Fitness and classes · County · Alabama
Gyms in Cullman County, AL
The gyms in Cullman County, AL, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 54 out of 100: Upper middle
Ranked #778 of 1,792 scored counties
#9 of 45 scored counties in Alabama
- Listings
- 24
- 6 chain locations (25%)
- Official establishments
- 5
- All fitness and recreational sports centers
- Household spending a year
- $21.8M
- On memberships, classes and admissions · $615 a household
- Spending per listing
- $906K
- 30% below the U.S.
- Listings per 10k households
- 6.8
- 11% below the U.S.
- Population, 2025
- 94,009
- +6.7% since 2020
See the gyms around any address in Cullman County
The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cullman County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on memberships, classes and admissions in Cullman County comes to about $21.8M a year: $615 per household, 37% below the U.S. average. That is about $906K of household spending for each gym on map listings, 30% below the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.
There are 24 gyms on map listings in Cullman County as of September 2026. Chain locations make up 25% of them, against 28% across the U.S. That comes to 6.8 for every 10,000 households, 11% below the U.S. rate of 7.6.
In 2023, official counts showed 5 businesses with payroll in Cullman County classed as fitness and recreational sports centers. That is one for every 7,069 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms.
Population estimates show Cullman County grew 6.7% from 2020 to 2025, faster than the U.S. (+3.1%). Cullman County scores 54 (upper middle) on the Groundwork market score for gyms, ranking #778 of 1,792 scored counties and #9 of 45 scored counties in Alabama.
How Cullman County compares
The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Cullman County | Alabama | U.S. |
|---|---|---|---|
| Listings per 10k households | 6.8 | 7.0 | 7.6 |
| Spending per listing | $906K | $936K | $1.3M |
| Households per official establishment (all fitness and recreational sports centers) | 7,069 | 4,035 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | +10.7% | +5.8% |
| Population growth, 2020–2025 | +6.7% | +3.2% | +3.1% |
| Spending per household on memberships, classes and admissions | $615 | $656 | $983 |
| Median household income | $62,656 | $63,999 | $80,734 |
| Groundwork market score | 54 | 39 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4 → 5All fitness and recreational sports centers
- Employees, 2023
- 35
- Annual payroll, 2023
- $440K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 246 chain locations
- Listings at the U.S. rate for this spending
- 17The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as fitness and recreational sports centers in Cullman County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.
Population and households in Cullman County
- Population, 2025 estimate
- 94,009+6.7% since 2020
- Households
- 35,347
- Median age
- 41.2
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.2
- Land area
- 735 sq. mi.
- People per square mile
- 123
- Median household income
- $62,656+39.5% vs. 2015–2019, before inflation
- Average household income
- $82,606
- Median home value
- $199,100
- Jobs located here
- 31,045
- Daytime population
- 83,269Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Cullman County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.
Or open the report at the center of Cullman County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms across Alabama
Every Alabama market ranked →The highest-scoring counties in Alabama for gyms, numbered among those based in Alabama, with Cullman County marked.
Top counties in Alabama
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Limestone County, AL | 87 | 20 | 4.9 | $1.7M | +18.0% | #28 of 1,792 |
| 2Chilton County, AL | 64 | 7 | 3.9 | $1.5M | +5.9% | #392 of 1,792 |
| 3Dale County, AL | 59 | 5 | 2.5 | $2.1M | +1.3% | #544 of 1,792 |
| 4Blount County, AL | 59 | 9 | 4.1 | $1.5M | +1.8% | #553 of 1,792 |
| 5Elmore County, AL | 55 | 22 | 6.7 | $1M | +4.2% | #739 of 1,792 |
| 6Morgan County, AL | 55 | 32 | 6.5 | $1M | +2.6% | #740 of 1,792 |
| 7Lawrence County, AL | 54 | 6 | 4.4 | $1.4M | +2.3% | #753 of 1,792 |
| 8Tuscaloosa County, AL | 54 | 51 | 5.7 | $1.2M | +3.8% | #767 of 1,792 |
| 9Cullman County, AL | 54 | 24 | 6.8 | $906K | +6.7% | #778 of 1,792 |
| 10Madison County, AL | 52 | 134 | 8.1 | $1.1M | +11.0% | #851 of 1,792 |
Other business types in Cullman County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms are in Cullman County, AL?
As of September 2026, map listings count 24 gyms in Cullman County. 6 of them (25%) are chain locations. The listings count gyms and fitness centers. Official counts show 5 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.
How much do households in Cullman County, AL spend on memberships, classes and admissions?
About $21.8M a year, or $615 per household. That is 37% below the U.S. average (an index of 63, where 100 is the U.S. average). Spread across the 24 gyms on map listings, it comes to $906K per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 35,347 households in Cullman County and national spending patterns by income.
How does Cullman County, AL compare with the U.S. for gyms?
Cullman County has 6.8 gyms per 10,000 households, 11% below the U.S. rate of 7.6. Spending per gym is $906K, 30% below the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Cullman County would have about 17, against 24 on map listings. There is one business with payroll in the industry for every 7,069 households, against one for every 3,109 across the U.S.
How fast is Cullman County, AL growing?
Population estimates put Cullman County at 94,009 people in 2025, up 6.7% since 2020, faster than the U.S. (+3.1%). It has 35,347 households. Median household income in Cullman County is $62,656, 22% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 39.5%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cullman County scores 54 for gyms (upper middle), #778 of 1,792 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Cullman County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms · All 56 business types in Cullman County
Screening a site or an acquisition in Cullman County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Cullman County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.