Groundwork

Fitness and classes · County · Illinois

Gyms and studios in Macon County, IL

The gyms and studios in Macon County, IL, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 52 out of 100: Upper middle

Ranked #940 of 2,088 scored counties
#32 of 81 scored counties in Illinois

Listings
45
5 chain locations (11%)
Official establishments
14
Businesses with payroll, 2023
Household spending a year
$33.3M
On memberships, classes and admissions · $766 a household
Spending per listing
$739K
12% above the U.S.
Listings per 10k households
10.4
30% below the U.S.
Population, 2025
99,300
−4.3% since 2020

See the gyms and studios around any address in Macon County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Macon County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Macon County spend about $33.3M a year on memberships, classes and admissions, or $766 per household, 22% below the U.S. average. Spread across 45 gyms and studios, that is $739K per location, 12% above the U.S. figure of $662K.

Macon County has 45 gyms and studios on map listings as of September 2026. 5 of them (11%) are chain locations, against 20% across the U.S. Per 10,000 households, that is 10.4, 30% below the U.S. rate of 14.9.

Official counts show 14 businesses with payroll classed as fitness centers and recreation instruction in Macon County in 2023. That is one for every 3,105 households, against one for every 1,641 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $825K has gone to businesses classed as fitness centers and recreation instruction in Macon County.

Population estimates put the population change in Macon County from 2020 to 2025 at −4.3%, against +3.1% for the U.S. The Groundwork market score for gyms and studios in Macon County is 52 (upper middle), #940 of 2,088 scored counties and #32 of 81 scored counties in Illinois.

How Macon County compares

The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Macon County, IL compared with Illinois and the U.S.
MeasureMacon CountyIllinoisU.S.
Listings per 10k households10.414.614.9
Spending per listing$739K$720K$662K
Households per official establishment3,1051,6681,641
Official establishment growth, 2019–2023n/a+3.0%+8.2%
Population growth, 2020–2025−4.3%−0.6%+3.1%
Spending per household on memberships, classes and admissions$766$1,054$983
Median household income$62,666$83,390$80,734
Groundwork market score5251

Official counts and lending

Businesses

Official establishments, 2019 to 2023
15 → 14
Employees, 2023
216
Annual payroll, 2023
$3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
455 chain locations
Listings at the U.S. rate for this spending
50The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$825K

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Macon County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Macon County

Population, 2025 estimate
99,300−4.3% since 2020
Households
43,468
Median age
41.7
Homes lived in by their owners
70%
Vehicles per household
1.6
Land area
581 sq. mi.
People per square mile
175
Median household income
$62,666+24.1% vs. 2015–2019, before inflation
Average household income
$84,051
Median home value
$127,300
Jobs located here
43,992
Daytime population
103,405Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Macon County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Macon County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Illinois

Every Illinois market ranked →

The highest-scoring counties in Illinois for gyms and studios, numbered among those based in Illinois, with Macon County marked.

Top counties in Illinois

Counties in Illinois ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Boone County, IL77178.7$1.1M+0.4%#102 of 2,088
2Piatt County, IL69913.0$800K+0.6%#285 of 2,088
3Jersey County, IL6856.3$1.5M−1.5%#294 of 2,088
4Mercer County, IL6657.6$1.1M−2.6%#362 of 2,088
5Kendall County, IL667215.9$792K+9.9%#381 of 2,088
6Douglas County, IL64810.3$821K+0.5%#447 of 2,088
7Woodford County, IL632114.3$755K−0.8%#490 of 2,088
8Will County, IL6138815.9$803K+2.2%#554 of 2,088
9Bond County, IL6169.8$802K+0.6%#555 of 2,088
10Ogle County, IL612411.5$787K−0.7%#556 of 2,088
32Macon County, IL524510.4$739K−4.3%#940 of 2,088

Other business types in Macon County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Macon County, IL?

Map listings as of September 2026 show 45 gyms and studios in Macon County. 5 of them (11%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 14 businesses with payroll classed as fitness centers and recreation instruction in 2023.

How much do households in Macon County, IL spend on memberships, classes and admissions?

About $33.3M a year, or $766 per household. That is 22% below the U.S. average (an index of 78, where 100 is the U.S. average). Spread across the 45 gyms and studios on map listings, it comes to $739K per location. It is estimated from the incomes of the 43,468 households in Macon County and national spending patterns by income.

How does Macon County, IL compare with the U.S. for gyms and studios?

Macon County has 10.4 gyms and studios per 10,000 households, 30% below the U.S. rate of 14.9. Spending per location is $739K, 12% above the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Macon County would have about 50, against 45 on map listings. There is one business with payroll in the industry for every 3,105 households, against one for every 1,641 across the U.S.

How fast is Macon County, IL growing?

Population estimates put Macon County at 99,300 people in 2025, down 4.3% since 2020, against +3.1% for the U.S. It has 43,468 households. The median household income in Macon County is $62,666 a year, 22% below the U.S. median of $80,734. That rose 24.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Macon County scores 52 for gyms and studios (upper middle), #940 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Macon County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Macon County

Screening a site or an acquisition in Macon County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Macon County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.