Groundwork

Beauty and personal care · County · Oklahoma

Hair salons in Love County, OK

How Love County, OK compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
1 chain location (25%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$3.2M
On personal care products and services · $831 a household
Spending per listing
$810K
88% above the U.S.
Listings per 10k households
10.3
56% below the U.S.
Population, 2025
10,780
+6.1% since 2020

See the hair salons around any address in Love County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Love County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 4 hair salons in Love County. That comes to 10.3 for every 10,000 households, 56% below the U.S. rate of 23.4.

Households in Love County spend about $3.2M a year on personal care products and services, or $831 per household, 17% below the U.S. average. That is about $810K of household spending for each salon on map listings, 88% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as beauty salons in Love County: counts under 3 aren’t published. Official counts list 22 one-person businesses without payroll.

Population estimates show Love County grew 6.1% from 2020 to 2025, faster than the U.S. (+3.1%). With 4 hair salons on map listings, Love County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Love County compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Love County, OK compared with Oklahoma and the U.S.
MeasureLove CountyOklahomaU.S.
Listings per 10k households10.322.723.4
Spending per listing$810K$370K$430K
Households per official establishmentn/a2,3151,535
Official establishment growth, 2019–2023n/a+16.8%+6.0%
Population growth, 2020–2025+6.1%+4.0%+3.1%
Spending per household on personal care products and services$831$841$1,005
Median household income$66,580$65,039$80,734
Groundwork market scoreNot scored45

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
22Businesses with no payroll
Map listings, September 2026
41 chain location
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Love County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Love County

Population, 2025 estimate
10,780+6.1% since 2020
Households
3,899
Median age
39.2
Homes lived in by their owners
73%
Vehicles per household
2.2
Land area
514 sq. mi.
People per square mile
20
Median household income
$66,580+34.8% vs. 2015–2019, before inflation
Average household income
$85,462
Median home value
$171,000
Jobs located here
5,191
Daytime population
11,258Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Love County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Love County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Oklahoma

Every Oklahoma market ranked →

The highest-scoring counties in Oklahoma for hair salons, numbered among those based in Oklahoma, with Love County marked.

Top counties in Oklahoma

Counties in Oklahoma ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Logan County, OK882212.3$773K+11.5%#21 of 2,339
2Wagoner County, OK853410.8$845K+14.6%#38 of 2,339
3Grady County, OK783215.5$572K+7.7%#107 of 2,339
4Rogers County, OK745013.6$677K+7.1%#173 of 2,339
5Lincoln County, OK731712.9$623K+5.3%#206 of 2,339
6Osage County, OK69158.6$966K+2.2%#303 of 2,339
7McClain County, OK693219.5$482K+18.4%#335 of 2,339
8Pawnee County, OK6869.8$802K+3.1%#341 of 2,339
9Marshall County, OK68711.7$665K+6.0%#347 of 2,339
10Creek County, OK684616.3$502K+4.4%#369 of 2,339
Love County, OKNot scored410.3$810K+6.1%

Other business types in Love County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Love County, OK?

Love County has 4 hair salons on map listings as of September 2026. The listings count hair and beauty salons. No official count is published for beauty salons in Love County: counts under 3 are left out. Official counts also show 22 one-person businesses without payroll.

How much do households in Love County, OK spend on personal care products and services?

About $3.2M a year, or $831 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 4 hair salons on map listings, it comes to $810K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 3,899 households in Love County and national spending patterns by income.

How does Love County, OK compare with the U.S. for hair salons?

Love County has 10.3 hair salons per 10,000 households, 56% below the U.S. rate of 23.4. Spending per salon is $810K, 88% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, Love County would have about 8, against 4 on map listings.

How fast is Love County, OK growing?

Population estimates put Love County at 10,780 people in 2025, up 6.1% since 2020, faster than the U.S. (+3.1%). It has 3,899 households. The median household income in Love County is $66,580 a year, 18% below the U.S. median of $80,734. That rose 34.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Love County has no market score for hair salons: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Love County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Love County

Screening a site or an acquisition in Love County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Love County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.