Groundwork

Beauty and personal care · County · Kentucky

Hair salons in Calloway County, KY

Competitor counts, household spending and official business counts for hair salons in Calloway County, KY, set against other counties and the U.S.

Groundwork market score · out of 100

Score 44 out of 100: Lower middle

Ranked #1,491 of 2,339 scored counties
#41 of 92 scored counties in Kentucky

Listings
32
12 chain locations (38%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$11.5M
On personal care products and services · $755 a household
Spending per listing
$359K
16% below the U.S.
Listings per 10k households
21.0
10% below the U.S.
Population, 2025
39,421
+4.9% since 2020

See the hair salons around any address in Calloway County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Calloway County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 32 hair salons in Calloway County. Of those, 12 are chain locations, or 38%, against 14% across the U.S. That comes to 21.0 for every 10,000 households, 10% below the U.S. rate of 23.4.

Household spending on personal care products and services in Calloway County comes to about $11.5M a year: $755 per household, 25% below the U.S. average. Spread across 32 hair salons, that is $359K per salon, 16% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

The official count of businesses with payroll classed as beauty salons in Calloway County was 5 in 2023. That is one for every 3,048 households, against one for every 1,535 across the U.S. Another 104 one-person businesses have no payroll, by official counts.

Population estimates put the population change in Calloway County from 2020 to 2025 at +4.9%, faster than the U.S. (+3.1%). Calloway County scores 44 (lower middle) on the Groundwork market score for hair salons, ranking #1,491 of 2,339 scored counties and #41 of 92 scored counties in Kentucky.

How Calloway County compares

The same measures for Kentucky and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Calloway County, KY compared with Kentucky and the U.S.
MeasureCalloway CountyKentuckyU.S.
Listings per 10k households21.020.323.4
Spending per listing$359K$410K$430K
Households per official establishment3,0482,6681,535
Official establishment growth, 2019–2023n/a+3.0%+6.0%
Population growth, 2020–2025+4.9%+2.2%+3.1%
Spending per household on personal care products and services$755$833$1,005
Median household income$52,706$63,726$80,734
Groundwork market score4445

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7 → 5
Employees, 2023
8
Annual payroll, 2023
$129K
One-person businesses, 2023
104Businesses with no payroll
Map listings, September 2026
3212 chain locations
Listings at the U.S. rate for this spending
27The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Calloway County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Calloway County

Population, 2025 estimate
39,421+4.9% since 2020
Households
15,239
Median age
37.8
Homes lived in by their owners
64%
Vehicles per household
1.8
Land area
385 sq. mi.
People per square mile
99
Median household income
$52,706+24.7% vs. 2015–2019, before inflation
Average household income
$72,292
Median home value
$183,200
Jobs located here
15,172
Daytime population
39,043Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Calloway County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Calloway County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Kentucky

Every Kentucky market ranked →

The highest-scoring counties in Kentucky for hair salons, numbered among those based in Kentucky, with Calloway County marked.

Top counties in Kentucky

Counties in Kentucky ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Spencer County, KY7979.6$1.1M+7.7%#85 of 2,339
2Woodford County, KY751614.8$639K+3.7%#156 of 2,339
3Oldham County, KY743414.8$784K+4.9%#167 of 2,339
4Shelby County, KY713619.5$478K+6.2%#270 of 2,339
5Kenton County, KY699614.3$661K+3.9%#311 of 2,339
6Bullitt County, KY694915.4$597K+5.0%#319 of 2,339
7Jessamine County, KY683517.6$513K+7.8%#366 of 2,339
8Scott County, KY674620.3$472K+8.2%#404 of 2,339
9Garrard County, KY66913.4$585K+7.3%#417 of 2,339
10Breckinridge County, KY651012.4$626K+5.2%#442 of 2,339
41Calloway County, KY443221.0$359K+4.9%#1,491 of 2,339

Other business types in Calloway County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Calloway County, KY?

Calloway County has 32 hair salons on map listings as of September 2026. 12 of them (38%) are chain locations. The listings count hair and beauty salons. Official counts show 5 businesses with payroll classed as beauty salons in 2023. Official counts list 104 one-person businesses without payroll.

How much do households in Calloway County, KY spend on personal care products and services?

About $11.5M a year, or $755 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 32 hair salons on map listings, it comes to $359K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 15,239 households in Calloway County and national spending patterns by income.

How does Calloway County, KY compare with the U.S. for hair salons?

Calloway County has 21.0 hair salons per 10,000 households, 10% below the U.S. rate of 23.4. Spending per salon is $359K, 16% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, Calloway County would have about 27, against 32 on map listings. There is one business with payroll in the industry for every 3,048 households, against one for every 1,535 across the U.S.

How fast is Calloway County, KY growing?

Population estimates put Calloway County at 39,421 people in 2025, up 4.9% since 2020, faster than the U.S. (+3.1%). It has 15,239 households. The median household income in Calloway County is $52,706 a year, 35% below the U.S. median of $80,734. That rose 24.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Calloway County scores 44 for hair salons (lower middle), #1,491 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Calloway County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Calloway County

Screening a site or an acquisition in Calloway County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Calloway County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.