Groundwork

Beauty and personal care · County · Illinois

Hair salons in Jo Daviess County, IL

Competitor counts, household spending and official business counts for hair salons in Jo Daviess County, IL, set against other counties and the U.S.

Groundwork market score · out of 100

Score 63 out of 100: Upper middle

Ranked #526 of 2,339 scored counties
#13 of 87 scored counties in Illinois

Listings
17
3 chain locations (18%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$10.3M
On personal care products and services · $987 a household
Spending per listing
$603K
40% above the U.S.
Listings per 10k households
16.4
30% below the U.S.
Population, 2025
21,594
−2.2% since 2020

See the hair salons around any address in Jo Daviess County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Jo Daviess County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 17 hair salons in Jo Daviess County. Chain locations make up 18% of them, against 14% across the U.S. That is 16.4 per 10,000 households, 30% below the U.S. rate of 23.4.

At $987 per household (2% below the U.S. average), households in Jo Daviess County spend about $10.3M a year on personal care products and services. Spread across 17 hair salons, that is $603K per salon, 40% above the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.

There is no official count of businesses with payroll classed as beauty salons in Jo Daviess County: counts under 3 aren’t published. Official counts also show 53 one-person businesses without payroll.

Population estimates show Jo Daviess County declined 2.2% from 2020 to 2025, against +3.1% for the U.S. Jo Daviess County scores 63 (upper middle) on the Groundwork market score for hair salons, ranking #526 of 2,339 scored counties and #13 of 87 scored counties in Illinois. That puts it in the top quarter of counties.

How Jo Daviess County compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Jo Daviess County, IL compared with Illinois and the U.S.
MeasureJo Daviess CountyIllinoisU.S.
Listings per 10k households16.423.323.4
Spending per listing$603K$455K$430K
Households per official establishmentn/a1,5051,535
Official establishment growth, 2019–2023n/a0.0%+6.0%
Population growth, 2020–2025−2.2%−0.6%+3.1%
Spending per household on personal care products and services$987$1,063$1,005
Median household income$73,993$83,390$80,734
Groundwork market score6340

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
53Businesses with no payroll
Map listings, September 2026
173 chain locations
Listings at the U.S. rate for this spending
24The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Jo Daviess County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Jo Daviess County

Population, 2025 estimate
21,594−2.2% since 2020
Households
10,391
Median age
50.6
Homes lived in by their owners
80%
Vehicles per household
1.9
Land area
601 sq. mi.
People per square mile
36
Median household income
$73,993+27.7% vs. 2015–2019, before inflation
Average household income
$95,031
Median home value
$209,900
Jobs located here
7,006
Daytime population
19,150Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Jo Daviess County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Jo Daviess County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Illinois

Every Illinois market ranked →

The highest-scoring counties in Illinois for hair salons, numbered among those based in Illinois, with Jo Daviess County marked.

Top counties in Illinois

Counties in Illinois ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Boone County, IL772412.3$855K+0.4%#112 of 2,339
2Washington County, IL70712.1$804K−1.2%#274 of 2,339
3Piatt County, IL691420.2$536K+0.6%#331 of 2,339
4Clinton County, IL683322.6$461K+0.6%#377 of 2,339
5Ogle County, IL674019.2$524K−0.7%#396 of 2,339
6Menard County, IL66713.4$740K−3.3%#407 of 2,339
7Mercer County, IL66913.7$717K−2.6%#408 of 2,339
8Jersey County, IL661316.3$618K−1.5%#413 of 2,339
9Marshall County, IL65611.8$792K−2.0%#435 of 2,339
10McHenry County, IL6520117.1$690K+2.5%#438 of 2,339
13Jo Daviess County, IL631716.4$603K−2.2%#526 of 2,339

Other business types in Jo Daviess County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Jo Daviess County, IL?

Jo Daviess County has 17 hair salons on map listings as of September 2026. 3 of them (18%) are chain locations. The listings count hair and beauty salons. No official count is published for beauty salons in Jo Daviess County: counts under 3 are left out. Official counts list 53 one-person businesses without payroll.

How much do households in Jo Daviess County, IL spend on personal care products and services?

About $10.3M a year, or $987 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 17 hair salons on map listings, it comes to $603K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 10,391 households in Jo Daviess County and national spending patterns by income.

How does Jo Daviess County, IL compare with the U.S. for hair salons?

Jo Daviess County has 16.4 hair salons per 10,000 households, 30% below the U.S. rate of 23.4. Spending per salon is $603K, 40% above the U.S. figure of $430K. At the national ratio of hair salons to household spending, Jo Daviess County would have about 24, against 17 on map listings.

How fast is Jo Daviess County, IL growing?

Population estimates put Jo Daviess County at 21,594 people in 2025, down 2.2% since 2020, against +3.1% for the U.S. It has 10,391 households. The median household income in Jo Daviess County is $73,993 a year, 8% below the U.S. median of $80,734. That rose 27.7% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Jo Daviess County scores 63 for hair salons (upper middle), #526 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Jo Daviess County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Jo Daviess County

Screening a site or an acquisition in Jo Daviess County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Jo Daviess County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.