Groundwork

Beauty and personal care · Metro area · Louisiana

Hair salons in the Alexandria, LA metro area

Competitor counts, household spending and official business counts for hair salons in the Alexandria, LA metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 30 out of 100: Lower middle

Ranked #365 of 387 scored metro areas
#7 of 10 scored metro areas based in Louisiana

Listings
135
21 chain locations (16%)
Official establishments
15
Businesses with payroll, 2023
Household spending a year
$45.1M
On personal care products and services · $799 a household
Spending per listing
$334K
22% below the U.S.
Listings per 10k households
23.9
2% above the U.S.
Population, 2025
147,952
−2.5% since 2020

See the hair salons around any address in the Alexandria metro area

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Alexandria metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Alexandria metro area scores 30 (lower middle) on the Groundwork market score for hair salons, ranking #365 of 387 scored metro areas and #7 of 10 scored metro areas based in Louisiana. That puts it in the bottom quarter of metro areas.

Map listings as of September 2026 show 135 hair salons in the Alexandria metro area. Of those, 21 are chain locations, or 16%, against 14% across the U.S. Per 10,000 households, that is 23.9, 2% above the U.S. rate of 23.4.

At $799 per household (20% below the U.S. average), households in the Alexandria metro area spend about $45.1M a year on personal care products and services. That is about $334K of household spending for each salon on map listings, 22% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

The official count of businesses with payroll classed as beauty salons in the Alexandria metro area was 15 in 2023. That is one for every 3,760 households, against one for every 1,535 across the U.S. Population estimates put the population change in the Alexandria metro area from 2020 to 2025 at −2.5%, against +3.1% for the U.S.

How the Alexandria metro area compares

The same measures for Louisiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Alexandria, LA metro area compared with Louisiana and the U.S.
MeasureAlexandria metro areaLouisianaU.S.
Listings per 10k households23.924.423.4
Spending per listing$334K$339K$430K
Households per official establishment3,7602,5821,535
Official establishment growth, 2019–2023n/a+6.2%+6.0%
Population growth, 2020–2025−2.5%−0.7%+3.1%
Spending per household on personal care products and services$799$826$1,005
Median household income$56,353$60,756$80,734
Groundwork market score3025

Official counts and lending

Businesses

Official establishments, 2019 to 2023
15
Employees, 2023
49
Annual payroll, 2023
$1.4M
One-person businesses, 2023
539Businesses with no payroll
Map listings, September 2026
13521 chain locations
Listings at the U.S. rate for this spending
105The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in the Alexandria metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Alexandria metro area

Population, 2025 estimate
147,952−2.5% since 2020
Households
56,394
Median age
39.2
Homes lived in by their owners
67%
Vehicles per household
1.7
Land area
1,968 sq. mi.
People per square mile
76
Median household income
$56,353+21.5% vs. 2015–2019, before inflation
Average household income
$78,924
Median home value
$175,200
Jobs located here
57,169
Daytime population
151,507Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Alexandria metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of the Alexandria metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Louisiana

Every Louisiana market ranked →

The highest-scoring metro areas in Louisiana for hair salons, numbered among those based in Louisiana, with the Alexandria metro area marked.

Top metro areas in Louisiana

Metro areas in Louisiana ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hammond, LA4711822.7$349K+5.8%#221 of 387
2Houma-Bayou Cane-Thibodaux, LA4216220.3$408K−3.5%#265 of 387
3Lake Charles, LA3919721.4$400K−3.8%#303 of 387
4Slidell-Mandeville-Covington, LA3430328.8$329K+5.3%#349 of 387
5Lafayette, LA3243426.4$313K+3.8%#359 of 387
6Baton Rouge, LA3190327.2$324K+2.1%#361 of 387
7Alexandria, LA3013523.9$334K−2.5%#365 of 387
8Monroe, LA3020723.8$322K−1.9%#366 of 387
9New Orleans-Metairie, LA261,00225.1$336K−3.4%#374 of 387
10Shreveport-Bossier City, LA2538924.8$321K−2.3%#378 of 387

Other business types in the Alexandria metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in the Alexandria, LA metro area?

There are 135 hair salons on map listings in the Alexandria metro area as of September 2026. 21 of them (16%) are chain locations. The listings count hair and beauty salons. Official counts show 15 businesses with payroll classed as beauty salons in 2023. Another 539 one-person businesses have no payroll, by official counts.

How much do households in the Alexandria, LA metro area spend on personal care products and services?

About $45.1M a year, or $799 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). Spread across the 135 hair salons on map listings, it comes to $334K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 56,394 households in the Alexandria metro area and national spending patterns by income.

How does the Alexandria, LA metro area compare with the U.S. for hair salons?

The Alexandria metro area has 23.9 hair salons per 10,000 households, 2% above the U.S. rate of 23.4. Spending per salon is $334K, 22% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, the Alexandria metro area would have about 105, against 135 on map listings. There is one business with payroll in the industry for every 3,760 households, against one for every 1,535 across the U.S.

How fast is the Alexandria, LA metro area growing?

Population estimates put the Alexandria metro area at 147,952 people in 2025, down 2.5% since 2020, against +3.1% for the U.S. It has 56,394 households. The median household income in the Alexandria metro area is $56,353 a year, 30% below the U.S. median of $80,734. That rose 21.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Alexandria metro area scores 30 for hair salons (lower middle), #365 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Alexandria metro area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in the Alexandria metro area

Screening a site or an acquisition in the Alexandria metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Alexandria metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.