Food and drink · County · Illinois
Coffee shops and cafes in Marshall County, IL
Competitor counts, household spending and official business counts for coffee shops and cafes in Marshall County, IL, set against other counties and the U.S.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 3.
- Listings
- 3
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $18.5M
- On food away from home · $3,623 a household
- Spending per listing
- $6.2M
- 66% above the U.S.
- Listings per 10k households
- 5.9
- 46% below the U.S.
- Population, 2025
- 11,473
- −2.0% since 2020
See the coffee shops and cafes around any address in Marshall County
The site report maps the coffee shops and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $3,623 per household (11% below the U.S. average), households in Marshall County spend about $18.5M a year on food away from home. That is about $6.2M of household spending for each cafe on map listings, 66% above the U.S. figure of $3.7M. The spending figure covers all food away from home, not only coffee shops and cafes.
There are 3 coffee shops and cafes on map listings in Marshall County as of September 2026. Per 10,000 households, that is 5.9, 46% below the U.S. rate of 11.0.
Official counts don’t publish a figure for snack and nonalcoholic beverage bars in Marshall County, since they leave out counts under 3.
Population estimates put the population change in Marshall County from 2020 to 2025 at −2.0%, against +3.1% for the U.S. With 3 coffee shops and cafes on map listings, Marshall County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How Marshall County compares
The same measures for Illinois and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the coffee shops and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Marshall County | Illinois | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.9 | 10.3 | 11.0 |
| Spending per listing | $6.2M | $4.1M | $3.7M |
| Households per official establishment (all snack and nonalcoholic beverage bars) | n/a | 1,881 | 1,518 |
| Official establishment growth, 2019–2023 | n/a | +22.5% | +24.3% |
| Population growth, 2020–2025 | −2.0% | −0.6% | +3.1% |
| Spending per household on food away from home | $3,623 | $4,215 | $4,070 |
| Median household income | $71,585 | $83,390 | $80,734 |
| Groundwork market score | Not scored | 57 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/aAll snack and nonalcoholic beverage bars
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 0All snack and nonalcoholic beverage bars with no payroll
- Map listings, September 2026
- 30 chain locations
- Listings at the U.S. rate for this spending
- 5The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as snack and nonalcoholic beverage bars in Marshall County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack and nonalcoholic beverage bars, not only coffee shops and cafes.
Population and households in Marshall County
- Population, 2025 estimate
- 11,473−2.0% since 2020
- Households
- 5,094
- Median age
- 45.3
- Homes lived in by their owners
- 79%
- Vehicles per household
- 2.0
- Land area
- 387 sq. mi.
- People per square mile
- 30
- Median household income
- $71,585+22.4% vs. 2015–2019, before inflation
- Average household income
- $85,623
- Median home value
- $142,800
- Jobs located here
- 2,729
- Daytime population
- 8,879Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Marshall County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the coffee shops and cafes on map listings by name and distance.
Or open the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardCoffee shops and cafes across Illinois
Every Illinois market ranked →The highest-scoring counties in Illinois for coffee shops and cafes, numbered among those based in Illinois, with Marshall County marked.
Top counties in Illinois
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Boone County, IL | 77 | 11 | 5.7 | $7.4M | +0.4% | #150 of 2,063 |
| 2Ogle County, IL | 75 | 14 | 6.7 | $5.9M | −0.7% | #187 of 2,063 |
| 3McHenry County, IL | 74 | 99 | 8.4 | $5.6M | +2.5% | #206 of 2,063 |
| 4Kendall County, IL | 73 | 42 | 9.3 | $5.2M | +9.9% | #240 of 2,063 |
| 5Effingham County, IL | 72 | 8 | 5.7 | $6.9M | −0.5% | #245 of 2,063 |
| 6Macoupin County, IL | 71 | 10 | 5.7 | $6.7M | −2.6% | #264 of 2,063 |
| 7Clinton County, IL | 71 | 13 | 8.9 | $4.6M | +0.6% | #279 of 2,063 |
| 8Will County, IL | 68 | 206 | 8.4 | $5.7M | +2.2% | #348 of 2,063 |
| 9St. Clair County, IL | 67 | 73 | 7.2 | $5.4M | −2.5% | #381 of 2,063 |
| 10Madison County, IL | 66 | 85 | 7.7 | $5.1M | −1.0% | #402 of 2,063 |
| Marshall County, IL | Not scored | 3 | 5.9 | $6.2M | −2.0% |
Other business types in Marshall County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes26
- Sit-down restaurants22
- Fast food and sandwich shops
- Pizza32
- Coffee shops and cafes
- Bakeries and dessert shops25
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many coffee shops and cafes are in Marshall County, IL?
As of September 2026, map listings count 3 coffee shops and cafes in Marshall County. The listings count coffee, tea, juice and bubble tea shops, and cafes. No official count is published for snack and nonalcoholic beverage bars in Marshall County: counts under 3 are left out.
How much do households in Marshall County, IL spend on food away from home?
About $18.5M a year, or $3,623 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 3 coffee shops and cafes on map listings, it comes to $6.2M per cafe. That spending covers all food away from home, which coffee shops and cafes share with other businesses in the trade. It is estimated from the incomes of the 5,094 households in Marshall County and national spending patterns by income.
How does Marshall County, IL compare with the U.S. for coffee shops and cafes?
Marshall County has 5.9 coffee shops and cafes per 10,000 households, 46% below the U.S. rate of 11.0. Spending per cafe is $6.2M, 66% above the U.S. figure of $3.7M. At the U.S. ratio of coffee shops and cafes to household spending, Marshall County would have about 5, against 3 on map listings.
How fast is Marshall County, IL growing?
Population estimates put Marshall County at 11,473 people in 2025, down 2.0% since 2020, against +3.1% for the U.S. It has 5,094 households. Median household income in Marshall County is $71,585, 11% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.4%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Marshall County has no market score for coffee shops and cafes: the score needs at least 5 on map listings, and it has 3.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Marshall County. It maps the coffee shops and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for coffee shops and cafes · All 56 business types in Marshall County
Screening a site or an acquisition in Marshall County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.