Groundwork

Fitness and classes · County · Illinois

Gyms in Macoupin County, IL

Competitor counts, household spending and official business counts for gyms in Macoupin County, IL, set against other counties and the U.S.

Groundwork market score · out of 100

Score 48 out of 100: Lower middle

Ranked #980 of 1,792 scored counties
#30 of 68 scored counties in Illinois

Listings
12
1 chain location (8%)
Official establishments
5
All fitness and recreational sports centers
Household spending a year
$14.9M
On memberships, classes and admissions · $846 a household
Spending per listing
$1.2M
5% below the U.S.
Listings per 10k households
6.8
11% below the U.S.
Population, 2025
43,748
−2.6% since 2020

See the gyms around any address in Macoupin County

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Macoupin County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 12 gyms in Macoupin County. One of them (8%) is a chain location, against 28% across the U.S. Per 10,000 households, that is 6.8, 11% below the U.S. rate of 7.6.

At $846 per household (14% below the U.S. average), households in Macoupin County spend about $14.9M a year on memberships, classes and admissions. That works out to $1.2M per gym, 5% below the U.S. figure of $1.3M. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade.

Official counts show 5 businesses with payroll classed as fitness and recreational sports centers in Macoupin County in 2023. That is one for every 3,515 households, against one for every 3,109 across the U.S. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too. Since fiscal 2022, 1 SBA-backed loan worth $135K has gone to businesses classed as fitness and recreational sports centers in Macoupin County.

Between 2020 and 2025, the population of Macoupin County declined 2.6%, against +3.1% for the U.S. For gyms, Macoupin County has a Groundwork market score of 48 (lower middle): #980 of 1,792 scored counties and #30 of 68 scored counties in Illinois.

How Macoupin County compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Macoupin County, IL compared with Illinois and the U.S.
MeasureMacoupin CountyIllinoisU.S.
Listings per 10k households6.87.77.6
Spending per listing$1.2M$1.4M$1.3M
Households per official establishment (all fitness and recreational sports centers)3,5153,1073,109
Official establishment growth, 2019–2023n/a+2.9%+5.8%
Population growth, 2020–2025−2.6%−0.6%+3.1%
Spending per household on memberships, classes and admissions$846$1,054$983
Median household income$70,805$83,390$80,734
Groundwork market score4850

Official counts and lending

Businesses

Official establishments, 2019 to 2023
5 → 5All fitness and recreational sports centers
Employees, 2023
27
Annual payroll, 2023
$240K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
121 chain location
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$135K

SBA-backed loans to businesses classed as fitness and recreational sports centers in Macoupin County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in Macoupin County

Population, 2025 estimate
43,748−2.6% since 2020
Households
17,576
Median age
44.4
Homes lived in by their owners
78%
Vehicles per household
2.0
Land area
863 sq. mi.
People per square mile
51
Median household income
$70,805+28.4% vs. 2015–2019, before inflation
Average household income
$90,728
Median home value
$138,200
Jobs located here
10,069
Daytime population
33,384Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Macoupin County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of Macoupin County. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring counties in Illinois for gyms, numbered among those based in Illinois, with Macoupin County marked.

Top counties in Illinois

Counties in Illinois ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Boone County, IL71105.1$1.9M+0.4%#198 of 1,792
2Piatt County, IL6957.2$1.4M+0.6%#254 of 1,792
3Clinton County, IL66106.9$1.4M+0.6%#321 of 1,792
4Kendall County, IL66429.3$1.4M+9.9%#323 of 1,792
5Will County, IL652028.3$1.5M+2.2%#356 of 1,792
6Kankakee County, IL63215.1$1.7M−1.7%#415 of 1,792
7Kane County, IL621709.2$1.3M+1.8%#456 of 1,792
8Cook County, IL611,4586.9$1.6M−1.3%#482 of 1,792
9McHenry County, IL611139.6$1.3M+2.5%#497 of 1,792
10Monroe County, IL59107.2$1.7M−0.3%#547 of 1,792
30Macoupin County, IL48126.8$1.2M−2.6%#980 of 1,792

Other business types in Macoupin County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in Macoupin County, IL?

There are 12 gyms on map listings in Macoupin County as of September 2026. One of them (8%) is a chain location. The listings count gyms and fitness centers. Official counts show 5 businesses with payroll classed as fitness and recreational sports centers in 2023. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.

How much do households in Macoupin County, IL spend on memberships, classes and admissions?

About $14.9M a year, or $846 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 12 gyms on map listings, it comes to $1.2M per gym. The spending figure covers all memberships, classes and admissions, not only gyms. It is estimated from the incomes of the 17,576 households in Macoupin County and national spending patterns by income.

How does Macoupin County, IL compare with the U.S. for gyms?

Macoupin County has 6.8 gyms per 10,000 households, 11% below the U.S. rate of 7.6. Spending per gym is $1.2M, 5% below the U.S. figure of $1.3M. At the national ratio of gyms to household spending, Macoupin County would have about 11, against 12 on map listings. There is one business with payroll in the industry for every 3,515 households, against one for every 3,109 across the U.S.

How fast is Macoupin County, IL growing?

Population estimates put Macoupin County at 43,748 people in 2025, down 2.6% since 2020, against +3.1% for the U.S. It has 17,576 households. The median household income in Macoupin County is $70,805 a year, 12% below the U.S. median of $80,734. That rose 28.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Macoupin County scores 48 for gyms (lower middle), #980 of 1,792 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Macoupin County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in Macoupin County

Screening a site or an acquisition in Macoupin County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Macoupin County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.