Groceries and convenience · Metro area · New Jersey
Grocery stores in the Vineland, NJ metro area
The grocery stores in the Vineland, NJ metro area, the household spending behind them and how the market ranks against other metro areas.
Groundwork market score · out of 100
Score 26 out of 100: Lower middle
Ranked #342 of 387 scored metro areas
#3 of 3 scored metro areas based in New Jersey
- Listings
- 70
- 17 chain locations (24%)
- Official establishments
- 41
- −10.9% since 2019
- Household spending a year
- $344.5M
- On groceries · $6,406 a household
- Spending per listing
- $4.9M
- 47% below the U.S.
- Listings per 10k households
- 13.0
- 91% above the U.S.
- Population, 2025
- 157,148
- +2.2% since 2020
See the grocery stores around any address in the Vineland metro area
The site report maps the grocery stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Vineland metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Vineland metro area scores 26 (lower middle) on the Groundwork market score for grocery stores, ranking #342 of 387 scored metro areas and #3 of 3 scored metro areas based in New Jersey. That puts it in the bottom quarter of metro areas.
Map listings as of September 2026 show 70 grocery stores in the Vineland metro area. Of those, 17 are chain locations, or 24%, against 37% across the U.S. Per 10,000 households, that is 13.0, 91% above the U.S. rate of 6.8.
At $6,406 per household (in line with the U.S. average), households in the Vineland metro area spend about $344.5M a year on groceries. Spread across 70 grocery stores, that is $4.9M per store, 47% below the U.S. figure of $9.3M. That spending covers all groceries, which grocery stores share with other businesses in the trade.
The official count of businesses with payroll classed as supermarkets and grocery stores in the Vineland metro area was 41 in 2023, down 10.9% from 2019. That is one for every 1,312 households, against one for every 2,053 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $45K have gone to businesses classed as supermarkets and grocery stores in the Vineland metro area. Population estimates put the population change in the Vineland metro area from 2020 to 2025 at +2.2%, slower than the U.S. (+3.1%).
How the Vineland metro area compares
The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Vineland metro area | New Jersey | U.S. |
|---|---|---|---|
| Listings per 10k households | 13.0 | 8.3 | 6.8 |
| Spending per listing | $4.9M | $8.9M | $9.3M |
| Households per official establishment | 1,312 | 1,459 | 2,053 |
| Official establishment growth, 2019–2023 | −10.9% | −3.2% | 0.0% |
| Population growth, 2020–2025 | +2.2% | +3.0% | +3.1% |
| Spending per household on groceries | $6,406 | $7,393 | $6,319 |
| Median household income | $67,436 | $103,556 | $80,734 |
| Groundwork market score | 26 | 46 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 41−10.9% over the period
- Employees, 2023
- 828
- Annual payroll, 2023
- $26.9M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 7017 chain locations
- Listings at the U.S. rate for this spending
- 37The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $45K
SBA-backed loans to businesses classed as supermarkets and grocery stores in the Vineland metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Vineland metro area
- Population, 2025 estimate
- 157,148+2.2% since 2020
- Households
- 53,781
- Median age
- 38.0
- Homes lived in by their owners
- 67%
- Vehicles per household
- 1.8
- Land area
- 483 sq. mi.
- People per square mile
- 317
- Median household income
- $67,436+24.5% vs. 2015–2019, before inflation
- Average household income
- $92,848
- Median home value
- $221,400
- Jobs located here
- 60,097
- Daytime population
- 148,514Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Vineland metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery stores on map listings by name and distance.
Or open the report at the center of the Vineland metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGrocery stores across New Jersey
Every New Jersey market ranked →The highest-scoring metro areas in New Jersey for grocery stores, numbered among those based in New Jersey (a market based in another state is listed without a number), with the Vineland metro area marked.
Top metro areas in New Jersey
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Allentown-Bethlehem-Easton, PA-NJ | 63 | 226 | 6.7 | $10.4M | +3.0% | #98 of 387 |
| Philadelphia-Camden-Wilmington, PA-NJ-DE-MD | 41 | 1,913 | 7.8 | $9.1M | +1.4% | #253 of 387 |
| 1Trenton-Princeton, NJ | 40 | 126 | 8.7 | $8.4M | +3.3% | #262 of 387 |
| 2Atlantic City-Hammonton, NJ | 37 | 117 | 7.6 | $9M | +0.8% | #278 of 387 |
| New York-Newark-Jersey City, NY-NJ | 29 | 7,798 | 10.5 | $6.9M | +0.6% | #329 of 387 |
| 3Vineland, NJ | 26 | 70 | 13.0 | $4.9M | +2.2% | #342 of 387 |
Other business types in the Vineland metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores29
- Grocery stores26
- Convenience stores45
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many grocery stores are in the Vineland, NJ metro area?
There are 70 grocery stores on map listings in the Vineland metro area as of September 2026. 17 of them (24%) are chain locations. The listings count grocery stores and supermarkets. Official counts show 41 businesses with payroll classed as supermarkets and grocery stores in 2023, down 10.9% from 2019.
How much do households in the Vineland, NJ metro area spend on groceries?
About $344.5M a year, or $6,406 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 70 grocery stores on map listings, it comes to $4.9M per store. The spending figure covers all groceries, not only grocery stores. It is estimated from the incomes of the 53,781 households in the Vineland metro area and national spending patterns by income.
How does the Vineland, NJ metro area compare with the U.S. for grocery stores?
The Vineland metro area has 13.0 grocery stores per 10,000 households, 91% above the U.S. rate of 6.8. Spending per store is $4.9M, 47% below the U.S. figure of $9.3M. At the national ratio of grocery stores to household spending, the Vineland metro area would have about 37, against 70 on map listings. There is one business with payroll in the industry for every 1,312 households, against one for every 2,053 across the U.S. The official count fell 10.9% from 2019 to 2023, against 0.0% for the U.S.
How fast is the Vineland, NJ metro area growing?
Population estimates put the Vineland metro area at 157,148 people in 2025, up 2.2% since 2020, slower than the U.S. (+3.1%). It has 53,781 households. Median household income in the Vineland metro area is $67,436, 16% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.5%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Vineland metro area scores 26 for grocery stores (lower middle), #342 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Vineland metro area. It maps the grocery stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for grocery stores · All 56 business types in the Vineland metro area
Screening a site or an acquisition in the Vineland metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Vineland metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.