Food and drink · Small-town market · Texas
Fast food and sandwich shops in the Borger, TX area
Competitor counts, household spending and official business counts for fast food and sandwich shops in the Borger, TX area, set against other small-town markets and the U.S.
Groundwork market score · out of 100
Score 22 out of 100: Low
Ranked #485 of 537 scored small-town markets
#32 of 41 scored small-town markets based in Texas
- Listings
- 13
- 11 chain locations (85%)
- Official establishments
- 18
- All limited-service restaurants
- Household spending a year
- $25.2M
- On food away from home · $3,594 a household
- Spending per listing
- $1.9M
- 37% below the U.S.
- Listings per 10k households
- 18.6
- 40% above the U.S.
- Population, 2025
- 19,633
- −4.5% since 2020
See the fast food and sandwich shops around any address in the Borger area
The site report maps the fast food and sandwich shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Borger area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Borger area scores 22 (low) on the Groundwork market score for fast food and sandwich shops, ranking #485 of 537 scored small-town markets and #32 of 41 scored small-town markets based in Texas. That puts it in the bottom quarter of small-town markets.
Household spending on food away from home in the Borger area comes to about $25.2M a year: $3,594 per household, 12% below the U.S. average. Spread across 13 fast food and sandwich shops, that is $1.9M per shop, 37% below the U.S. figure of $3.1M. The spending figure covers all food away from home, not only fast food and sandwich shops.
There are 13 fast food and sandwich shops on map listings in the Borger area as of September 2026. 11 of them (85%) are chain locations, against 79% across the U.S. That is 18.6 per 10,000 households, 40% above the U.S. rate of 13.3.
In 2023, official counts showed 18 businesses with payroll in the Borger area classed as limited-service restaurants. That is one for every 389 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (pizza places included), not only fast food and sandwich shops. Population estimates put the population change in the Borger area from 2020 to 2025 at −4.5%, against +3.1% for the U.S.
How the Borger area compares
The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the fast food and sandwich shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Borger area | Texas | U.S. |
|---|---|---|---|
| Listings per 10k households | 18.6 | 15.7 | 13.3 |
| Spending per listing | $1.9M | $2.5M | $3.1M |
| Households per official establishment (all limited-service restaurants) | 389 | 451 | 478 |
| Official establishment growth, 2019–2023 | n/a | +9.0% | +6.1% |
| Population growth, 2020–2025 | −4.5% | +8.5% | +3.1% |
| Spending per household on food away from home | $3,594 | $3,970 | $4,070 |
| Median household income | $67,228 | $78,476 | $80,734 |
| Groundwork market score | 22 | 43 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 18All limited-service restaurants
- Employees, 2023
- 306
- Annual payroll, 2023
- $5.2M
- One-person businesses, 2023
- 7All limited-service restaurants with no payroll
- Map listings, September 2026
- 1311 chain locations
- Listings at the U.S. rate for this spending
- 8The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as limited-service restaurants in the Borger area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only fast food and sandwich shops.
Population and households in the Borger area
- Population, 2025 estimate
- 19,633−4.5% since 2020
- Households
- 7,000
- Median age
- 39.1
- Homes lived in by their owners
- 83%
- Vehicles per household
- 2.2
- Land area
- 887 sq. mi.
- People per square mile
- 23
- Median household income
- $67,228+28.0% vs. 2015–2019, before inflation
- Average household income
- $86,061
- Median home value
- $119,100
- Jobs located here
- 7,541
- Daytime population
- 18,790Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Borger area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the fast food and sandwich shops on map listings by name and distance.
Or open the report at the center of the Borger area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardFast food and sandwich shops across Texas
Every Texas market ranked →The highest-scoring small-town markets in Texas for fast food and sandwich shops, numbered among those based in Texas, with the Borger area marked.
Top small-town markets in Texas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Fredericksburg, TX | 80 | 14 | 12.2 | $3.3M | +6.6% | #26 of 537 |
| 2Bonham, TX | 79 | 18 | 14.1 | $2.6M | +9.2% | #36 of 537 |
| 3Andrews, TX | 68 | 8 | 11.7 | $3.3M | +1.6% | #105 of 537 |
| 4Granbury, TX | 67 | 37 | 14.5 | $2.8M | +13.6% | #115 of 537 |
| 5Palestine, TX | 63 | 19 | 10.8 | $3M | +3.2% | #149 of 537 |
| 6Brenham, TX | 63 | 24 | 15.5 | $2.4M | +7.0% | #156 of 537 |
| 7Port Lavaca, TX | 60 | 12 | 13.8 | $2.8M | −2.3% | #178 of 537 |
| 8Jacksonville, TX | 59 | 27 | 14.8 | $2.3M | +5.4% | #194 of 537 |
| 9Bay City, TX | 58 | 21 | 13.6 | $2.5M | +0.5% | #207 of 537 |
| 10Kerrville, TX | 57 | 32 | 14.1 | $2.6M | +2.5% | #216 of 537 |
| 32Borger, TX | 22 | 13 | 18.6 | $1.9M | −4.5% | #485 of 537 |
Other business types in the Borger area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes21
- Sit-down restaurants23
- Fast food and sandwich shops22
- Pizza41
- Coffee shops and cafes28
- Bakeries and dessert shops26
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many fast food and sandwich shops are in the Borger, TX area?
As of September 2026, map listings count 13 fast food and sandwich shops in the Borger area. 11 of them (85%) are chain locations. The listings count fast food, sandwich shops, delis and bagel shops. Official counts show 18 businesses with payroll classed as limited-service restaurants in 2023. The official count takes in all limited-service restaurants, not only fast food and sandwich shops: pizza places are counted too. Another 7 one-person businesses have no payroll, by official counts.
How much do households in the Borger, TX area spend on food away from home?
About $25.2M a year, or $3,594 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 13 fast food and sandwich shops on map listings, it comes to $1.9M per shop. That spending covers all food away from home, which fast food and sandwich shops share with other businesses in the trade. It is estimated from the incomes of the 7,000 households in the Borger area and national spending patterns by income.
How does the Borger, TX area compare with the U.S. for fast food and sandwich shops?
The Borger area has 18.6 fast food and sandwich shops per 10,000 households, 40% above the U.S. rate of 13.3. Spending per shop is $1.9M, 37% below the U.S. figure of $3.1M. At the U.S. ratio of fast food and sandwich shops to household spending, the Borger area would have about 8, against 13 on map listings. There is one business with payroll in the industry for every 389 households, against one for every 478 across the U.S.
How fast is the Borger, TX area growing?
Population estimates put the Borger area at 19,633 people in 2025, down 4.5% since 2020, against +3.1% for the U.S. It has 7,000 households. Median household income in the Borger area is $67,228, 17% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.0%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Borger area scores 22 for fast food and sandwich shops (low), #485 of 537 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Borger area. It maps the fast food and sandwich shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for fast food and sandwich shops · All 56 business types in the Borger area
Screening a site or an acquisition in the Borger area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Borger area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.