Groundwork

Fitness and classes · Small-town market · Illinois

Gyms in the Macomb, IL area

The gyms in the Macomb, IL area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
2 chain locations (50%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$7.9M
On memberships, classes and admissions · $663 a household
Spending per listing
$2M
51% above the U.S.
Listings per 10k households
3.4
55% below the U.S.
Population, 2025
25,916
−4.5% since 2020

See the gyms around any address in the Macomb area

The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Macomb area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $663 per household (33% below the U.S. average), households in the Macomb area spend about $7.9M a year on memberships, classes and admissions. That works out to $2M per gym, 51% above the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.

The Macomb area has 4 gyms on map listings as of September 2026. That is 3.4 per 10,000 households, 55% below the U.S. rate of 7.6.

Official counts don’t publish a figure for fitness and recreational sports centers in the Macomb area, since they leave out counts under 3.

Between 2020 and 2025, the population of the Macomb area declined 4.5%, against +3.1% for the U.S. With 4 gyms on map listings, the Macomb area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Macomb area compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms in Macomb, IL area compared with Illinois and the U.S.
MeasureMacomb areaIllinoisU.S.
Listings per 10k households3.47.77.6
Spending per listing$2M$1.4M$1.3M
Households per official establishment (all fitness and recreational sports centers)n/a3,1073,109
Official establishment growth, 2019–2023n/a+2.9%+5.8%
Population growth, 2020–2025−4.5%−0.6%+3.1%
Spending per household on memberships, classes and admissions$663$1,054$983
Median household income$52,795$83,390$80,734
Groundwork market scoreNot scored50

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/aAll fitness and recreational sports centers
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
42 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in the Macomb area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.

Population and households in the Macomb area

Population, 2025 estimate
25,916−4.5% since 2020
Households
11,856
Median age
38.4
Homes lived in by their owners
63%
Vehicles per household
1.7
Land area
589 sq. mi.
People per square mile
46
Median household income
$52,795+18.7% vs. 2015–2019, before inflation
Average household income
$71,521
Median home value
$107,500
Jobs located here
9,784
Daytime population
25,631Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Macomb area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.

Or open the report at the center of the Macomb area. Signed out, you see a blurred preview; on an account, each report is one action.

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The highest-scoring small-town markets in Illinois for gyms, numbered among those based in Illinois (a market based in another state is listed without a number), with the Macomb area marked.

Top small-town markets in Illinois

Small-town markets in Illinois ranked for gyms by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Rochelle, IL65157.2$1.3M−0.7%#93 of 506
2Ottawa, IL64365.8$1.4M−1.6%#100 of 506
3Pontiac, IL6296.2$1.4M−2.1%#122 of 506
4Carbondale, IL60125.2$1.2M−1.5%#147 of 506
5Effingham, IL60158.3$1.1M−0.9%#153 of 506
6Sterling, IL59146.1$1.2M−2.6%#160 of 506
7Marion-Herrin, IL59206.9$1.1M+0.2%#161 of 506
8Taylorville, IL5485.9$1.3M−1.5%#216 of 506
9Dixon, IL5496.7$1.2M−3.4%#218 of 506
Burlington, IA-IL52115.5$1.3M−2.5%#232 of 506
Macomb, ILNot scored43.4$2M−4.5%

Other business types in the Macomb area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms are in the Macomb, IL area?

Map listings as of September 2026 show 4 gyms in the Macomb area. The listings count gyms and fitness centers. No official count is published for fitness and recreational sports centers in the Macomb area: counts under 3 are left out.

How much do households in the Macomb, IL area spend on memberships, classes and admissions?

About $7.9M a year, or $663 per household. That is 33% below the U.S. average (an index of 67, where 100 is the U.S. average). Spread across the 4 gyms on map listings, it comes to $2M per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 11,856 households in the Macomb area and national spending patterns by income.

How does the Macomb, IL area compare with the U.S. for gyms?

The Macomb area has 3.4 gyms per 10,000 households, 55% below the U.S. rate of 7.6. Spending per gym is $2M, 51% above the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, the Macomb area would have about 6, against 4 on map listings.

How fast is the Macomb, IL area growing?

Population estimates put the Macomb area at 25,916 people in 2025, down 4.5% since 2020, against +3.1% for the U.S. It has 11,856 households. Median household income in the Macomb area is $52,795, 35% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 18.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Macomb area has no market score for gyms: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Macomb area. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms · All 56 business types in the Macomb area

Screening a site or an acquisition in the Macomb area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Macomb area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.