Groundwork

Funeral services · Small-town market · Texas

Funeral homes in the Jacksonville, TX area

How the Jacksonville, TX area compares with other small-town markets and the U.S. for funeral homes: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 63 out of 100: Upper middle

Ranked #103 of 365 scored small-town markets
#9 of 19 scored small-town markets based in Texas

Listings
9
1 chain location (11%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$2.9M
On funerals · $159 a household
Spending per listing
$321K
53% below the U.S.
Listings per 10k households
4.9
2.3 times the U.S.
Population, 2025
53,337
+5.4% since 2020

See the funeral homes around any address in the Jacksonville area

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Jacksonville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on funerals in the Jacksonville area comes to about $2.9M a year: $159 per household, 11% above the U.S. average. Spread across 9 funeral homes, that is $321K per home, 53% below the U.S. figure of $679K.

The Jacksonville area has 9 funeral homes on map listings as of September 2026. One of them (11%) is a chain location, against 10% across the U.S. Per 10,000 households, that is 4.9, 2.3 times the U.S. rate of 2.1.

In 2023, official counts showed 3 businesses with payroll in the Jacksonville area classed as funeral homes and funeral services. That is one for every 6,062 households, against one for every 8,510 across the U.S.

Between 2020 and 2025, the population of the Jacksonville area grew 5.4%, faster than the U.S. (+3.1%). The Jacksonville area scores 63 (upper middle) on the Groundwork market score for funeral homes, ranking #103 of 365 scored small-town markets and #9 of 19 scored small-town markets based in Texas.

How the Jacksonville area compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Jacksonville, TX area compared with Texas and the U.S.
MeasureJacksonville areaTexasU.S.
Listings per 10k households4.91.72.1
Spending per listing$321K$693K$679K
Households per official establishment6,06211,1948,510
Official establishment growth, 2019–2023n/a−1.3%−1.7%
Population growth, 2020–2025+5.4%+8.5%+3.1%
Spending per household on funerals$159$121$143
Median household income$61,261$78,476$80,734
Groundwork market score6361

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
38
Annual payroll, 2023
$1.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
91 chain location
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as funeral homes and funeral services in the Jacksonville area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Jacksonville area

Population, 2025 estimate
53,337+5.4% since 2020
Households
18,185
Median age
39.4
Homes lived in by their owners
74%
Vehicles per household
2.0
Land area
1,053 sq. mi.
People per square mile
49
Median household income
$61,261+27.1% vs. 2015–2019, before inflation
Average household income
$81,667
Median home value
$169,300
Jobs located here
14,759
Daytime population
45,430Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Jacksonville area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of the Jacksonville area. Signed out, you see a blurred preview; on an account, each report is one action.

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Funeral homes across Texas

Every Texas market ranked →

The highest-scoring small-town markets in Texas for funeral homes, numbered among those based in Texas, with the Jacksonville area marked.

Top small-town markets in Texas

Small-town markets in Texas ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Brenham, TX8253.2$510K+7.0%#22 of 365
2Athens, TX8192.7$642K+7.5%#25 of 365
3Huntsville, TX7672.7$540K+9.5%#46 of 365
4Brownwood, TX7564.0$444K+1.7%#48 of 365
5Bonham, TX7253.9$432K+9.2%#54 of 365
6Sulphur Springs, TX6953.6$441K+6.1%#71 of 365
7Corsicana, TX6773.7$395K+8.2%#85 of 365
8Paris, TX66114.4$353K+2.6%#90 of 365
9Jacksonville, TX6394.9$321K+5.4%#103 of 365
10Palestine, TX6274.0$374K+3.2%#108 of 365

Other business types in the Jacksonville area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in the Jacksonville, TX area?

Map listings as of September 2026 show 9 funeral homes in the Jacksonville area. One of them (11%) is a chain location. The listings count funeral homes, mortuaries and cremation services. Official counts show 3 businesses with payroll classed as funeral homes and funeral services in 2023.

How much do households in the Jacksonville, TX area spend on funerals?

About $2.9M a year, or $159 per household. That is 11% above the U.S. average (an index of 111, where 100 is the U.S. average). Spread across the 9 funeral homes on map listings, it comes to $321K per home. It is estimated from the incomes of the 18,185 households in the Jacksonville area and national spending patterns by income.

How does the Jacksonville, TX area compare with the U.S. for funeral homes?

The Jacksonville area has 4.9 funeral homes per 10,000 households, 2.3 times the U.S. rate of 2.1. Spending per home is $321K, 53% below the U.S. figure of $679K. At the U.S. ratio of funeral homes to household spending, the Jacksonville area would have about 4, against 9 on map listings. There is one business with payroll in the industry for every 6,062 households, against one for every 8,510 across the U.S.

How fast is the Jacksonville, TX area growing?

Population estimates put the Jacksonville area at 53,337 people in 2025, up 5.4% since 2020, faster than the U.S. (+3.1%). It has 18,185 households. The median household income in the Jacksonville area is $61,261 a year, 24% below the U.S. median of $80,734. That rose 27.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Jacksonville area scores 63 for funeral homes (upper middle), #103 of 365 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Jacksonville area. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in the Jacksonville area

Screening a site or an acquisition in the Jacksonville area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Jacksonville area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.