Groceries and convenience · Metro area · Mississippi
Grocery and convenience stores in the Hattiesburg, MS metro area
Competitor counts, household spending and official business counts for grocery and convenience stores in the Hattiesburg, MS metro area, set against other metro areas and the U.S.
Groundwork market score · out of 100
Score 19 out of 100: Low
Ranked #367 of 387 scored metro areas
#3 of 3 scored metro areas based in Mississippi
- Listings
- 167
- 55 chain locations (33%)
- Official establishments
- 53
- +47.2% since 2019
- Household spending a year
- $339.8M
- On groceries · $5,649 a household
- Spending per listing
- $2M
- 40% below the U.S.
- Listings per 10k households
- 27.8
- 49% above the U.S.
- Population, 2025
- 158,014
- +2.6% since 2020
See the grocery and convenience stores around any address in the Hattiesburg metro area
The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Hattiesburg metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for grocery and convenience stores in the Hattiesburg metro area is 19 (low), #367 of 387 scored metro areas and #3 of 3 scored metro areas based in Mississippi. That puts it in the bottom quarter of metro areas.
As of September 2026, map listings count 167 grocery and convenience stores in the Hattiesburg metro area. 55 of them (33%) are chain locations, against 42% across the U.S. That comes to 27.8 for every 10,000 households, 49% above the U.S. rate of 18.7.
Households in the Hattiesburg metro area spend about $339.8M a year on groceries, or $5,649 per household, 11% below the U.S. average. Spread across 167 grocery and convenience stores, that is $2M per store, 40% below the U.S. figure of $3.4M.
The official count of businesses with payroll classed as grocery and convenience stores in the Hattiesburg metro area was 53 in 2023, up 47.2% from 2019. That is one for every 1,135 households, against one for every 1,293 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $300K has gone to businesses classed as grocery and convenience stores in the Hattiesburg metro area. Population estimates put the population change in the Hattiesburg metro area from 2020 to 2025 at +2.6%, slower than the U.S. (+3.1%).
How the Hattiesburg metro area compares
The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Hattiesburg metro area | Mississippi | U.S. |
|---|---|---|---|
| Listings per 10k households | 27.8 | 24.5 | 18.7 |
| Spending per listing | $2M | $2.3M | $3.4M |
| Households per official establishment | 1,135 | 1,439 | 1,293 |
| Official establishment growth, 2019–2023 | +47.2% | +23.8% | +7.2% |
| Population growth, 2020–2025 | +2.6% | −0.1% | +3.1% |
| Spending per household on groceries | $5,649 | $5,547 | $6,319 |
| Median household income | $60,285 | $56,447 | $80,734 |
| Groundwork market score | 19 | 16 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 53+47.2% over the period
- Employees, 2023
- 1,232
- Annual payroll, 2023
- $24.1M
- One-person businesses, 2023
- 49Businesses with no payroll
- Map listings, September 2026
- 16755 chain locations
- Listings at the U.S. rate for this spending
- 100The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $300K
SBA-backed loans to businesses classed as grocery and convenience stores in the Hattiesburg metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Hattiesburg metro area
- Population, 2025 estimate
- 158,014+2.6% since 2020
- Households
- 60,155
- Median age
- 37.3
- Homes lived in by their owners
- 64%
- Vehicles per household
- 1.8
- Land area
- 1,610 sq. mi.
- People per square mile
- 97
- Median household income
- $60,285
- Average household income
- $85,017
- Median home value
- $191,200
- Jobs located here
- 64,162
- Daytime population
- 162,718Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Hattiesburg metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.
Or open the report at the center of the Hattiesburg metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGrocery and convenience stores across Mississippi
Every Mississippi market ranked →The highest-scoring metro areas in Mississippi for grocery and convenience stores, numbered among those based in Mississippi (a market based in another state is listed without a number), with the Hattiesburg metro area marked.
Top metro areas in Mississippi
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Gulfport-Biloxi, MS | 43 | 353 | 21.0 | $2.7M | +3.5% | #246 of 387 |
| Memphis, TN-MS-AR | 36 | 975 | 18.6 | $3.1M | −0.3% | #292 of 387 |
| 2Jackson, MS | 29 | 491 | 20.6 | $2.8M | −1.4% | #327 of 387 |
| 3Hattiesburg, MS | 19 | 167 | 27.8 | $2M | +2.6% | #367 of 387 |
Other business types in the Hattiesburg metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores19
- Grocery stores25
- Convenience stores18
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many grocery and convenience stores are in the Hattiesburg, MS metro area?
The Hattiesburg metro area has 167 grocery and convenience stores on map listings as of September 2026. 55 of them (33%) are chain locations. The listings count grocery, convenience and specialty food stores. Official counts show 53 businesses with payroll classed as grocery and convenience stores in 2023, up 47.2% from 2019. Another 49 one-person businesses have no payroll, by official counts.
How much do households in the Hattiesburg, MS metro area spend on groceries?
About $339.8M a year, or $5,649 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 167 grocery and convenience stores on map listings, it comes to $2M per store. It is estimated from the incomes of the 60,155 households in the Hattiesburg metro area and national spending patterns by income.
How does the Hattiesburg, MS metro area compare with the U.S. for grocery and convenience stores?
The Hattiesburg metro area has 27.8 grocery and convenience stores per 10,000 households, 49% above the U.S. rate of 18.7. Spending per store is $2M, 40% below the U.S. figure of $3.4M. At the national ratio of grocery and convenience stores to household spending, the Hattiesburg metro area would have about 100, against 167 on map listings. There is one business with payroll in the industry for every 1,135 households, against one for every 1,293 across the U.S. The official count rose 47.2% from 2019 to 2023, against +7.2% for the U.S.
How fast is the Hattiesburg, MS metro area growing?
Population estimates put the Hattiesburg metro area at 158,014 people in 2025, up 2.6% since 2020, slower than the U.S. (+3.1%). It has 60,155 households. Median household income in the Hattiesburg metro area is $60,285, 25% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Hattiesburg metro area scores 19 for grocery and convenience stores (low), #367 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Hattiesburg metro area. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for grocery and convenience stores · All 56 business types in the Hattiesburg metro area
Screening a site or an acquisition in the Hattiesburg metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Hattiesburg metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.