Groundwork

Beauty and personal care · County · Indiana

Hair salons in Starke County, IN

How Starke County, IN compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 64 out of 100: Upper middle

Ranked #473 of 2,339 scored counties
#25 of 86 scored counties in Indiana

Listings
10
1 chain location (10%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$7.7M
On personal care products and services · $862 a household
Spending per listing
$774K
80% above the U.S.
Listings per 10k households
11.1
53% below the U.S.
Population, 2025
23,425
+0.1% since 2020

See the hair salons around any address in Starke County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Starke County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 10 hair salons in Starke County. One of them (10%) is a chain location, against 14% across the U.S. That comes to 11.1 for every 10,000 households, 53% below the U.S. rate of 23.4.

Household spending on personal care products and services in Starke County comes to about $7.7M a year: $862 per household, 14% below the U.S. average. That works out to $774K per salon, 80% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as beauty salons in Starke County: counts under 3 aren’t published. Official counts also show 40 one-person businesses without payroll.

Between 2020 and 2025, the population of Starke County grew 0.1%, slower than the U.S. (+3.1%). Starke County scores 64 (upper middle) on the Groundwork market score for hair salons, ranking #473 of 2,339 scored counties and #25 of 86 scored counties in Indiana. That puts it in the top quarter of counties.

How Starke County compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Starke County, IN compared with Indiana and the U.S.
MeasureStarke CountyIndianaU.S.
Listings per 10k households11.121.123.4
Spending per listing$774K$460K$430K
Households per official establishmentn/a1,8891,535
Official establishment growth, 2019–2023n/a+6.1%+6.0%
Population growth, 2020–2025+0.1%+2.7%+3.1%
Spending per household on personal care products and services$862$971$1,005
Median household income$63,960$71,957$80,734
Groundwork market score6451

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
40Businesses with no payroll
Map listings, September 2026
101 chain location
Listings at the U.S. rate for this spending
18The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Starke County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Starke County

Population, 2025 estimate
23,425+0.1% since 2020
Households
8,983
Median age
42.1
Homes lived in by their owners
83%
Vehicles per household
2.0
Land area
309 sq. mi.
People per square mile
76
Median household income
$63,960+25.0% vs. 2015–2019, before inflation
Average household income
$74,205
Median home value
$157,700
Jobs located here
4,099
Daytime population
17,225Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Starke County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Starke County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Indiana

Every Indiana market ranked →

The highest-scoring counties in Indiana for hair salons, numbered among those based in Indiana, with Starke County marked.

Top counties in Indiana

Counties in Indiana ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Morgan County, IN864515.9$641K+4.4%#35 of 2,339
2LaGrange County, IN811310.1$1M+1.9%#64 of 2,339
3Brown County, IN81710.3$966K+1.9%#65 of 2,339
4Clark County, IN818015.6$621K+7.5%#70 of 2,339
5Boone County, IN785719.8$622K+13.5%#105 of 2,339
6DeKalb County, IN772715.8$602K+2.9%#123 of 2,339
7Warrick County, IN774718.7$582K+4.4%#124 of 2,339
8Parke County, IN76711.4$795K+3.0%#130 of 2,339
9Spencer County, IN741012.4$767K+1.2%#169 of 2,339
10Hancock County, IN747321.8$510K+13.5%#192 of 2,339
25Starke County, IN641011.1$774K+0.1%#473 of 2,339

Other business types in Starke County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Starke County, IN?

Starke County has 10 hair salons on map listings as of September 2026. One of them (10%) is a chain location. The listings count hair and beauty salons. No official count is published for beauty salons in Starke County: counts under 3 are left out. Official counts list 40 one-person businesses without payroll.

How much do households in Starke County, IN spend on personal care products and services?

About $7.7M a year, or $862 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 10 hair salons on map listings, it comes to $774K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 8,983 households in Starke County and national spending patterns by income.

How does Starke County, IN compare with the U.S. for hair salons?

Starke County has 11.1 hair salons per 10,000 households, 53% below the U.S. rate of 23.4. Spending per salon is $774K, 80% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, Starke County would have about 18, against 10 on map listings.

How fast is Starke County, IN growing?

Population estimates put Starke County at 23,425 people in 2025, up 0.1% since 2020, slower than the U.S. (+3.1%). It has 8,983 households. The median household income in Starke County is $63,960 a year, 21% below the U.S. median of $80,734. That rose 25.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Starke County scores 64 for hair salons (upper middle), #473 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Starke County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Starke County

Screening a site or an acquisition in Starke County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Starke County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.