Groundwork

Clothing and laundry · County · Indiana

Clothing and shoe stores in Whitley County, IN

The clothing and shoe stores in Whitley County, IN, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 72 out of 100: Upper middle

Ranked #318 of 2,087 scored counties
#18 of 70 scored counties in Indiana

Listings
11
5 chain locations (45%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$27.3M
On clothing, shoes and related services · $1,943 a household
Spending per listing
$2.5M
95% above the U.S.
Listings per 10k households
7.8
52% below the U.S.
Population, 2025
35,046
+2.1% since 2020

See the clothing and shoe stores around any address in Whitley County

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Whitley County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 11 clothing and shoe stores in Whitley County. 5 of them (45%) are chain locations, against 44% across the U.S. That comes to 7.8 for every 10,000 households, 52% below the U.S. rate of 16.2.

Households in Whitley County spend about $27.3M a year on clothing, shoes and related services, or $1,943 per household, 5% below the U.S. average. That works out to $2.5M per store, 95% above the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.

There is no official count of businesses with payroll classed as clothing and shoe stores in Whitley County: counts under 3 aren’t published. Official counts also show 15 one-person businesses without payroll.

Population estimates show Whitley County grew 2.1% from 2020 to 2025, slower than the U.S. (+3.1%). Whitley County scores 72 (upper middle) on the Groundwork market score for clothing and shoe stores, ranking #318 of 2,087 scored counties and #18 of 70 scored counties in Indiana. That puts it in the top quarter of counties.

How Whitley County compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Whitley County, IN compared with Indiana and the U.S.
MeasureWhitley CountyIndianaU.S.
Listings per 10k households7.813.016.2
Spending per listing$2.5M$1.5M$1.3M
Households per official establishmentn/a1,6491,273
Official establishment growth, 2019–2023n/a−14.3%−12.2%
Population growth, 2020–2025+2.1%+2.7%+3.1%
Spending per household on clothing, shoes and related services$1,943$1,935$2,055
Median household income$78,083$71,957$80,734
Groundwork market score7263

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
15Businesses with no payroll
Map listings, September 2026
115 chain locations
Listings at the U.S. rate for this spending
22The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores in Whitley County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Whitley County

Population, 2025 estimate
35,046+2.1% since 2020
Households
14,029
Median age
41.3
Homes lived in by their owners
82%
Vehicles per household
2.0
Land area
336 sq. mi.
People per square mile
103
Median household income
$78,083+26.5% vs. 2015–2019, before inflation
Average household income
$94,006
Median home value
$219,400
Jobs located here
13,433
Daytime population
31,218Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Whitley County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of Whitley County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across Indiana

Every Indiana market ranked →

The highest-scoring counties in Indiana for clothing and shoe stores, numbered among those based in Indiana, with Whitley County marked.

Top counties in Indiana

Counties in Indiana ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hancock County, IN92267.8$2.8M+13.5%#16 of 2,087
2Morgan County, IN87196.7$3M+4.4%#55 of 2,087
3Boone County, IN863512.2$2.1M+13.5%#67 of 2,087
4Floyd County, IN84226.9$3M+2.0%#88 of 2,087
5Warrick County, IN84197.6$2.9M+4.4%#91 of 2,087
6Madison County, IN80305.6$3.2M+3.8%#153 of 2,087
7Porter County, IN79507.3$2.9M+1.6%#169 of 2,087
8Jasper County, IN7875.5$3.5M+3.0%#179 of 2,087
9Dearborn County, IN77178.4$2.4M+1.7%#200 of 2,087
10Wells County, IN7565.2$3.5M+2.6%#227 of 2,087
18Whitley County, IN72117.8$2.5M+2.1%#318 of 2,087

Other business types in Whitley County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in Whitley County, IN?

Whitley County has 11 clothing and shoe stores on map listings as of September 2026. 5 of them (45%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. No official count is published for clothing and shoe stores in Whitley County: counts under 3 are left out. Official counts list 15 one-person businesses without payroll.

How much do households in Whitley County, IN spend on clothing, shoes and related services?

About $27.3M a year, or $1,943 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 11 clothing and shoe stores on map listings, it comes to $2.5M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 14,029 households in Whitley County and national spending patterns by income.

How does Whitley County, IN compare with the U.S. for clothing and shoe stores?

Whitley County has 7.8 clothing and shoe stores per 10,000 households, 52% below the U.S. rate of 16.2. Spending per store is $2.5M, 95% above the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, Whitley County would have about 22, against 11 on map listings.

How fast is Whitley County, IN growing?

Population estimates put Whitley County at 35,046 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 14,029 households. The median household income in Whitley County is $78,083 a year, 3% below the U.S. median of $80,734. That rose 26.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Whitley County scores 72 for clothing and shoe stores (upper middle), #318 of 2,087 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Whitley County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in Whitley County

Screening a site or an acquisition in Whitley County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Whitley County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.