Groceries and convenience · County · South Dakota
Grocery and convenience stores in Custer County, SD
The grocery and convenience stores in Custer County, SD, the household spending behind them and how the market ranks against other counties.
Groundwork market score
Not scored
Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
- Listings
- 12
- 7 chain locations (58%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $27.3M
- On groceries · $6,144 a household
- Spending per listing
- $2.3M
- 33% below the U.S.
- Listings per 10k households
- 27.0
- 44% above the U.S.
- Population, 2025
- 9,431
- +13.2% since 2020
See the grocery and convenience stores around any address in Custer County
The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Custer County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 12 grocery and convenience stores in Custer County. Of those, 7 are chain locations, or 58%, against 42% across the U.S. Per 10,000 households, that is 27.0, 44% above the U.S. rate of 18.7.
Households in Custer County spend about $27.3M a year on groceries, or $6,144 per household, 3% below the U.S. average. Spread across 12 grocery and convenience stores, that is $2.3M per store, 33% below the U.S. figure of $3.4M.
In 2023, official counts showed 3 businesses with payroll in Custer County classed as grocery and convenience stores. That is one for every 1,484 households, against one for every 1,293 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $385K have gone to businesses classed as grocery and convenience stores in Custer County.
Population estimates show Custer County grew 13.2% from 2020 to 2025, faster than the U.S. (+3.1%). Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.
How Custer County compares
The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Custer County | South Dakota | U.S. |
|---|---|---|---|
| Listings per 10k households | 27.0 | 24.7 | 18.7 |
| Spending per listing | $2.3M | $2.4M | $3.4M |
| Households per official establishment | 1,484 | 1,576 | 1,293 |
| Official establishment growth, 2019–2023 | n/a | +9.4% | +7.2% |
| Population growth, 2020–2025 | +13.2% | +5.3% | +3.1% |
| Spending per household on groceries | $6,144 | $6,012 | $6,319 |
| Median household income | $84,112 | $75,081 | $80,734 |
| Groundwork market score | Not scored | 40 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3
- Employees, 2023
- 51
- Annual payroll, 2023
- $1.4M
- One-person businesses, 2023
- 0Businesses with no payroll
- Map listings, September 2026
- 127 chain locations
- Listings at the U.S. rate for this spending
- 8The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $385K
SBA-backed loans to businesses classed as grocery and convenience stores in Custer County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Custer County
- Population, 2025 estimate
- 9,431+13.2% since 2020
- Households
- 4,451
- Median age
- 57.3
- Homes lived in by their owners
- 86%
- Vehicles per household
- 2.4
- Land area
- 1,557 sq. mi.
- People per square mile
- 6
- Median household income
- $84,112
- Average household income
- $110,413
- Median home value
- $372,100
- Jobs located here
- 2,110
- Daytime population
- 7,755Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Custer County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.
Or open the report at the center of Custer County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGrocery and convenience stores across South Dakota
Every South Dakota market ranked →The highest-scoring counties in South Dakota for grocery and convenience stores, numbered among those based in South Dakota, with Custer County marked.
Top counties in South Dakota
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Lincoln County, SD | 91 | 44 | 15.8 | $4.2M | +17.5% | #45 of 2,402 |
| 2Yankton County, SD | 74 | 14 | 14.4 | $4.1M | +1.5% | #317 of 2,402 |
| 3Meade County, SD | 74 | 21 | 17.5 | $3.5M | +2.7% | #329 of 2,402 |
| 4Minnehaha County, SD | 74 | 175 | 20.6 | $3M | +7.6% | #338 of 2,402 |
| 5Lawrence County, SD | 73 | 21 | 17.4 | $3.4M | +14.0% | #369 of 2,402 |
| 6Pennington County, SD | 69 | 108 | 23.3 | $2.6M | +6.6% | #485 of 2,402 |
| 7Brookings County, SD | 66 | 29 | 21.0 | $2.8M | +9.6% | #573 of 2,402 |
| 8Davison County, SD | 62 | 15 | 16.9 | $3.4M | +0.6% | #710 of 2,402 |
| 9Hughes County, SD | 59 | 13 | 17.9 | $3.4M | −0.9% | #826 of 2,402 |
| 10Union County, SD | 59 | 21 | 28.7 | $2.2M | +3.3% | #850 of 2,402 |
| Custer County, SD | Not scored | 12 | 27.0 | $2.3M | +13.2% |
Other business types in Custer County
None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
Food and drink
Groceries and convenience
- Grocery and convenience stores
- Grocery stores
- Convenience stores
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many grocery and convenience stores are in Custer County, SD?
Custer County has 12 grocery and convenience stores on map listings as of September 2026. 7 of them (58%) are chain locations. The listings count grocery, convenience and specialty food stores. Official counts show 3 businesses with payroll classed as grocery and convenience stores in 2023.
How much do households in Custer County, SD spend on groceries?
About $27.3M a year, or $6,144 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 12 grocery and convenience stores on map listings, it comes to $2.3M per store. It is estimated from the incomes of the 4,451 households in Custer County and national spending patterns by income.
How does Custer County, SD compare with the U.S. for grocery and convenience stores?
Custer County has 27.0 grocery and convenience stores per 10,000 households, 44% above the U.S. rate of 18.7. Spending per store is $2.3M, 33% below the U.S. figure of $3.4M. At the national ratio of grocery and convenience stores to household spending, Custer County would have about 8, against 12 on map listings. There is one business with payroll in the industry for every 1,484 households, against one for every 1,293 across the U.S.
How fast is Custer County, SD growing?
Population estimates put Custer County at 9,431 people in 2025, up 13.2% since 2020, faster than the U.S. (+3.1%). It has 4,451 households. Median household income in Custer County is $84,112, 4% above the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Custer County. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for grocery and convenience stores · All 56 business types in Custer County
Screening a site or an acquisition in Custer County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Custer County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.