Beauty and personal care · County · Indiana
Hair salons in Benton County, IN
How Benton County, IN compares with other counties and the U.S. for hair salons: competitors, household spending, official counts and growth.
Groundwork market score
Not scored
Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
- Listings
- 3
- 1 chain location (33%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $3.3M
- On personal care products and services · $944 a household
- Spending per listing
- $1.1M
- 2.5 times the U.S.
- Listings per 10k households
- 8.7
- 63% below the U.S.
- Population, 2025
- 8,883
- +2.0% since 2020
See the hair salons around any address in Benton County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on personal care products and services in Benton County comes to about $3.3M a year: $944 per household, 6% below the U.S. average. That is about $1.1M of household spending for each salon on map listings, 2.5 times the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.
There are 3 hair salons on map listings in Benton County as of September 2026. That is 8.7 per 10,000 households, 63% below the U.S. rate of 23.4.
Official counts don’t publish a figure for beauty salons in Benton County, since they leave out counts under 3. Official counts also show 21 one-person businesses without payroll.
Population estimates put the population change in Benton County from 2020 to 2025 at +2.0%, slower than the U.S. (+3.1%). Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.
How Benton County compares
The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Benton County | Indiana | U.S. |
|---|---|---|---|
| Listings per 10k households | 8.7 | 21.1 | 23.4 |
| Spending per listing | $1.1M | $460K | $430K |
| Households per official establishment | n/a | 1,889 | 1,535 |
| Official establishment growth, 2019–2023 | n/a | +6.1% | +6.0% |
| Population growth, 2020–2025 | +2.0% | +2.7% | +3.1% |
| Spending per household on personal care products and services | $944 | $971 | $1,005 |
| Median household income | $65,875 | $71,957 | $80,734 |
| Groundwork market score | Not scored | 51 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 21Businesses with no payroll
- Map listings, September 2026
- 31 chain location
- Listings at the U.S. rate for this spending
- 8The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as beauty salons in Benton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Benton County
- Population, 2025 estimate
- 8,883+2.0% since 2020
- Households
- 3,454
- Median age
- 39.5
- Homes lived in by their owners
- 80%
- Vehicles per household
- 2.1
- Land area
- 406 sq. mi.
- People per square mile
- 21
- Median household income
- $65,875
- Average household income
- $83,127
- Median home value
- $151,000
- Jobs located here
- 2,086
- Daytime population
- 6,607Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Benton County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Indiana
Every Indiana market ranked →The highest-scoring counties in Indiana for hair salons, numbered among those based in Indiana, with Benton County marked.
Top counties in Indiana
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Morgan County, IN | 86 | 45 | 15.9 | $641K | +4.4% | #35 of 2,339 |
| 2LaGrange County, IN | 81 | 13 | 10.1 | $1M | +1.9% | #64 of 2,339 |
| 3Brown County, IN | 81 | 7 | 10.3 | $966K | +1.9% | #65 of 2,339 |
| 4Clark County, IN | 81 | 80 | 15.6 | $621K | +7.5% | #70 of 2,339 |
| 5Boone County, IN | 78 | 57 | 19.8 | $622K | +13.5% | #105 of 2,339 |
| 6DeKalb County, IN | 77 | 27 | 15.8 | $602K | +2.9% | #123 of 2,339 |
| 7Warrick County, IN | 77 | 47 | 18.7 | $582K | +4.4% | #124 of 2,339 |
| 8Parke County, IN | 76 | 7 | 11.4 | $795K | +3.0% | #130 of 2,339 |
| 9Spencer County, IN | 74 | 10 | 12.4 | $767K | +1.2% | #169 of 2,339 |
| 10Hancock County, IN | 74 | 73 | 21.8 | $510K | +13.5% | #192 of 2,339 |
| Benton County, IN | Not scored | 3 | 8.7 | $1.1M | +2.0% |
Other business types in Benton County
None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Benton County, IN?
As of September 2026, map listings count 3 hair salons in Benton County. The listings count hair and beauty salons. No official count is published for beauty salons in Benton County: counts under 3 are left out. Official counts list 21 one-person businesses without payroll.
How much do households in Benton County, IN spend on personal care products and services?
About $3.3M a year, or $944 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 3 hair salons on map listings, it comes to $1.1M per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 3,454 households in Benton County and national spending patterns by income.
How does Benton County, IN compare with the U.S. for hair salons?
Benton County has 8.7 hair salons per 10,000 households, 63% below the U.S. rate of 23.4. Spending per salon is $1.1M, 2.5 times the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Benton County would have about 8, against 3 on map listings.
How fast is Benton County, IN growing?
Population estimates put Benton County at 8,883 people in 2025, up 2.0% since 2020, slower than the U.S. (+3.1%). It has 3,454 households. Median household income in Benton County is $65,875, 18% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Benton County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Benton County
Screening a site or an acquisition in Benton County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Benton County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.