Groceries and convenience · Small-town market · Texas
Grocery stores in the Vernon, TX area
How the Vernon, TX area compares with other small-town markets and the U.S. for grocery stores: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 14 out of 100: Low
Ranked #492 of 506 scored small-town markets
#31 of 32 scored small-town markets based in Texas
- Listings
- 5
- 2 chain locations (40%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $25.9M
- On groceries · $5,423 a household
- Spending per listing
- $5.2M
- 44% below the U.S.
- Listings per 10k households
- 10.5
- 54% above the U.S.
- Population, 2025
- 12,481
- −2.8% since 2020
See the grocery stores around any address in the Vernon area
The site report maps the grocery stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Vernon area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for grocery stores in the Vernon area is 14 (low), #492 of 506 scored small-town markets and #31 of 32 scored small-town markets based in Texas. That puts it in the bottom quarter of small-town markets.
As of September 2026, map listings count 5 grocery stores in the Vernon area. Chain locations make up 40% of them, against 37% across the U.S. That is 10.5 per 10,000 households, 54% above the U.S. rate of 6.8.
Household spending on groceries in the Vernon area comes to about $25.9M a year: $5,423 per household, 14% below the U.S. average. That works out to $5.2M per store, 44% below the U.S. figure of $9.3M. That spending covers all groceries, which grocery stores share with other businesses in the trade.
There is no official count of businesses with payroll classed as supermarkets and grocery stores in the Vernon area: counts under 3 aren’t published. Population estimates put the population change in the Vernon area from 2020 to 2025 at −2.8%, against +3.1% for the U.S.
How the Vernon area compares
The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Vernon area | Texas | U.S. |
|---|---|---|---|
| Listings per 10k households | 10.5 | 6.2 | 6.8 |
| Spending per listing | $5.2M | $10.1M | $9.3M |
| Households per official establishment | n/a | 2,940 | 2,053 |
| Official establishment growth, 2019–2023 | n/a | +6.7% | 0.0% |
| Population growth, 2020–2025 | −2.8% | +8.5% | +3.1% |
| Spending per household on groceries | $5,423 | $6,186 | $6,319 |
| Median household income | $54,102 | $78,476 | $80,734 |
| Groundwork market score | 14 | 76 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 52 chain locations
- Listings at the U.S. rate for this spending
- 3The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as supermarkets and grocery stores in the Vernon area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Vernon area
- Population, 2025 estimate
- 12,481−2.8% since 2020
- Households
- 4,778
- Median age
- 39.6
- Homes lived in by their owners
- 67%
- Vehicles per household
- 2.0
- Land area
- 971 sq. mi.
- People per square mile
- 13
- Median household income
- $54,102+19.4% vs. 2015–2019, before inflation
- Average household income
- $69,486
- Median home value
- $89,400
- Jobs located here
- 5,461
- Daytime population
- 11,849Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Vernon area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery stores on map listings by name and distance.
Or open the report at the center of the Vernon area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGrocery stores across Texas
Every Texas market ranked →The highest-scoring small-town markets in Texas for grocery stores, numbered among those based in Texas, with the Vernon area marked.
Top small-town markets in Texas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Gainesville, TX | 93 | 6 | 3.6 | $16.8M | +6.5% | #2 of 506 |
| 2Granbury, TX | 93 | 12 | 4.7 | $13.4M | +13.6% | #3 of 506 |
| 3Brenham, TX | 88 | 6 | 3.9 | $15.6M | +7.0% | #7 of 506 |
| 4Bonham, TX | 82 | 8 | 6.3 | $9.5M | +9.2% | #22 of 506 |
| 5Kerrville, TX | 80 | 13 | 5.7 | $10.3M | +2.5% | #26 of 506 |
| 6Sulphur Springs, TX | 76 | 9 | 6.4 | $9.1M | +6.1% | #40 of 506 |
| 7Mineral Wells, TX | 70 | 7 | 6.2 | $9.2M | +8.2% | #72 of 506 |
| 8Athens, TX | 69 | 24 | 7.1 | $8.1M | +7.5% | #82 of 506 |
| 9Del Rio, TX | 66 | 10 | 5.9 | $9.5M | +0.5% | #107 of 506 |
| 10Jacksonville, TX | 64 | 14 | 7.7 | $7.4M | +5.4% | #114 of 506 |
| 31Vernon, TX | 14 | 5 | 10.5 | $5.2M | −2.8% | #492 of 506 |
Other business types in the Vernon area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores15
- Grocery stores14
- Convenience stores14
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many grocery stores are in the Vernon, TX area?
The Vernon area has 5 grocery stores on map listings as of September 2026. 2 of them (40%) are chain locations. The listings count grocery stores and supermarkets. No official count is published for supermarkets and grocery stores in the Vernon area: counts under 3 are left out.
How much do households in the Vernon, TX area spend on groceries?
About $25.9M a year, or $5,423 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 5 grocery stores on map listings, it comes to $5.2M per store. The spending figure covers all groceries, not only grocery stores. It is estimated from the incomes of the 4,778 households in the Vernon area and national spending patterns by income.
How does the Vernon, TX area compare with the U.S. for grocery stores?
The Vernon area has 10.5 grocery stores per 10,000 households, 54% above the U.S. rate of 6.8. Spending per store is $5.2M, 44% below the U.S. figure of $9.3M. At the national ratio of grocery stores to household spending, the Vernon area would have about 3, against 5 on map listings.
How fast is the Vernon, TX area growing?
Population estimates put the Vernon area at 12,481 people in 2025, down 2.8% since 2020, against +3.1% for the U.S. It has 4,778 households. Median household income in the Vernon area is $54,102, 33% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 19.4%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Vernon area scores 14 for grocery stores (low), #492 of 506 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Vernon area. It maps the grocery stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for grocery stores · All 56 business types in the Vernon area
Screening a site or an acquisition in the Vernon area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Vernon area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.