Groundwork

Fitness and classes · County · North Carolina

Gyms in Pender County, NC

How Pender County, NC compares with other counties and the U.S. for gyms: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #893 of 1,792 scored counties
#33 of 73 scored counties in North Carolina

Listings
20
5 chain locations (25%)
Official establishments
8
All fitness and recreational sports centers
Household spending a year
$19.1M
On memberships, classes and admissions · $756 a household
Spending per listing
$956K
27% below the U.S.
Listings per 10k households
7.9
4% above the U.S.
Population, 2025
72,111
+19.0% since 2020

See the gyms around any address in Pender County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Pender County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $756 per household (23% below the U.S. average), households in Pender County spend about $19.1M a year on memberships, classes and admissions. That works out to $956K per gym, 27% below the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.

Pender County has 20 gyms on map listings as of September 2026. Chain locations make up 25% of them, against 28% across the U.S. That is 7.9 per 10,000 households, 4% above the U.S. rate of 7.6.

Official counts show 8 businesses with payroll classed as fitness and recreational sports centers in Pender County in 2023. That is one for every 3,161 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms. Since fiscal 2022, 3 SBA-backed loans worth $788K have gone to businesses classed as fitness and recreational sports centers in Pender County.

Population estimates show Pender County grew 19.0% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for gyms in Pender County is 51 (upper middle), #893 of 1,792 scored counties and #33 of 73 scored counties in North Carolina.

How Pender County compares

The same measures for North Carolina and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Pender County, NC compared with North Carolina and the U.S.
MeasurePender CountyNorth CarolinaU.S.
Listings per 10k households7.97.07.6
Spending per listing$956K$1.1M$1.3M
Households per official establishment (all fitness and recreational sports centers)3,1613,0263,109
Official establishment growth, 2019–2023n/a+4.4%+5.8%
Population growth, 2020–2025+19.0%+7.2%+3.1%
Spending per household on memberships, classes and admissions$756$743$983
Median household income$80,396$72,388$80,734
Groundwork market score5140

Official counts and lending

Businesses

Official establishments, 2019 to 2023
8 → 8All fitness and recreational sports centers
Employees, 2023
106
Annual payroll, 2023
$1.3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
205 chain locations
Listings at the U.S. rate for this spending
15The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$788K

SBA-backed loans to businesses classed as fitness and recreational sports centers in Pender County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Pender County

Population, 2025 estimate
72,111+19.0% since 2020
Households
25,291
Median age
41.9
Homes lived in by their owners
83%
Vehicles per household
2.1
Land area
871 sq. mi.
People per square mile
75
Median household income
$80,396+40.5% vs. 2015–2019, before inflation
Average household income
$101,635
Median home value
$299,000
Jobs located here
14,661
Daytime population
52,912Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Pender County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Pender County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms across North Carolina

Every North Carolina market ranked →

The highest-scoring counties in North Carolina for gyms, numbered among those based in North Carolina, with Pender County marked.

Top counties in North Carolina

Counties in North Carolina ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Chatham County, NC91175.2$2M+11.0%#8 of 1,792
2Currituck County, NC8575.9$1.5M+16.7%#36 of 1,792
3Franklin County, NC7982.8$2.4M+18.8%#74 of 1,792
4Duplin County, NC7362.9$1.8M+6.0%#163 of 1,792
5Davie County, NC7263.5$2.2M+6.9%#177 of 1,792
6Brunswick County, NC72395.6$1.3M+26.5%#193 of 1,792
7Harnett County, NC71265.2$1.3M+12.3%#217 of 1,792
8Stokes County, NC7063.1$1.8M+3.5%#223 of 1,792
9Rowan County, NC68203.4$1.9M+5.6%#263 of 1,792
10Union County, NC67597.0$1.5M+11.7%#290 of 1,792
33Pender County, NC51207.9$956K+19.0%#893 of 1,792

Other business types in Pender County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Pender County, NC?

Map listings as of September 2026 show 20 gyms in Pender County. 5 of them (25%) are chain locations. The listings count gyms and fitness centers. Official counts show 8 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.

How much do households in Pender County, NC spend on memberships, classes and admissions?

About $19.1M a year, or $756 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 20 gyms on map listings, it comes to $956K per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 25,291 households in Pender County and national spending patterns by income.

How does Pender County, NC compare with the U.S. for gyms?

Pender County has 7.9 gyms per 10,000 households, 4% above the U.S. rate of 7.6. Spending per gym is $956K, 27% below the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Pender County would have about 15, against 20 on map listings. There is one business with payroll in the industry for every 3,161 households, against one for every 3,109 across the U.S.

How fast is Pender County, NC growing?

Population estimates put Pender County at 72,111 people in 2025, up 19.0% since 2020, faster than the U.S. (+3.1%). It has 25,291 households. Median household income in Pender County is $80,396, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 40.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pender County scores 51 for gyms (upper middle), #893 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Pender County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Pender County

Screening a site or an acquisition in Pender County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Pender County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.