County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardInsurance agencies across Kentucky
Every Kentucky market ranked →The highest-scoring counties in Kentucky for insurance agencies, numbered among those based in Kentucky, with Henderson County marked.
Top counties in Kentucky
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Allen County, KY | 92 | 8 | 10.0 | $2.8M | +9.5% | #38 of 2,272 |
| 2Breckinridge County, KY | 91 | 8 | 9.9 | $3M | +5.2% | #48 of 2,272 |
| 3Grant County, KY | 87 | 7 | 7.6 | $3.6M | +4.7% | #96 of 2,272 |
| 4Green County, KY | 87 | 5 | 11.3 | $2.7M | +4.6% | #106 of 2,272 |
| 5Anderson County, KY | 87 | 11 | 11.4 | $2.6M | +5.5% | #107 of 2,272 |
| 6Spencer County, KY | 84 | 6 | 8.2 | $4.2M | +7.7% | #136 of 2,272 |
| 7Ohio County, KY | 84 | 9 | 9.9 | $2.9M | +0.8% | #141 of 2,272 |
| 8Logan County, KY | 84 | 12 | 10.9 | $2.5M | +4.2% | #145 of 2,272 |
| 9Scott County, KY | 84 | 26 | 11.5 | $2.3M | +8.2% | #149 of 2,272 |
| 10Trigg County, KY | 82 | 7 | 11.6 | $2.3M | +3.1% | #186 of 2,272 |
| 78Henderson County, KY | 42 | 28 | 15.1 | $1.5M | −0.9% | #1,385 of 2,272 |
Other business types in Henderson County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many insurance agencies are in Henderson County, KY?
There are 28 insurance agencies on map listings in Henderson County as of September 2026. 10 of them (36%) are chain locations. The listings count insurance agencies. Official counts show 23 businesses with payroll classed as insurance agencies and brokerages in 2023, up 9.5% from 2019.
How much do households in Henderson County, KY spend on vehicle insurance?
About $43.2M a year, or $2,332 per household. That is 19% above the U.S. average (an index of 119, where 100 is the U.S. average). Spread across the 28 insurance agencies on map listings, it comes to $1.5M per agency. It is estimated from the incomes of the 18,522 households in Henderson County and national spending patterns by income.
How does Henderson County, KY compare with the U.S. for insurance agencies?
Henderson County has 15.1 insurance agencies per 10,000 households, 3% below the U.S. rate of 15.6. Spending per agency is $1.5M, 23% above the U.S. figure of $1.3M. At the national ratio of insurance agencies to household spending, Henderson County would have about 34, against 28 on map listings. There is one business with payroll in the industry for every 805 households, against one for every 966 across the U.S. The official count rose 9.5% from 2019 to 2023, against −1.0% for the U.S.
How fast is Henderson County, KY growing?
Population estimates put Henderson County at 44,255 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 18,522 households. The median household income in Henderson County is $58,851 a year, 27% below the U.S. median of $80,734. That rose 20.3% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Henderson County scores 42 for insurance agencies (lower middle), #1,385 of 2,272 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Henderson County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for insurance agencies · All 56 business types in Henderson County
Screening a site or an acquisition in Henderson County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Henderson County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.