Groundwork

Food and drink · Small-town market · Arizona

Coffee shops and cafes in the Payson, AZ area

The coffee shops and cafes in the Payson, AZ area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #317 of 529 scored small-town markets
#3 of 4 scored small-town markets based in Arizona

Listings
26
9 chain locations (35%)
Official establishments
10
All snack and nonalcoholic beverage bars
Household spending a year
$79.1M
On food away from home · $3,345 a household
Spending per listing
$3M
18% below the U.S.
Listings per 10k households
11.0
In line with the U.S.
Population, 2025
53,801
+0.9% since 2020

See the coffee shops and cafes around any address in the Payson area

The site report maps the coffee shops and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Payson area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on food away from home in the Payson area comes to about $79.1M a year: $3,345 per household, 18% below the U.S. average. That works out to $3M per cafe, 18% below the U.S. figure of $3.7M. The spending figure covers all food away from home, not only coffee shops and cafes.

There are 26 coffee shops and cafes on map listings in the Payson area as of September 2026. Chain locations make up 35% of them, against 39% across the U.S. Per 10,000 households, that is 11.0, in line with the U.S. rate of 11.0.

Official counts show 10 businesses with payroll classed as snack and nonalcoholic beverage bars in the Payson area in 2023. That is one for every 2,365 households, against one for every 1,518 across the U.S. That count covers all snack and nonalcoholic beverage bars (bakeries and dessert shops included), not only coffee shops and cafes. Official counts also show 8 one-person businesses without payroll.

Population estimates put the population change in the Payson area from 2020 to 2025 at +0.9%, slower than the U.S. (+3.1%). The Groundwork market score for coffee shops and cafes in the Payson area is 45 (lower middle), #317 of 529 scored small-town markets and #3 of 4 scored small-town markets based in Arizona.

How the Payson area compares

The same measures for Arizona and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the coffee shops and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Coffee shops and cafes in Payson, AZ area compared with Arizona and the U.S.
MeasurePayson areaArizonaU.S.
Listings per 10k households11.010.911.0
Spending per listing$3M$3.7M$3.7M
Households per official establishment (all snack and nonalcoholic beverage bars)2,3651,6401,518
Official establishment growth, 2019–2023n/a+36.0%+24.3%
Population growth, 2020–2025+0.9%+6.1%+3.1%
Spending per household on food away from home$3,345$3,982$4,070
Median household income$61,986$79,964$80,734
Groundwork market score4558

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10All snack and nonalcoholic beverage bars
Employees, 2023
124
Annual payroll, 2023
$2.1M
One-person businesses, 2023
8All snack and nonalcoholic beverage bars with no payroll
Map listings, September 2026
269 chain locations
Listings at the U.S. rate for this spending
21The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as snack and nonalcoholic beverage bars in the Payson area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack and nonalcoholic beverage bars, not only coffee shops and cafes.

Population and households in the Payson area

Population, 2025 estimate
53,801+0.9% since 2020
Households
23,645
Median age
49.8
Homes lived in by their owners
78%
Vehicles per household
1.9
Land area
4,758 sq. mi.
People per square mile
11
Median household income
$61,986+42.4% vs. 2015–2019, before inflation
Average household income
$79,972
Median home value
$269,400
Jobs located here
13,608
Daytime population
48,361Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Payson area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the coffee shops and cafes on map listings by name and distance.

Or open the report at the center of the Payson area. Signed out, you see a blurred preview; on an account, each report is one action.

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Coffee shops and cafes across Arizona

Every Arizona market ranked →

The highest-scoring small-town markets in Arizona for coffee shops and cafes, numbered among those based in Arizona, with the Payson area marked.

Top small-town markets in Arizona

Small-town markets in Arizona ranked for coffee shops and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Safford, AZ7275.5$6.3M+4.0%#42 of 529
2Nogales, AZ57148.3$3.9M+4.8%#194 of 529
3Payson, AZ452611.0$3M+0.9%#317 of 529
4Show Low, AZ455012.5$2.5M+3.0%#320 of 529

Other business types in the Payson area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many coffee shops and cafes are in the Payson, AZ area?

As of September 2026, map listings count 26 coffee shops and cafes in the Payson area. 9 of them (35%) are chain locations. The listings count coffee, tea, juice and bubble tea shops, and cafes. Official counts show 10 businesses with payroll classed as snack and nonalcoholic beverage bars in 2023. The official count takes in all snack and nonalcoholic beverage bars, not only coffee shops and cafes: bakeries and dessert shops are counted too. Another 8 one-person businesses have no payroll, by official counts.

How much do households in the Payson, AZ area spend on food away from home?

About $79.1M a year, or $3,345 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 26 coffee shops and cafes on map listings, it comes to $3M per cafe. That spending covers all food away from home, which coffee shops and cafes share with other businesses in the trade. It is estimated from the incomes of the 23,645 households in the Payson area and national spending patterns by income.

How does the Payson, AZ area compare with the U.S. for coffee shops and cafes?

The Payson area has 11.0 coffee shops and cafes per 10,000 households, in line with the U.S. rate of 11.0. Spending per cafe is $3M, 18% below the U.S. figure of $3.7M. At the U.S. ratio of coffee shops and cafes to household spending, the Payson area would have about 21, against 26 on map listings. There is one business with payroll in the industry for every 2,365 households, against one for every 1,518 across the U.S.

How fast is the Payson, AZ area growing?

Population estimates put the Payson area at 53,801 people in 2025, up 0.9% since 2020, slower than the U.S. (+3.1%). It has 23,645 households. Median household income in the Payson area is $61,986, 23% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 42.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Payson area scores 45 for coffee shops and cafes (lower middle), #317 of 529 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Payson area. It maps the coffee shops and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for coffee shops and cafes · All 56 business types in the Payson area

Screening a site or an acquisition in the Payson area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Payson area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.