Health care · Small-town market · Oregon
Dentists and orthodontists in the Ontario, OR-ID area
How the Ontario, OR-ID area compares with other small-town markets and the U.S. for dentists and orthodontists: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 28 out of 100: Lower middle
Ranked #469 of 526 scored small-town markets
#8 of 12 scored small-town markets based in Oregon
- Listings
- 37
- 6 chain locations (16%)
- Official establishments
- 27
- +8.0% since 2019
- Household spending a year
- $22.5M
- On medical and dental services · $1,128 a household
- Spending per listing
- $609K
- 38% below the U.S.
- Listings per 10k households
- 18.5
- 41% above the U.S.
- Population, 2025
- 60,085
- +5.0% since 2020
See the dentists and orthodontists around any address in the Ontario area
The site report maps the dentists and orthodontists on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Ontario area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For dentists and orthodontists, the Ontario area has a Groundwork market score of 28 (lower middle): #469 of 526 scored small-town markets and #8 of 12 scored small-town markets based in Oregon. That puts it in the bottom quarter of small-town markets.
Households in the Ontario area spend about $22.5M a year on medical and dental services, or $1,128 per household, 12% below the U.S. average. That works out to $609K per practice, 38% below the U.S. figure of $984K. The spending figure covers all medical and dental services, not only dentists and orthodontists.
There are 37 dentists and orthodontists on map listings in the Ontario area as of September 2026. Of those, 6 are chain locations, or 16%, against 12% across the U.S. That is 18.5 per 10,000 households, 41% above the U.S. rate of 13.1.
In 2023, official counts showed 27 businesses with payroll in the Ontario area classed as offices of dentists, up 8.0% from 2019. That is one for every 740 households, against one for every 952 across the U.S. Population estimates show the Ontario area grew 5.0% from 2020 to 2025, faster than the U.S. (+3.1%).
How the Ontario area compares
The same measures for Oregon and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the dentists and orthodontists counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Ontario area | Oregon | U.S. |
|---|---|---|---|
| Listings per 10k households | 18.5 | 14.4 | 13.1 |
| Spending per listing | $609K | $917K | $984K |
| Households per official establishment | 740 | 898 | 952 |
| Official establishment growth, 2019–2023 | +8.0% | −4.2% | −0.5% |
| Population growth, 2020–2025 | +5.0% | +0.7% | +3.1% |
| Spending per household on medical and dental services | $1,128 | $1,324 | $1,288 |
| Median household income | $62,568 | $83,011 | $80,734 |
| Groundwork market score | 28 | 27 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 27+8.0% over the period
- Employees, 2023
- 240
- Annual payroll, 2023
- $10M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 376 chain locations
- Listings at the U.S. rate for this spending
- 23The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as offices of dentists in the Ontario area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Ontario area
- Population, 2025 estimate
- 60,085+5.0% since 2020
- Households
- 19,984
- Median age
- 38.1
- Homes lived in by their owners
- 69%
- Vehicles per household
- 2.2
- Land area
- 10,295 sq. mi.
- People per square mile
- 6
- Median household income
- $62,568+33.3% vs. 2015–2019, before inflation
- Average household income
- $77,468
- Median home value
- $308,900
- Jobs located here
- 20,489
- Daytime population
- 56,677Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Ontario area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the dentists and orthodontists on map listings by name and distance.
Or open the report at the center of the Ontario area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardDentists and orthodontists across Oregon
Every Oregon market ranked →The highest-scoring small-town markets in Oregon for dentists and orthodontists, numbered among those based in Oregon, with the Ontario area marked.
Top small-town markets in Oregon
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Newport, OR | 45 | 22 | 9.5 | $1.2M | +0.3% | #307 of 526 |
| 2Coos Bay-North Bend, OR | 44 | 25 | 8.7 | $1.3M | −1.5% | #309 of 526 |
| 3Hermiston-Pendleton, OR | 42 | 34 | 10.3 | $1.1M | +1.8% | #344 of 526 |
| 4Roseburg, OR | 36 | 53 | 11.2 | $1M | +0.6% | #397 of 526 |
| 5Klamath Falls, OR | 33 | 34 | 11.7 | $947K | +0.9% | #424 of 526 |
| 6Brookings, OR | 30 | 13 | 11.6 | $993K | −3.8% | #450 of 526 |
| 7Astoria, OR | 29 | 24 | 13.3 | $925K | −0.6% | #458 of 526 |
| 8Ontario, OR-ID | 28 | 37 | 18.5 | $609K | +5.0% | #469 of 526 |
| 9La Grande, OR | 26 | 14 | 12.8 | $916K | −1.0% | #477 of 526 |
| 10Hood River, OR | 25 | 22 | 24.6 | $573K | −0.7% | #490 of 526 |
Other business types in the Ontario area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
- Doctors, dentists and clinics37
- Dentists and orthodontists28
- Primary care and pediatrics52
- Urgent care and walk-in clinics
- Chiropractors64
- Physical therapy40
- Optometrists and eye care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many dentists and orthodontists are in the Ontario, OR-ID area?
As of September 2026, map listings count 37 dentists and orthodontists in the Ontario area. 6 of them (16%) are chain locations. The listings count dental practices, orthodontists included. Official counts show 27 businesses with payroll classed as offices of dentists in 2023, up 8.0% from 2019.
How much do households in the Ontario, OR-ID area spend on medical and dental services?
About $22.5M a year, or $1,128 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 37 dentists and orthodontists on map listings, it comes to $609K per practice. That spending covers all medical and dental services, which dentists and orthodontists share with other businesses in the trade. It is estimated from the incomes of the 19,984 households in the Ontario area and national spending patterns by income.
How does the Ontario, OR-ID area compare with the U.S. for dentists and orthodontists?
The Ontario area has 18.5 dentists and orthodontists per 10,000 households, 41% above the U.S. rate of 13.1. Spending per practice is $609K, 38% below the U.S. figure of $984K. At the U.S. ratio of dentists and orthodontists to household spending, the Ontario area would have about 23, against 37 on map listings. There is one business with payroll in the industry for every 740 households, against one for every 952 across the U.S. The official count rose 8.0% from 2019 to 2023, against −0.5% for the U.S.
How fast is the Ontario, OR-ID area growing?
Population estimates put the Ontario area at 60,085 people in 2025, up 5.0% since 2020, faster than the U.S. (+3.1%). It has 19,984 households. Median household income in the Ontario area is $62,568, 23% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 33.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Ontario area scores 28 for dentists and orthodontists (lower middle), #469 of 526 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Ontario area. It maps the dentists and orthodontists on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for dentists and orthodontists · All 56 business types in the Ontario area
Screening a site or an acquisition in the Ontario area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Ontario area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.