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County profile · Illinois

Pope County, IL market data

Population, household spending and competition for 56 business types in Pope County, each scored against other counties.

Population, 2025
3,672
−2.2% since 2020
Households
1,385
Median household income
$60,050
Median home value
$143,800
Jobs located here
589
Market scores
Not scored
Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

A site report maps the competitors on map listings around any address in Pope County by name and distance, and the households and spending within reach. Or open the report at the center of Pope County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 3,672 people live in Pope County, in 1,385 households. Population estimates show Pope County declined 2.2% from 2020 to 2025, against +3.1% for the U.S. The median household income in Pope County is $60,050 a year, 26% below the U.S. median of $80,734.

Set against the U.S., households in Pope County spend the most on vehicle maintenance and repairs (an index of 113, where 100 is the U.S. average) and the least on child care and other personal services (58).

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

All 56 business types in Pope County

Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Pope County, IL, listings, listings per 10,000 households, spending per listing and official establishments
Business typeListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Restaurants and cafes16115.5$299K813
Sit-down restaurants857.8$599K903
Auto repair and car care428.9$376K140Under 3
Auto repair shops321.7$502K113Under 3
Grocery and convenience stores321.7$2.6M77Under 3
Insurance agencies321.7$780K62Under 3
Bakeries and dessert shops214.4$2.4MToo fewUnder 3
Collision repair and body shops214.4$753KToo fewUnder 3
Doctors, dentists and clinics214.4$890KToo fewUnder 3
Funeral homes214.4$156KToo fewUnder 3
Gas stations214.4$1.9MToo fewUnder 3
Grocery stores214.4$3.9MToo fewUnder 3
Pizza214.4$2.4MToo fewUnder 3
Real estate214.4Index onlyToo fewUnder 3
Real estate agents and brokers214.4Index onlyToo fewUnder 3
Salons, barbers and spas214.4$616KToo fewUnder 3
Convenience stores17.2$7.8MToo fewUnder 3
Fast food and sandwich shops17.2$4.8MToo fewUnder 3
Hair salons17.2$1.2MToo fewUnder 3
Nail salons17.2$1.2MToo fewUnder 3
Pet businesses17.2$1MToo fewUnder 3
Pet stores17.2$1MToo fewUnder 3
Barbershops00.0None listedNone listedUnder 3
Car washes and detailing00.0None listedNone listedUnder 3
Child care and preschools00.0None listedNone listedUnder 3
Chiropractors00.0None listedNone listedUnder 3
Clothing and shoe stores00.0None listedNone listedUnder 3
Clothing, shoes and laundry00.0None listedNone listedUnder 3
Coffee shops and cafes00.0None listedNone listedUnder 3
Dentists and orthodontists00.0None listedNone listedUnder 3
Dry cleaners00.0None listedNone listedUnder 3
Electricians00.0None listedNone listedUnder 3
Gyms00.0None listedNone listedUnder 3
Gyms, studios and classes00.0None listedNone listedUnder 3
Home inspectors00.0None listedNone listedUnder 3
Home repair trades00.0None listedNone listedUnder 3
House cleaning00.0None listedNone listedUnder 3
HVAC and plumbing00.0None listedNone listedUnder 3
Landscaping and lawn care00.0None listedNone listedUnder 3
Laundromats00.0None listedNone listedUnder 3
Lawn, cleaning and pest control00.0None listedNone listedUnder 3
Martial arts and dance studios00.0None listedNone listedUnder 3
Mortgage brokers and lenders00.0None listedNone listedUnder 3
Oil change and quick lube00.0None listedNone listedUnder 3
Optometrists and eye care00.0None listedNone listedUnder 3
Pest control00.0None listedNone listedUnder 3
Pet grooming and boarding00.0None listedNone listedUnder 3
Physical therapy00.0None listedNone listedUnder 3
Primary care and pediatrics00.0None listedNone listedUnder 3
Property management00.0None listedNone listedUnder 3
Roofing and gutters00.0None listedNone listedUnder 3
Spas and skin care00.0None listedNone listedUnder 3
Tire shops00.0None listedNone listedUnder 3
Urgent care and walk-in clinics00.0None listedNone listedUnder 3
Veterinarians00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studios00.0None listedNone listedUnder 3

Household spending in Pope County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Pope County, IL by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$1.5M$1,087113
Gasoline and other fuels$3.9M$2,785107
Food away from home$4.8M$3,45985
Groceries$7.8M$5,64789
Personal care products and services$1.2M$89089
Child care and other personal services$469K$33958
Memberships, classes and admissions$1M$72574
Medical and dental services$1.8M$1,285100
Pets$1M$75183
Clothing, shoes and related services$2.5M$1,79087
Vehicle insurance$2.3M$1,69086
Home repairs, maintenance and insurance$3.4M$2,42180
Lawn care, cleaning and other household services$1.6M$1,12079
Rent and homeowner costs$17.8M$12,87177

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Pope County

Population, 2025 estimate
3,672−2.2% since 2020
Households
1,385
Median age
54.5
Homes lived in by their owners
86%
Vehicles per household
1.9
Land area
369 sq. mi.
People per square mile
10
Median household income
$60,050
Average household income
$76,225
Median home value
$143,800
Jobs located here
589
Daytime population
2,871Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Pope County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Pope County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Pope County, IL growing?

Population estimates put Pope County at 3,672 people in 2025, down 2.2% since 2020, against +3.1% for the U.S. It has 1,385 households.

How much do households in Pope County, IL spend?

Households in Pope County spend about $17.8M a year on rent and homeowner costs, $7.8M on groceries and $4.8M on food away from home. Relative to the U.S., household spending in Pope County runs highest on vehicle maintenance and repairs (an index of 113, where 100 is the U.S. average) and lowest on child care and other personal services (58).

Which business types have the highest market scores in Pope County, IL?

The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How does Pope County, IL compare with the U.S.?

Median household income in Pope County is $60,050, 26% below the U.S. median of $80,734. The population fell 2.2% from 2020 to 2025, against +3.1% for the U.S. The median home value is $143,800, against $332,700 for the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Markets with fewer than 5 map listings of the type, and counties under 10,000 people, aren’t scored, since a few businesses can swing their figures.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Pope County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Illinois · Every U.S. market · How we measure

Screening a site or an acquisition in Pope County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Pope County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.