Beauty and personal care · County · Iowa
Hair salons in Wright County, IA
Competitor counts, household spending and official business counts for hair salons in Wright County, IA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 37 out of 100: Lower middle
Ranked #1,792 of 2,339 scored counties
#49 of 72 scored counties in Iowa
- Listings
- 14
- 3 chain locations (21%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $5.1M
- On personal care products and services · $946 a household
- Spending per listing
- $362K
- 16% below the U.S.
- Listings per 10k households
- 26.2
- 12% above the U.S.
- Population, 2025
- 12,801
- −0.9% since 2020
See the hair salons around any address in Wright County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wright County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Wright County scores 37 (lower middle) on the Groundwork market score for hair salons, ranking #1,792 of 2,339 scored counties and #49 of 72 scored counties in Iowa. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 14 hair salons in Wright County. Chain locations make up 21% of them, against 14% across the U.S. That is 26.2 per 10,000 households, 12% above the U.S. rate of 23.4.
At $946 per household (6% below the U.S. average), households in Wright County spend about $5.1M a year on personal care products and services. That works out to $362K per salon, 16% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.
Official counts show 3 businesses with payroll classed as beauty salons in Wright County in 2023. That is one for every 1,784 households, against one for every 1,535 across the U.S. Population estimates put the population change in Wright County from 2020 to 2025 at −0.9%, against +3.1% for the U.S.
How Wright County compares
The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Wright County | Iowa | U.S. |
|---|---|---|---|
| Listings per 10k households | 26.2 | 23.5 | 23.4 |
| Spending per listing | $362K | $422K | $430K |
| Households per official establishment | 1,784 | 1,653 | 1,535 |
| Official establishment growth, 2019–2023 | n/a | −2.1% | +6.0% |
| Population growth, 2020–2025 | −0.9% | +1.5% | +3.1% |
| Spending per household on personal care products and services | $946 | $990 | $1,005 |
| Median household income | $67,190 | $75,059 | $80,734 |
| Groundwork market score | 37 | 39 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4 → 3
- Employees, 2023
- 4
- Annual payroll, 2023
- $51K
- One-person businesses, 2023
- 26Businesses with no payroll
- Map listings, September 2026
- 143 chain locations
- Listings at the U.S. rate for this spending
- 12The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as beauty salons in Wright County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Wright County
- Population, 2025 estimate
- 12,801−0.9% since 2020
- Households
- 5,353
- Median age
- 40.0
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.1
- Land area
- 580 sq. mi.
- People per square mile
- 22
- Median household income
- $67,190+26.0% vs. 2015–2019, before inflation
- Average household income
- $94,511
- Median home value
- $119,600
- Jobs located here
- 6,209
- Daytime population
- 13,549Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Wright County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Wright County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Iowa
Every Iowa market ranked →The highest-scoring counties in Iowa for hair salons, numbered among those based in Iowa, with Wright County marked.
Top counties in Iowa
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Benton County, IA | 82 | 12 | 11.8 | $882K | +1.8% | #59 of 2,339 |
| 2Madison County, IA | 79 | 9 | 13.4 | $787K | +3.8% | #90 of 2,339 |
| 3Warren County, IA | 76 | 33 | 16.0 | $685K | +9.0% | #135 of 2,339 |
| 4Delaware County, IA | 72 | 10 | 13.6 | $717K | +1.3% | #230 of 2,339 |
| 5Dallas County, IA | 70 | 98 | 23.1 | $517K | +17.8% | #297 of 2,339 |
| 6Guthrie County, IA | 67 | 9 | 19.6 | $515K | +1.6% | #397 of 2,339 |
| 7Marion County, IA | 65 | 23 | 17.3 | $581K | +2.3% | #445 of 2,339 |
| 8Mills County, IA | 65 | 11 | 20.4 | $526K | +2.6% | #451 of 2,339 |
| 9Jones County, IA | 64 | 15 | 18.3 | $524K | +2.9% | #497 of 2,339 |
| 10Marshall County, IA | 64 | 28 | 18.1 | $520K | −0.5% | #498 of 2,339 |
| 49Wright County, IA | 37 | 14 | 26.2 | $362K | −0.9% | #1,792 of 2,339 |
Other business types in Wright County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Wright County, IA?
There are 14 hair salons on map listings in Wright County as of September 2026. 3 of them (21%) are chain locations. The listings count hair and beauty salons. Official counts show 3 businesses with payroll classed as beauty salons in 2023. Official counts list 26 one-person businesses without payroll.
How much do households in Wright County, IA spend on personal care products and services?
About $5.1M a year, or $946 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 14 hair salons on map listings, it comes to $362K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 5,353 households in Wright County and national spending patterns by income.
How does Wright County, IA compare with the U.S. for hair salons?
Wright County has 26.2 hair salons per 10,000 households, 12% above the U.S. rate of 23.4. Spending per salon is $362K, 16% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, Wright County would have about 12, against 14 on map listings. There is one business with payroll in the industry for every 1,784 households, against one for every 1,535 across the U.S.
How fast is Wright County, IA growing?
Population estimates put Wright County at 12,801 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 5,353 households. The median household income in Wright County is $67,190 a year, 17% below the U.S. median of $80,734. That rose 26.0% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wright County scores 37 for hair salons (lower middle), #1,792 of 2,339 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Wright County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Wright County
Screening a site or an acquisition in Wright County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Wright County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.