Beauty and personal care · County · Minnesota
Hair salons in Chippewa County, MN
Competitor counts, household spending and official business counts for hair salons in Chippewa County, MN, set against other counties and the U.S.
Groundwork market score · out of 100
Score 42 out of 100: Lower middle
Ranked #1,551 of 2,339 scored counties
#60 of 66 scored counties in Minnesota
- Listings
- 11
- 2 chain locations (18%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $4.8M
- On personal care products and services · $929 a household
- Spending per listing
- $433K
- In line with the U.S.
- Listings per 10k households
- 21.5
- 8% below the U.S.
- Population, 2025
- 12,406
- −1.6% since 2020
See the hair salons around any address in Chippewa County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Chippewa County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on personal care products and services in Chippewa County comes to about $4.8M a year: $929 per household, 8% below the U.S. average. Spread across 11 hair salons, that is $433K per salon, in line with the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.
There are 11 hair salons on map listings in Chippewa County as of September 2026. Chain locations make up 18% of them, against 14% across the U.S. That comes to 21.5 for every 10,000 households, 8% below the U.S. rate of 23.4.
Official counts don’t publish a figure for beauty salons in Chippewa County, since they leave out counts under 3. Official counts list 28 one-person businesses without payroll.
Population estimates put the population change in Chippewa County from 2020 to 2025 at −1.6%, against +3.1% for the U.S. For hair salons, Chippewa County has a Groundwork market score of 42 (lower middle): #1,551 of 2,339 scored counties and #60 of 66 scored counties in Minnesota.
How Chippewa County compares
The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Chippewa County | Minnesota | U.S. |
|---|---|---|---|
| Listings per 10k households | 21.5 | 19.4 | 23.4 |
| Spending per listing | $433K | $564K | $430K |
| Households per official establishment | n/a | 1,517 | 1,535 |
| Official establishment growth, 2019–2023 | n/a | −4.2% | +6.0% |
| Population growth, 2020–2025 | −1.6% | +2.1% | +3.1% |
| Spending per household on personal care products and services | $929 | $1,091 | $1,005 |
| Median household income | $71,458 | $89,062 | $80,734 |
| Groundwork market score | 42 | 67 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 28Businesses with no payroll
- Map listings, September 2026
- 112 chain locations
- Listings at the U.S. rate for this spending
- 11The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as beauty salons in Chippewa County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Chippewa County
- Population, 2025 estimate
- 12,406−1.6% since 2020
- Households
- 5,126
- Median age
- 41.2
- Homes lived in by their owners
- 72%
- Vehicles per household
- 2.0
- Land area
- 581 sq. mi.
- People per square mile
- 21
- Median household income
- $71,458+29.3% vs. 2015–2019, before inflation
- Average household income
- $86,160
- Median home value
- $156,100
- Jobs located here
- 5,048
- Daytime population
- 11,393Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Chippewa County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Chippewa County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Minnesota
Every Minnesota market ranked →The highest-scoring counties in Minnesota for hair salons, numbered among those based in Minnesota, with Chippewa County marked.
Top counties in Minnesota
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Le Sueur County, MN | 86 | 14 | 12.0 | $899K | +2.9% | #31 of 2,339 |
| 2Cass County, MN | 82 | 15 | 11.7 | $813K | +4.2% | #61 of 2,339 |
| 3Kanabec County, MN | 80 | 8 | 12.2 | $778K | +3.6% | #74 of 2,339 |
| 4Scott County, MN | 78 | 58 | 10.6 | $1.2M | +5.1% | #94 of 2,339 |
| 5Watonwan County, MN | 78 | 5 | 11.8 | $816K | +2.0% | #97 of 2,339 |
| 6Todd County, MN | 77 | 12 | 11.8 | $780K | +3.0% | #115 of 2,339 |
| 7Nicollet County, MN | 76 | 17 | 13.1 | $796K | −0.7% | #129 of 2,339 |
| 8Wright County, MN | 76 | 95 | 17.6 | $666K | +11.1% | #138 of 2,339 |
| 9Sibley County, MN | 75 | 11 | 18.6 | $543K | +3.6% | #162 of 2,339 |
| 10Anoka County, MN | 74 | 205 | 14.9 | $767K | +4.7% | #168 of 2,339 |
| 60Chippewa County, MN | 42 | 11 | 21.5 | $433K | −1.6% | #1,551 of 2,339 |
Other business types in Chippewa County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Chippewa County, MN?
As of September 2026, map listings count 11 hair salons in Chippewa County. 2 of them (18%) are chain locations. The listings count hair and beauty salons. No official count is published for beauty salons in Chippewa County: counts under 3 are left out. Official counts also show 28 one-person businesses without payroll.
How much do households in Chippewa County, MN spend on personal care products and services?
About $4.8M a year, or $929 per household. That is 8% below the U.S. average (an index of 92, where 100 is the U.S. average). Spread across the 11 hair salons on map listings, it comes to $433K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 5,126 households in Chippewa County and national spending patterns by income.
How does Chippewa County, MN compare with the U.S. for hair salons?
Chippewa County has 21.5 hair salons per 10,000 households, 8% below the U.S. rate of 23.4. Spending per salon is $433K, in line with the U.S. figure of $430K. The count on map listings matches the U.S. ratio of hair salons to household spending.
How fast is Chippewa County, MN growing?
Population estimates put Chippewa County at 12,406 people in 2025, down 1.6% since 2020, against +3.1% for the U.S. It has 5,126 households. Median household income in Chippewa County is $71,458, 11% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Chippewa County scores 42 for hair salons (lower middle), #1,551 of 2,339 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Chippewa County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Chippewa County
Screening a site or an acquisition in Chippewa County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Chippewa County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.