Groundwork

Funeral services · Small-town market · Nevada

Funeral homes in the Elko, NV area

Competitor counts, household spending and official business counts for funeral homes in the Elko, NV area, set against other small-town markets and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 1.

Listings
1
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$2.2M
On funerals · $108 a household
Spending per listing
$2.2M
Too few listings to compare
Listings per 10k households
0.5
Too few listings to compare
Population, 2025
56,682
+2.1% since 2020

See the funeral homes around any address in the Elko area

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Elko area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 1 funeral home in the Elko area. That is 0.5 per 10,000 households.

Household spending on funerals in the Elko area comes to about $2.2M a year: $108 per household, 24% below the U.S. average. That works out to $2.2M per home.

There is no official count of businesses with payroll classed as funeral homes and funeral services in the Elko area: counts under 3 aren’t published.

Between 2020 and 2025, the population of the Elko area grew 2.1%, slower than the U.S. (+3.1%). With 1 funeral home on map listings, the Elko area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Elko area compares

The same measures for Nevada and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Elko, NV area compared with Nevada and the U.S.
MeasureElko areaNevadaU.S.
Listings per 10k households0.50.82.1
Spending per listing$2.2M$1.7M$679K
Households per official establishmentn/a18,5018,510
Official establishment growth, 2019–2023n/a+12.1%−1.7%
Population growth, 2020–2025+2.1%+5.3%+3.1%
Spending per household on funerals$108$137$143
Median household income$85,882$78,260$80,734
Groundwork market scoreNot scored80

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
10 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as funeral homes and funeral services in the Elko area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Elko area

Population, 2025 estimate
56,682+2.1% since 2020
Households
20,249
Median age
36.6
Homes lived in by their owners
72%
Vehicles per household
2.1
Land area
21,349 sq. mi.
People per square mile
3
Median household income
$85,882+6.4% vs. 2015–2019, before inflation
Average household income
$100,957
Median home value
$297,500
Jobs located here
26,741
Daytime population
56,947Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Elko area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of the Elko area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Other business types in the Elko area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in the Elko, NV area?

There is 1 funeral home on map listings in the Elko area as of September 2026. The listings count funeral homes, mortuaries and cremation services. No official count is published for funeral homes and funeral services in the Elko area: counts under 3 are left out.

How much do households in the Elko, NV area spend on funerals?

About $2.2M a year, or $108 per household. That is 24% below the U.S. average (an index of 76, where 100 is the U.S. average). Spread across the 1 funeral home on map listings, it comes to $2.2M per home. It is estimated from the incomes of the 20,249 households in the Elko area and national spending patterns by income.

How does the Elko, NV area compare with the U.S. for funeral homes?

The Elko area has 1 funeral home on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of funeral homes to household spending, the Elko area would have about 3, against 1 on map listings.

How fast is the Elko, NV area growing?

Population estimates put the Elko area at 56,682 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 20,249 households. Median household income in the Elko area is $85,882, 6% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 6.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Elko area has no market score for funeral homes: the score needs at least 5 on map listings, and it has 1.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Elko area. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in the Elko area

Screening a site or an acquisition in the Elko area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Elko area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.