Auto · County · Arkansas
Insurance agencies in Lonoke County, AR
The insurance agencies in Lonoke County, AR, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 58 out of 100: Upper middle
Ranked #840 of 2,272 scored counties
#19 of 59 scored counties in Arkansas
- Listings
- 42
- 6 chain locations (14%)
- Official establishments
- 43
- +38.7% since 2019
- Household spending a year
- $76.9M
- On vehicle insurance · $2,692 a household
- Spending per listing
- $1.8M
- 46% above the U.S.
- Listings per 10k households
- 14.7
- 6% below the U.S.
- Population, 2025
- 76,664
- +3.5% since 2020
See the insurance agencies around any address in Lonoke County
The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Lonoke County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Lonoke County spend about $76.9M a year on vehicle insurance, or $2,692 per household, 38% above the U.S. average. That is about $1.8M of household spending for each agency on map listings, 46% above the U.S. figure of $1.3M.
Lonoke County has 42 insurance agencies on map listings as of September 2026. 6 of them (14%) are chain locations, against 21% across the U.S. That comes to 14.7 for every 10,000 households, 6% below the U.S. rate of 15.6.
The official count of businesses with payroll classed as insurance agencies and brokerages in Lonoke County was 43 in 2023, up 38.7% from 2019. That is one for every 664 households, against one for every 966 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $125K has gone to businesses classed as insurance agencies and brokerages in Lonoke County.
Population estimates show Lonoke County grew 3.5% from 2020 to 2025, in step with the U.S. (+3.1%). The Groundwork market score for insurance agencies in Lonoke County is 58 (upper middle), #840 of 2,272 scored counties and #19 of 59 scored counties in Arkansas.
How Lonoke County compares
The same measures for Arkansas and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Lonoke County | Arkansas | U.S. |
|---|---|---|---|
| Listings per 10k households | 14.7 | 17.9 | 15.6 |
| Spending per listing | $1.8M | $1.4M | $1.3M |
| Households per official establishment | 664 | 795 | 966 |
| Official establishment growth, 2019–2023 | +38.7% | +0.7% | −1.0% |
| Population growth, 2020–2025 | +3.5% | +3.3% | +3.1% |
| Spending per household on vehicle insurance | $2,692 | $2,473 | $1,957 |
| Median household income | $72,828 | $60,773 | $80,734 |
| Groundwork market score | 58 | 56 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 31 → 43+38.7% over the period
- Employees, 2023
- 121
- Annual payroll, 2023
- $5.6M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 426 chain locations
- Listings at the U.S. rate for this spending
- 61The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $125K
SBA-backed loans to businesses classed as insurance agencies and brokerages in Lonoke County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Lonoke County
- Population, 2025 estimate
- 76,664+3.5% since 2020
- Households
- 28,554
- Median age
- 38.3
- Homes lived in by their owners
- 75%
- Vehicles per household
- 2.0
- Land area
- 772 sq. mi.
- People per square mile
- 98
- Median household income
- $72,828+23.2% vs. 2015–2019, before inflation
- Average household income
- $91,277
- Median home value
- $193,600
- Jobs located here
- 15,402
- Daytime population
- 59,400Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Lonoke County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.
Or open the report at the center of Lonoke County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardInsurance agencies across Arkansas
Every Arkansas market ranked →The highest-scoring counties in Arkansas for insurance agencies, numbered among those based in Arkansas, with Lonoke County marked.
Top counties in Arkansas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Madison County, AR | 93 | 6 | 9.3 | $3.2M | +11.2% | #27 of 2,272 |
| 2Marion County, AR | 91 | 5 | 6.5 | $4.2M | +4.3% | #43 of 2,272 |
| 3Logan County, AR | 76 | 10 | 11.7 | $2.4M | +2.5% | #316 of 2,272 |
| 4Conway County, AR | 70 | 9 | 10.9 | $2.4M | +3.2% | #459 of 2,272 |
| 5Sevier County, AR | 70 | 7 | 12.5 | $2.1M | −0.1% | #467 of 2,272 |
| 6Johnson County, AR | 69 | 9 | 8.7 | $3M | +2.0% | #489 of 2,272 |
| 7Carroll County, AR | 67 | 16 | 14.1 | $2M | +3.6% | #560 of 2,272 |
| 8Lawrence County, AR | 67 | 9 | 13.6 | $1.8M | +0.3% | #565 of 2,272 |
| 9Hot Spring County, AR | 66 | 12 | 9.7 | $2.7M | +1.1% | #578 of 2,272 |
| 10Polk County, AR | 66 | 9 | 11.4 | $2.2M | +1.6% | #585 of 2,272 |
| 19Lonoke County, AR | 58 | 42 | 14.7 | $1.8M | +3.5% | #840 of 2,272 |
Other business types in Lonoke County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many insurance agencies are in Lonoke County, AR?
Map listings as of September 2026 show 42 insurance agencies in Lonoke County. 6 of them (14%) are chain locations. The listings count insurance agencies. Official counts show 43 businesses with payroll classed as insurance agencies and brokerages in 2023, up 38.7% from 2019.
How much do households in Lonoke County, AR spend on vehicle insurance?
About $76.9M a year, or $2,692 per household. That is 38% above the U.S. average (an index of 138, where 100 is the U.S. average). Spread across the 42 insurance agencies on map listings, it comes to $1.8M per agency. It is estimated from the incomes of the 28,554 households in Lonoke County and national spending patterns by income.
How does Lonoke County, AR compare with the U.S. for insurance agencies?
Lonoke County has 14.7 insurance agencies per 10,000 households, 6% below the U.S. rate of 15.6. Spending per agency is $1.8M, 46% above the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Lonoke County would have about 61, against 42 on map listings. There is one business with payroll in the industry for every 664 households, against one for every 966 across the U.S. The official count rose 38.7% from 2019 to 2023, against −1.0% for the U.S.
How fast is Lonoke County, AR growing?
Population estimates put Lonoke County at 76,664 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 28,554 households. Median household income in Lonoke County is $72,828, 10% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.2%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Lonoke County scores 58 for insurance agencies (upper middle), #840 of 2,272 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Lonoke County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for insurance agencies · All 56 business types in Lonoke County
Screening a site or an acquisition in Lonoke County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Lonoke County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.