Groundwork

Fitness and classes · County · Tennessee

Gyms and studios in Rhea County, TN

The gyms and studios in Rhea County, TN, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 53 out of 100: Upper middle

Ranked #905 of 2,088 scored counties
#30 of 68 scored counties in Tennessee

Listings
11
1 chain location (9%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$7.1M
On memberships, classes and admissions · $528 a household
Spending per listing
$646K
2% below the U.S.
Listings per 10k households
8.2
45% below the U.S.
Population, 2025
34,844
+4.6% since 2020

See the gyms and studios around any address in Rhea County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rhea County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Rhea County spend about $7.1M a year on memberships, classes and admissions, or $528 per household, 46% below the U.S. average. Spread across 11 gyms and studios, that is $646K per location, 2% below the U.S. figure of $662K.

Rhea County has 11 gyms and studios on map listings as of September 2026. One of them (9%) is a chain location, against 20% across the U.S. Per 10,000 households, that is 8.2, 45% below the U.S. rate of 14.9.

In 2023, official counts showed 4 businesses with payroll in Rhea County classed as fitness centers and recreation instruction. That is one for every 3,369 households, against one for every 1,641 across the U.S.

Population estimates show Rhea County grew 4.6% from 2020 to 2025, faster than the U.S. (+3.1%). Rhea County scores 53 (upper middle) on the Groundwork market score for gyms and studios, ranking #905 of 2,088 scored counties and #30 of 68 scored counties in Tennessee.

How Rhea County compares

The same measures for Tennessee and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Rhea County, TN compared with Tennessee and the U.S.
MeasureRhea CountyTennesseeU.S.
Listings per 10k households8.212.314.9
Spending per listing$646K$572K$662K
Households per official establishment3,3692,1081,641
Official establishment growth, 2019–2023n/a+18.7%+8.2%
Population growth, 2020–2025+4.6%+5.6%+3.1%
Spending per household on memberships, classes and admissions$528$703$983
Median household income$55,033$69,595$80,734
Groundwork market score5350

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 4
Employees, 2023
44
Annual payroll, 2023
$459K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
111 chain location
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Rhea County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Rhea County

Population, 2025 estimate
34,844+4.6% since 2020
Households
13,475
Median age
41.7
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
316 sq. mi.
People per square mile
108
Median household income
$55,033+30.4% vs. 2015–2019, before inflation
Average household income
$75,267
Median home value
$206,000
Jobs located here
10,252
Daytime population
31,260Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rhea County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Rhea County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Tennessee

Every Tennessee market ranked →

The highest-scoring counties in Tennessee for gyms and studios, numbered among those based in Tennessee, with Rhea County marked.

Top counties in Tennessee

Counties in Tennessee ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fayette County, TN85137.6$1.1M+7.7%#27 of 2,088
2Cheatham County, TN78138.0$950K+4.1%#92 of 2,088
3Bedford County, TN76115.6$1.1M+9.7%#123 of 2,088
4Roane County, TN76198.3$817K+7.0%#131 of 2,088
5Robertson County, TN75289.9$743K+9.9%#142 of 2,088
6Loudon County, TN752711.2$710K+15.6%#143 of 2,088
7Tipton County, TN74146.2$1.1M+2.0%#154 of 2,088
8Marshall County, TN72118.1$841K+10.5%#206 of 2,088
9Hickman County, TN7155.3$1.1M+5.0%#219 of 2,088
10Lincoln County, TN70106.7$928K+4.3%#245 of 2,088
30Rhea County, TN53118.2$646K+4.6%#905 of 2,088

Other business types in Rhea County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Rhea County, TN?

Map listings as of September 2026 show 11 gyms and studios in Rhea County. One of them (9%) is a chain location. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 4 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Rhea County, TN spend on memberships, classes and admissions?

About $7.1M a year, or $528 per household. That is 46% below the U.S. average (an index of 54, where 100 is the U.S. average). Spread across the 11 gyms and studios on map listings, it comes to $646K per location. It is estimated from the incomes of the 13,475 households in Rhea County and national spending patterns by income.

How does Rhea County, TN compare with the U.S. for gyms and studios?

Rhea County has 8.2 gyms and studios per 10,000 households, 45% below the U.S. rate of 14.9. Spending per location is $646K, 2% below the U.S. figure of $662K. The count on map listings matches the U.S. ratio of gyms and studios to household spending. There is one business with payroll in the industry for every 3,369 households, against one for every 1,641 across the U.S.

How fast is Rhea County, TN growing?

Population estimates put Rhea County at 34,844 people in 2025, up 4.6% since 2020, faster than the U.S. (+3.1%). It has 13,475 households. The median household income in Rhea County is $55,033 a year, 32% below the U.S. median of $80,734. That rose 30.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rhea County scores 53 for gyms and studios (upper middle), #905 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rhea County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Rhea County

Screening a site or an acquisition in Rhea County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rhea County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.