Groundwork

Beauty and personal care · County · California

Hair salons in Tehama County, CA

Competitor counts, household spending and official business counts for hair salons in Tehama County, CA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 57 out of 100: Upper middle

Ranked #802 of 2,339 scored counties
#31 of 55 scored counties in California

Listings
38
6 chain locations (16%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$22.5M
On personal care products and services · $908 a household
Spending per listing
$592K
38% above the U.S.
Listings per 10k households
15.3
35% below the U.S.
Population, 2025
64,665
−1.7% since 2020

See the hair salons around any address in Tehama County

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Tehama County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Tehama County comes to about $22.5M a year: $908 per household, 10% below the U.S. average. Spread across 38 hair salons, that is $592K per salon, 38% above the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

Tehama County has 38 hair salons on map listings as of September 2026. Of those, 6 are chain locations, or 16%, against 14% across the U.S. That comes to 15.3 for every 10,000 households, 35% below the U.S. rate of 23.4.

Official counts don’t publish a figure for beauty salons in Tehama County, since they leave out counts under 3. Official counts list 144 one-person businesses without payroll.

Population estimates put the population change in Tehama County from 2020 to 2025 at −1.7%, against +3.1% for the U.S. For hair salons, Tehama County has a Groundwork market score of 57 (upper middle): #802 of 2,339 scored counties and #31 of 55 scored counties in California.

How Tehama County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Tehama County, CA compared with California and the U.S.
MeasureTehama CountyCaliforniaU.S.
Listings per 10k households15.324.023.4
Spending per listing$592K$479K$430K
Households per official establishmentn/a1,5511,535
Official establishment growth, 2019–2023n/a+8.3%+6.0%
Population growth, 2020–2025−1.7%−0.4%+3.1%
Spending per household on personal care products and services$908$1,149$1,005
Median household income$63,784$99,122$80,734
Groundwork market score5754

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
144Businesses with no payroll
Map listings, September 2026
386 chain locations
Listings at the U.S. rate for this spending
52The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as beauty salons in Tehama County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Tehama County

Population, 2025 estimate
64,665−1.7% since 2020
Households
24,788
Median age
41.4
Homes lived in by their owners
67%
Vehicles per household
2.0
Land area
2,949 sq. mi.
People per square mile
22
Median household income
$63,784+43.3% vs. 2015–2019, before inflation
Average household income
$93,910
Median home value
$339,600
Jobs located here
18,377
Daytime population
57,669Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Tehama County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of Tehama County. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across California

Every California market ranked →

The highest-scoring counties in California for hair salons, numbered among those based in California, with Tehama County marked.

Top counties in California

Counties in California ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba County, CA90217.3$1.3M+8.2%#9 of 2,339
2Madera County, CA896514.3$687K+7.4%#17 of 2,339
3Calaveras County, CA822714.6$703K+2.8%#62 of 2,339
4Yolo County, CA8012215.9$688K+3.1%#77 of 2,339
5Kern County, CA7744415.6$609K+2.3%#121 of 2,339
6Merced County, CA7714216.5$553K+5.1%#125 of 2,339
7Tulare County, CA7523516.4$580K+2.4%#158 of 2,339
8San Joaquin County, CA7548419.7$551K+5.5%#161 of 2,339
9El Dorado County, CA7212616.5$727K+0.6%#229 of 2,339
10Kings County, CA727416.8$560K+1.0%#242 of 2,339
31Tehama County, CA573815.3$592K−1.7%#802 of 2,339

Other business types in Tehama County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in Tehama County, CA?

Map listings as of September 2026 show 38 hair salons in Tehama County. 6 of them (16%) are chain locations. The listings count hair and beauty salons. No official count is published for beauty salons in Tehama County: counts under 3 are left out. Official counts also show 144 one-person businesses without payroll.

How much do households in Tehama County, CA spend on personal care products and services?

About $22.5M a year, or $908 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 38 hair salons on map listings, it comes to $592K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 24,788 households in Tehama County and national spending patterns by income.

How does Tehama County, CA compare with the U.S. for hair salons?

Tehama County has 15.3 hair salons per 10,000 households, 35% below the U.S. rate of 23.4. Spending per salon is $592K, 38% above the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, Tehama County would have about 52, against 38 on map listings.

How fast is Tehama County, CA growing?

Population estimates put Tehama County at 64,665 people in 2025, down 1.7% since 2020, against +3.1% for the U.S. It has 24,788 households. Median household income in Tehama County is $63,784, 21% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 43.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Tehama County scores 57 for hair salons (upper middle), #802 of 2,339 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Tehama County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in Tehama County

Screening a site or an acquisition in Tehama County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Tehama County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.