Groundwork

Groceries and convenience · County · South Dakota

Convenience stores in Custer County, SD

The convenience stores in Custer County, SD, the household spending behind them and how the market ranks against other counties.

Groundwork market score

Not scored

Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Listings
8
6 chain locations (75%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$27.3M
On groceries · $6,144 a household
Spending per listing
$3.4M
57% below the U.S.
Listings per 10k households
18.0
2.3 times the U.S.
Population, 2025
9,431
+13.2% since 2020

See the convenience stores around any address in Custer County

The site report maps the convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Custer County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 8 convenience stores in Custer County. Chain locations make up 75% of them, against 60% across the U.S. Per 10,000 households, that is 18.0, 2.3 times the U.S. rate of 8.0.

Households in Custer County spend about $27.3M a year on groceries, or $6,144 per household, 3% below the U.S. average. That is about $3.4M of household spending for each store on map listings, 57% below the U.S. figure of $7.9M. That spending covers all groceries, which convenience stores share with other businesses in the trade.

There is no official count of businesses with payroll classed as convenience stores in Custer County: counts under 3 aren’t published.

Between 2020 and 2025, the population of Custer County grew 13.2%, faster than the U.S. (+3.1%). Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.

How Custer County compares

The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all groceries by the convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Convenience stores in Custer County, SD compared with South Dakota and the U.S.
MeasureCuster CountySouth DakotaU.S.
Listings per 10k households18.012.18.0
Spending per listing$3.4M$5M$7.9M
Households per official establishmentn/a11,0773,493
Official establishment growth, 2019–2023n/an/a+22.0%
Population growth, 2020–2025+13.2%+5.3%+3.1%
Spending per household on groceries$6,144$6,012$6,319
Median household income$84,112$75,081$80,734
Groundwork market scoreNot scored48

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
86 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as convenience stores in Custer County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Custer County

Population, 2025 estimate
9,431+13.2% since 2020
Households
4,451
Median age
57.3
Homes lived in by their owners
86%
Vehicles per household
2.4
Land area
1,557 sq. mi.
People per square mile
6
Median household income
$84,112
Average household income
$110,413
Median home value
$372,100
Jobs located here
2,110
Daytime population
7,755Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Custer County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the convenience stores on map listings by name and distance.

Or open the report at the center of Custer County. Signed out, you see a blurred preview; on an account, each report is one action.

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Convenience stores across South Dakota

Every South Dakota market ranked →

The highest-scoring counties in South Dakota for convenience stores, numbered among those based in South Dakota, with Custer County marked.

Top counties in South Dakota

Counties in South Dakota ranked for convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lincoln County, SD92186.5$10.3M+17.5%#23 of 2,261
2Brookings County, SD74118.0$7.4M+9.6%#328 of 2,261
3Lawrence County, SD68119.1$6.4M+14.0%#499 of 2,261
4Minnehaha County, SD678910.5$5.8M+7.6%#539 of 2,261
5Pennington County, SD666012.9$4.6M+6.6%#568 of 2,261
6Yankton County, SD6577.2$8.2M+1.5%#580 of 2,261
7Meade County, SD581310.9$5.6M+2.7%#839 of 2,261
8Codington County, SD551512.0$4.9M+4.3%#957 of 2,261
9Hughes County, SD5379.7$6.3M−0.9%#1,018 of 2,261
10Davison County, SD5089.0$6.4M+0.6%#1,121 of 2,261
Custer County, SDNot scored818.0$3.4M+13.2%

Other business types in Custer County

None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.

Questions

How many convenience stores are in Custer County, SD?

There are 8 convenience stores on map listings in Custer County as of September 2026. 6 of them (75%) are chain locations. The listings count convenience stores without fuel. No official count is published for convenience stores in Custer County: counts under 3 are left out.

How much do households in Custer County, SD spend on groceries?

About $27.3M a year, or $6,144 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 8 convenience stores on map listings, it comes to $3.4M per store. The spending figure covers all groceries, not only convenience stores. It is estimated from the incomes of the 4,451 households in Custer County and national spending patterns by income.

How does Custer County, SD compare with the U.S. for convenience stores?

Custer County has 18.0 convenience stores per 10,000 households, 2.3 times the U.S. rate of 8.0. Spending per store is $3.4M, 57% below the U.S. figure of $7.9M. At the national ratio of convenience stores to household spending, Custer County would have about 4, against 8 on map listings.

How fast is Custer County, SD growing?

Population estimates put Custer County at 9,431 people in 2025, up 13.2% since 2020, faster than the U.S. (+3.1%). It has 4,451 households. Median household income in Custer County is $84,112, 4% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Custer County. It maps the convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for convenience stores · All 56 business types in Custer County

Screening a site or an acquisition in Custer County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Custer County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.